Dan Sack

Co-Founder & Business Lead at @Cloudx_io
Formerly @AppLovin via @MaxAdsIO, @Twitter via @MoPub

[CloudX @cloudx]

CloudX, Meta, and Unity

Good people, good drinks, great happy hour

#MAU2026

[Dan Sack @sackdan]

A pleasure joining @BrabergFelix to discuss our progress at @cloudx, including his experience as a user

[CloudX @cloudx]

Thank you @BrabergFelix for having @sackdan on for an entertaining and informative conversation.

Since Felix last spoke with CloudX in Q4, he has become a user through one of his clients.

Publishers running CloudX as a first look or in a parallel auction are seeing consistent 10 to 20% revenue lifts.

[CloudX @cloudx]

Thank you @BrabergFelix for having @sackdan on for an entertaining and informative conversation.

Since Felix last spoke with CloudX in Q4, he has become a user through one of his clients.

Publishers running CloudX as a first look or in a parallel auction are seeing consistent 10 to 20% revenue lifts.

[Dan Sack @sackdan]

@mfg heck yea @mfg bring me back

[CloudX @cloudx]

Q2 Update: Publishers are consistently reporting 10-20% total ad revenue lifts while running CloudX.

[Dan Sack @sackdan]

Multi-round auctioning gives publishers the benefits of unified bidding, but with substantially more flexibility and control. Equally important, it realigns incentives and helps to move the industry away from a race to the bottom in ad quality.

[CloudX @cloudx]

Most monetization platforms are designed to facilitate a single auction per impression opportunity. This simplicity comes at a cost. For one, a race to the bottom in ad quality and a subsequent hit to publisher retention.

With CloudX, publishers are able to set up multiple auction rounds per impression opportunity, controlling who competes in each round and under what terms, while still preserving a highest bid wins dynamic within each round.

For publishers, this enables increased pricing power and the ability to work more flexibly with demand partners.

Read our latest blog post at the link below, and get in touch if you'd like to learn more: [email protected]

https://t.co/XHaFoyqciw

[Dan Sack @sackdan]

I previously stated that 2026 would be the year of the publisher. I also believe it’s the year multi-platform setups become the norm across all of mobile. At @cloudx, we’re seeing it play out, but the terms used to describe the various setups are all over the place. So, here is a guide.

[CloudX @cloudx]

CloudX is a complete AI-powered monetization platform. It can be used as a standalone solution, or in concert with existing ad infrastructure.

Multi-platform setups are standard across digital advertising. Mobile gaming is catching up. The terms used to describe these setups aren't always applied consistently. Learn more here:

https://t.co/IcwbYb19ny

[CloudX @cloudx]

CloudX is a complete AI-powered monetization platform. It can be used as a standalone solution, or in concert with existing ad infrastructure.

Multi-platform setups are standard across digital advertising. Mobile gaming is catching up. The terms used to describe these setups aren't always applied consistently. Learn more here:

https://t.co/IcwbYb19ny

[CloudX @cloudx]

CloudX is Now Generally Available!
Welcome Unity, Scopely and 52 Entertainment, along with our friends from Moloco, Mintegral and Inmobi to the CloudX platform. Read more below

[Dan Sack @sackdan]

@adcock_brett Run club addition @kevinrunsnyc @nihalmehta

[CloudX @cloudx]

🚀 Mobile SDK integration used to take 4–6 hours. With CloudX AI agents, it now takes ~20 minutes. 👊

Our new blog breaks down how synchronized agents handle integration, validation, build fixes, and privacy checks across Android + Flutter (iOS next).
CloudX’s stack now runs on:
⚡️ Publisher-facing agents
⚡️ Sync agents
⚡️ Upcoming MCP workflows in the IDE
Open source + ready to use.

@jimpayne @sackdan
https://t.co/hIDaiOxKmS

[Magnite @magnite]

Congratulations to CloudX on their Series A funding! We’re excited to work with CloudX to reshape the future of mobile ad monetization with AI-driven tech that helps build stronger connections between publishers and their advertising partners. Read more in ADWEEK: https://t.co/QfruNTZVzA

[Jim Payne @jimpayne]

We are coming out of stealth today with a $30mm Series A to build AI enabled mobile ad monetization for publishers.

It's great to be back in the ecosystem w/ @sackdan and the A+ squad we've put together over the last several months. Thanks to @addition and our seed investors @nihalmehta @javelinvp for all of your support!

We have designed the CloudX platform to be AI native and operable by agents out of the gate. Read more here:

[nihal @nihalmehta]

Every tech wave eventually faces the same question: who pays for it? AI is hitting that moment now.

Every major computing wave brings its own foundational models, infrastructure, apps, and monetization layers. We saw it with the web, mobile, cloud, and crypto—and now it’s unfolding in AI.

As VC subsidies taper, the need for sustainable monetization will only intensify. Consumers won’t want to shoulder the full cost of AI subscriptions, creating an opening for new advertising models and revenue opportunities.

At @EniacVC, we’ve been backing these “picks and shovels” for over two decades- including Admob, Tap, Vungle, Attentive, Evertune, Upscale- and we’re more bullish than ever in the AI era.

So today, we are very proud to finally announce the launch of Eniac seeded CloudX founded by adtech legend and pioneer @jimpayne, with $30m raised to get after possibly the biggest monetization opportunity of all, in AI.

[Dan Sack @sackdan]

Round 3 with @jimpayne @kernjackhammer and a team of stars. Today, we announce @cloudx 🚀

[CloudX @cloudx]

Hello, world! We have raised a $30mm Series A to build the future of mobile ad monetization for the intelligence era. Read more from our founder and CEO @jimpayne below

[Dan Sack @sackdan]

@shaunmmaguire 💪

[Dan Sack @sackdan]

@shaunmmaguire Excellent post

[Dan Sack @sackdan]

@shaunmmaguire Need you on @joeroganhq

[Dan Sack @sackdan]

@ericstromberg @terraincap Let's go baby 🔥

[Mark Dubowitz @mdubowitz]

I’ll say it and trigger the haters: Israelis are extraordinary. From pilots and soldiers to intel officers and the moms, dads, sisters, and brothers behind them — the courage, creativity, and grit are nothing short of breathtaking.