Rachel Clark

protect public lands and private data, hotty toddy | same name on the other app

[Kieran Flanagan 🤘 @searchbrat]

AI is going to transform SEO

Clicking on blue links will mostly become obsolete

AI turns search engines into a backend for assistants

Using AI to churn out more content won't help

Instead, you need to become an influential brand referenced by data sources LLMs rely on

[Wolfie Christl @WolfieChristl]

A while back, I stumbled upon a file I consider the largest piece of evidence revealing how hundreds of data brokers trade personal data on everyone, including very sensitive data, globally.

Massive investigation by @themarkup and German @netzpolitik_org:
https://t.co/uJ7MpmIJ69

[Josh Miller @joshm]

as someone who can’t code, i’ve always felt like I live in someone else’s internet

it has been a lifelong dream to give people, like me, the tools to make the internet feel like it was made for them

today @browsercompany does just that

BOOOOOSTS

🔊 full-screen, sound on 🔊

[Matthew Kobach @mkobach]

These old Range Rover ads are so good.

I wish images + copy like this were still effective, especially on paid social.

[TD Bank @TDBank_US]

Today's a beautiful day for the 2023 TD Five Boro Bike Tour! We're excited to partner with @bikenewyork and take part in America's largest charitable bike ride. #TDFBBT

[Robert Bateman @RobertJBateman]

Facebook's new opt-out form is very hard to find.

After a lot of digging and several preliminary clicks, I ended up here.

I'm now going to live-tweet the process of objecting to Meta's ad-targeting.

This is pretty niche stuff. So if you're interested, I like you.

🧵

[Lina Khan @linamkhan]

1. Today @FTC took action to ban @BetterHelp from sharing people's data—including sensitive mental health information—with Facebook and other companies for targeted advertising. https://t.co/hP5LvqwPMH

[babitz babe @mistressofcrass]

this is an incident made specifically for me

[Ibram X. Kendi @ibramxk]

Instead of helping Jackson escape its water crisis, Mississippi House Republicans are snatching judicial power from this majority-Black city. They "passed a bill to create a separate, unelected court system in the city of Jackson."

https://t.co/EqqVtDwxEM

[Defector @DefectorMedia]

What time does "What time does the Super Bowl start?" start? https://t.co/Df4RGxL8CE

[National Park Service @NatlParkService]

On five days in 2023, all National Park Service sites that charge an entrance fee will offer free admission.

✔️ 1/16–MLK, Jr. Day
✔️ 4/22–National Park Week
✔️ 8/4–Great American Outdoors Day
✔️ 9/23–National Public Lands Day
✔️ 11/11–Veterans Day

https://t.co/8iQyhyPxKI

[Thomas Ragon @ThomasRagon]

Walther Caspari (1869-1913)

[Andrea @iiiitsandrea]

Since it’s #SmallBusinessSaturday here are some places you can shop and support small and emerging founders this weekend 👇

NY area 🛒

📍Big Night
📍Edy’s Grocer
📍The Goods Mart
📍Dimes
📍Galioto’s
📍Bonberi
📍Stella’s
📍Para Casa
📍Spirited Away
📍Neighborhood Goods

[Will Davis @wlldvs]

Rainey Street (Austin, Texas)

[Rachel Clark @rrachelclarkk]

Y’all send me your race numbers if you’re running the marathon tomorrow

[Lindsay Zoladz @lindsayzoladz]

the Brooklyn Public Library is doing a countdown of its most borrowed books of all time and it's hilarious because it's all like classic literature juxtaposed with things children think are awesome

[Cyrus SEO @CyrusShepard]

This pretty excellent study via @semrush seems to have caused confusion, so let's summarize:

• 45% of Google searches resulted in an organic website visit (desktop)
• 10% clicked a Google property
• 25% didn't click anything
• 18% refined their search
• 2% clicked Ads
🧵1/4

[Rachel Clark @rrachelclarkk]

Fall mornings in Prospect Park 🥰🍂

[Ole Miss Football @OleMissFB]

Feeling great 😁

@Lane_Kiffin | #HottyToddy

[Rachel Clark @rrachelclarkk]

I was the copy editor on this, and I’ve made my career as a marketing and content strategist. Follow your dreams!

[track star @hbtreutel]

Happy “is three feet be enough” day to all who celebrate