Sam Karow

CEO Effective Marketing

[Sam Karow @samkarow]

Connect the dots between B2B ad spend and incremental revenue so you can unlock higher ROI on your paid media. Read Effective's un-gated white paper (5 min) today. https://t.co/IGWV7MBuqm

[Sam Karow @samkarow]

Data and AI are powerful — but the edge in marketing usually comes from people: teams, judgment, and creativity. Read why in our latest post: https://t.co/7h13aJRSKb

#Marketing #MarTech #PeopleFirst

[Sam Karow @samkarow]

AI is accelerating media planning — but impact lags adoption. Read Rewiring Media Planning in the Age of AI to learn how teams should restructure decisions and ops to drive real results: https://t.co/zWw1GqD3Zk

#MarketingAI #MediaPlanning #Martech

[Sam Karow @samkarow]

@ZReitano Well done! I appreciate the perspective and rationale. Interesting point about the potential future marketing efficiency resulting from the sudden burst of brand familiarity and favorability.

[Sam Karow @samkarow]

Check out my latest article: Improving the ROI of B2B Paid Media https://t.co/NchslKPckq via @LinkedIn

[Sam Karow @samkarow]

https://t.co/Ncvp0Whs6i

[Sam Karow @samkarow]

https://t.co/sGNHR8zgSS Fun reflecting on the past, present and future of media planning with @sean_f_callahan

[Sam Karow @samkarow]

@parentinfluenc1 Love these maps!

[Sam Karow @samkarow]

@ForbesBizDev @WoodlandGroup @DubauskasJan @lbarinskiy @medterracbd @ValuSelling @ReadyCloudECRM @MatthewRRolnick @TheDaneMatheson @Irina_Soriano @DominoAmjet @MrChrisYount Love this and agree with what you said @MatthewRRolnick !

[Lina .Rosenlund @Fa123868]

As @samkarow promoted my early childhood TED talk( https://t.co/dlXbIH9FPX), views went from 5,000 to 45,000. His expertise helped to influence significant public investment in scholarships for at-risk children. I strongly recommend Sam as a marketer and true partner.

[Sam Karow @samkarow]

@artrolnick44 Thank you @artrolnick44. So happy to help and appreciate this praise!

[Sam Karow @samkarow]

@Maxtenderness Vernon Wells!

[Sam Karow @samkarow]

@ebaynetflix Dan you are a innovator of the live show experience. We need you to do the same with the virtual show experience (thanks e-learning)! I see virtual NBA fans in screens at the NBA bubble. Surely you can do better. Let me know how my loyal fans and I can help. I got some ideas...

[Sam Karow @samkarow]

@Maxtenderness pun-kay!

[Sam Karow @samkarow]

Effective helps agencies grow revenue and client retention with media services. Read about our unique approach and why it works so well here: https://t.co/mlbFTra79a #DigitalMarketing #digitalmedia #programmatic

[Sam Karow @samkarow]

@Maxtenderness I think I was there. Thanks for the classy shot of the Hemmens.

[Sam Karow @samkarow]

@JSYK @ebaynetflix @RepAdamSchiff @SenAlexander @RonWyden @RepKevinBrady Kind of hoping for a live Deacon performance from home - next best thing to seeing you at Metro tonight. Facebook live has no limit on users...

[Sam Karow @samkarow]

@Maxtenderness Agree! What say you of Mascots? And does A Mighty Wind deserve a second view?

[Sam Karow @samkarow]

@Maxtenderness When I told my family I broke a record in swimming, my sister said "Not Kenny Rogers!"

[Sam Karow @samkarow]

@Maxtenderness As you know, I got nicknamed The Kid at the Dundee Theater as I couldn't pass for 18 with the rest of the crew - had to ask a couple in line if they would pretend to be my parents so I could get in with them.