Amon Bett

Founder at @hyve_live - Customer Advocacy Marketing Platform. We help brands to turn their customers into advocates #customeradvocacy #customermarketing #b2b

[Amon Bett @thatsamonk]

@samorengo boss long time

[Teresa Torres @ttorres]

"Good product teams have a regular cadence of customer interviews, prototype tests, & assumption tests."

https://t.co/FjIEL5GLU5

#prodmgmt #ux #engineering

[Emil Eifrem @emileifrem]

Ok, this is pretty crazy.

SQL has been the lingua franca of database querying since the dawn of time.

But for the first time in over three decades (!), ISO just published a NEW database query language called GQL -- the Graph Query Language!

[Kiprono Leting @KipronoLeting]

Saturday hike.

📍ELEPHANT HILL (GATARE ROUTE)

- Distance: 25KM
- Elevation gain: 1,420m

[Adam Wathan @adamwathan]

Made Tailwind 25% faster yesterday by realizing utility classes never start with a capital letter 😯

[Jodie Cook @jodie_cook]

Sam Altman’s marketing philosophy is on full display at OpenAI

His view is summed up by a few of the things he said in his Y Combinator lecture “How to Start a Startup.”

Don’t focus on marketing, focus on building a great product.

“A great product is the secret to long-term growth hacking. You should get that right before you worry about anything else. PR, conferences, recruiting advisors, doing partnerships, you should ignore all of that, and just build a product.”

How do you know when your product is good enough?

“Breakout companies almost always have a product that’s so good, that it grows by word of mouth.”

How do you know when “word of mouth” is kicking in?

Growth in your branded search and direct traffic channels.

A strong reminder that product = marketing

[Master Wong 🥷 @kiruik]

My highlight of the year so far - I joined @Google this Monday as a product manager based here in Nairobi. Fantastic end to the year and a great optimism and excitement so far. This is a reminder that when things go wrong it is not the end of your story 😀

[Here we go! @DaviesKinanga]

Places in Nairobi where you can hang out for under KES 1,000.

1. Nairobi National Museum

[Werner Vogels @Werner]

Education in tech is a continuous journey. In the quiet moments following re:Invent, I will spend time reading, recharging, and most importantly learning something new. As we head into the New Year, carve out some time and invest in yourself. Now, go build https://t.co/PUKK8mYeC4

[Amon Bett @thatsamonk]

How to Build a Product IV - Jan Koum, Co-founder of WhatsApp - Stanford ... https://t.co/EuY7IKNvmr

[Startup Archive @StartupArchive_]

“My #1 piece of [fundraising] advice comes from Steve Martin who explains in his book that the key to success is to ‘be so good they can’t ignore you’… If you do what [Parker Conrad has] done and build a business that’s going to be a gigantic success then investors will throw money at you. But if you come in with a theory, a plan, and no data then you’re just 1 of the next 1,000.”

— Marc Andreessen

[Jodie Cook @jodie_cook]

Mental toughness training:

Do hill sprints
Make a cold call
Fast for 24 hours
Get up 2 hours earlier
Solo walk without phone
Give up your biggest vice
Have a freezing cold shower
Trap bar deadlift, keep adding weight
Ask for feedback from unhappy client (and use it)

What else?

[Paweł Huryn @PawelHuryn]

The ultimate list of product metrics for PMs:

- Acquisition
- Activation
- Retention
- Revenue
- Referrals
- Engagement

🧵

[Amon Bett @thatsamonk]

@Werner 😂

[Francis @francis_oleh]

One secret behind magnetic brands like Apple, Lego, and Nike:

Archetypes

Here are the 12 Brand Archetypes to help you build an irresistible brand:

[Carl Vellotti 🥞 @carlvellotti]

Best roadmap rundown I've ever seen.

🔸 Linear denies uncertainty (and is false)
🔸 Diverging acknowledges uncertainty
🔸 Branching navigates uncertainty

[Amon Bett @thatsamonk]

@Kapyoseiin Thank God for this. This road has been a problem. They should continue all the way to Kapsiliot and on to Chebiemit

[Amon Bett @thatsamonk]

@Kapyoseiin It’s taken over 4 years..feels like progress slowed down considerably. Hope it gets finished soon.