Machine Learning

Big Data Insights for Business Executives and Advertisers

[Analytics Infinity @AnalyticsInfini]

Analyzing the impact of user-generated content on B2B Firms' stock performance: Big data analysis with machine learning methods: https://t.co/lCzmDCjXin

[Analytics Infinity @AnalyticsInfini]

This paper uses #bigdata to study the impact of a luxury brand's social media marketing activities on customer engagement. The findings have important implications for the design, delivery, and management of social media marketing for luxury brands: https://t.co/lXVur1FXGm

[Data Analytics @UgcResearch]

Are brand-targeting social #bots distorting information? A #bigdata analytics of #brand social bots on Twitter: https://t.co/IKtQk1uQSi

[Data Analytics @UgcResearch]

This JBR article uses big data analytics to derive quantifiable luxury insights (https://t.co/CiGY7owha0). The top 15 luxury brands with the highest number of Twitter followers, identified from PMX Agency's (2017) list of luxury brands per Twitter follower counts, were included.

[Chief Data Scientist @BigData2Action]

This study ( https://t.co/5cVzJXvtOx ) used a fixed-effects (FE) model to analyze panel data consisting of 900 monthly observations for 15 luxury brands. An interesting application of #bigdata analytics and natural language processing.

[Analytics Infinity @AnalyticsInfini]

Analyzing the impact of user-generated content on B2B Firms' stock performance: #Bigdata analysis with #machinelearning methods. This study (https://t.co/lCzmDCjXin) investigates whether UGC has differential impacts on stock performance for B2B and B2C firms.

[A Data Guy @OceanBigData]

Applying the dual perspective of customer engagement, this research (https://t.co/4FyYeKyGHS) examines the influence of focusing on the entertainment, interaction, trendiness, and customization dimensions of a luxury brand's social media activities on customer engagement.

[Text Mining and Mktg @MarketingMining]

This study answers marketing scholars' calls for research into understanding the relationship between a firm's engagement activities and the resulting customer engagement using big data: https://t.co/W4ftyt4FWE

[Text Mining with #AI @MmyDigital]

This research project leverages the potential of big data to gain insights on actual
customer engagement behavior resulting from a luxury brand's social
media marketing activities: https://t.co/hjXpIgrvWo

[Life is probabilistic! @MarketingText]

The goal of this study (https://t.co/RMmHG9md44 …) is to utilize big data to investigate the effects of luxury brands' social media marketing on customer engagement.

[Analytics Infinity @AnalyticsInfini]

The findings in this paper have important implications for the design, delivery, and management of social media marketing for luxury brands to engage customers with social media content: #bigdata, #MachineLearning, #NLP and #ArtificialIntelligence . https://t.co/lXVur1FXGm

[Marketing Professor @DrQuantitative]

This research utilizes #bigdata to examine the influence of focusing on the entertainment, interaction, trendiness, and customization dimensions of a #luxury #brand's social media activities on customer engagement with brand-related #socialmedia content: https://t.co/u2B6GqAzW3

[Machine Learning @StickyBigData]

India's efforts to tame big data : https://t.co/i44Qd7knE5

[Machine Learning @StickyBigData]

Some econometric models are very useful in #bigdata analytics. Read this insightful article by Hal Varian: https://t.co/yrapvrZRPx

[NRF Foundation @NRFFoundation]

Stacey Shulman, @intel chief innovation officer for the retail solutions division joined #RetailGetsReal to discuss artificial intelligence, autonomous retail technology, and more macro trends that are driving the future of retail today. Listen here. https://t.co/5AiwkWKh97

[Intel Network & Edge @IntelEdge]

#IoT-powered remote healthcare is transforming healthcare from reactive to proactive, with better health outcomes and accessibility for all. https://t.co/xA5xf5FCwo

[Machine Learning @StickyBigData]

@readersdigest I used to read the Digest to learn English and the American culture.

[Intel Network & Edge @IntelEdge]

#Smartretail is at a tipping point in terms of leveraging #AI and #IoT to automate everything from inventory to marketing. https://t.co/29BsJewavf

[J.P. Morgan @jpmorgan]

JPMorgan Chase #tech program aims to boost the talent pipeline.

[J.P. Morgan @jpmorgan]

What you need to know about #ArtificialIntelligence and how it can power businesses.