Ryan Fortner

[Ryan Fortner @ryan_fortner]

@EmmaAdams525 @Capitaldemarca @PepsiCo @Fritolay @LaurelAynne This is a great ad, Lays already has a weird fanbase when it comes to some of their odd chip flavors. They already have that group involved, and now they get to other consumers by having gold bags on the chip aisle to really set them apart from others.
#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@Capitaldemarca #ICMKTG #LWUstrategy

2) I work at a brewery local to where we go to school, we could succeed by making a Red Ale for the World Cup and building the hype in Farmville for it.

[Ryan Fortner @ryan_fortner]

@Capitaldemarca 1) https://t.co/BfMPtNUpxm
This is a Coke Ad, so naturally it will have a lot of funding behind it. They are also one of the major brands that sponsor the World Cup. Their brand color is also red so it works out even better.

#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@Brieselman2 @LaurelAynne Hey Brennan, I also wrote about tech advancements in the industry. I think that it will greatly impact the marketing world for the better.
#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@LaurelAynne #ICMKTG #LWUstrategy

2) I would like to be marketing for small companies, specifically breweries as it is something I am passionate about. It would be great to work as close as possible to our consumers as well, especially in the brewery scene where it is easy to do.

[Ryan Fortner @ryan_fortner]

@LaurelAynne 1) I am grateful for the future and innovation of technology. New tech will make it easier to reach consumers of our exact target market and make marketing more efficient.

#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@HoyerErin @BryanTMcLeod I agree I think they should just follow the TOS if you sign up for a platform. It really isn't hard to do as long as you don't try and spark up any issues with other people.
#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@BryanTMcLeod #ICMKTG #LWUstrategy
2 No I think there is too much room for error for them. it also makes them seem desperate if they want to buy the social media platform they were banned on, they can still be a person. They just dont want to be on the bottom end as they want to stay relevant

[Ryan Fortner @ryan_fortner]

@BryanTMcLeod 1 I think social media sites have all the power to ban consumers from abusing TOS. However, there has to be some toleration as otherwise they could suffer from no one using their platform. A 3 strike policy would be best to implement for these situations.

#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@Derek_Alemany @AlexKrallman That's where I disagree I think bc it is a substitute to TikTok it works for advertising, it is equally addicting Instagram lives you have to click on a story where the purpose of the app is sharing photos whereas both TikT and YT are video sharing platforms
#LWUstrategy #ICMKTG

[Ryan Fortner @ryan_fortner]

@AlexKrallman #LWUstrategy #ICMKTG

2) I think brands should use this platform to try and capture new consumers, it would work best if advertising to children since that is a huge portion of youtube users

[Ryan Fortner @ryan_fortner]

@AlexKrallman 1) I would invest in youtube shorts, I think it has the most potential. There are more content creators on youtube than twitter and therefore I think there is a larger potential for engaging content and marketing potential.

#LWUstrategy #ICMKTG

[Ryan Fortner @ryan_fortner]

@courtney_bearer @LaurelAynne @McDonalds @lushcosmetics This is a great example, they seem to always have well-themed items. They also have a "cult" following for their products so I would imagine this will be very successful for them. Their products also have themed names and scents which helps a lot. #ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@LaurelAynne #ICMKTG #LWUstrategy
2. Crest toothpaste does a great job with halloween marketing as they advertise cavity protection for kids for the one time of year where children tend to eat lots of candy.

[Ryan Fortner @ryan_fortner]

@LaurelAynne Yes, I think that it is because it is nostalgic and people tend to enjoy things that bring back memories from their childhood, especially tones that relate to good memories Their competition does not seem to be doing much Halloween inspired marketing either
#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@DevonOakes8 @CopywriterBob I would love to entertain this idea at Longwood, even if it was once every 2 months where students had off in the middle of the week, preferably around midterm time, to catch up on their studies would be very beneficial.
#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@CopywriterBob #ICMKTG #LWUstrategy
Here at Longwood, I can't even recall the last time I saw a poster for our CAPS system, you more or less hear about it from people who have gone and it relies on word of mouth which all I’ve heard is quite poor, we seem to be lacking on educating.

[Ryan Fortner @ryan_fortner]

@CopywriterBob #ICMKTG #LWUstrategy
create more flyers to put in study areas around campus. Have a colorful flyer in each classroom that grabs students' attention to hopefully instill it in their minds. Post more on college Instagram about the facilities we offer as lots of students are unaware

[Ryan Fortner @ryan_fortner]

@haley_kenney_ @jlt0060 @Capitaldemarca Google does a great job of keeping up with communities/holidays. When they redecorate their "google" logo, it always gets my attention and is usually hyperlinked to more information about the decoration.
#ICMKTG #LWUstrategy

[Ryan Fortner @ryan_fortner]

@Capitaldemarca #ICMKTG #LWUstrategy
2 @target is a brand I have seen online that has products varying from tshirts to decor, all-embracing Hispanic heritage. I think this is effective because they have a portion of their store dedicated to these monthly products right when you walk in the door