A sign-up form mockup for Saje.
I designed a desktop signup popup + success step in Figma.
Every element has a purpose: clear offer, low friction, useful data, clear CTA, and a smooth post-signup experience.
Design + strategy should work together.
#Klaviyo#EmailMarketing
I think there are no universal fixed rules for how often you should clean or suppress inactive profiles. It depends on the brand, product range, buying cycle, audience, and engagement behavior. Don’t just memorize suppress after X days. Understand the business, observe the data.
BUY THIS.
Instead, they're answering a more important question:
Why should I trust and care about this brand?”
That's marketing.
Sometimes, before asking a customer to buy, you need to give them a reason to believe in the brand.
Brand storytelling can sell without directly selling.
I was auditing a welcome email from Carbon38, and this stood out to me
They talk about:
Who they curate
Who they create for
Who they collaborate with
Female-founded brands
Their brand philosophy
They aren't constantly saying:
@chizzycore I'm creating a digital educational product an eBook that helps people finish the online courses they've already paid for. I'm setting up the sales page on Selar now.
I used to think every subscriber should receive the same promotional campaigns.
Now I realize that's not always true.
In subscription ecommerce, there are two different audiences:
Prospects who haven't subscribed yet. Customers already paying every month.
If you're sending "
receive onboarding, product education, usage tips, loyalty rewards, billing reminders, and exclusive perks.
The goal shifts from acquiring customers to keeping customers.
A simple reminder that segmentation isn't just about better personalization.
It's about protecting recurring