Caelean

Co-Founder/CEO at Gauge - get your product featured in AI answers.

Gauge helps you improve your brand's presence in ChatGPT, Google AI Overviews, and more.

[Caelean @the1024th]

Gauge is your marketing agent for organic, paid, and AI search.

[Caelean @the1024th]

@benswerd @gauge_sh kansas

[Nicky* @grim_tonal]

this is how i cracked answer engine optimization months ago

after Vellum pivoted, in 30 days:
> 8.6% → 46.9% citation rate
> ranked #28 on ora's agent tools leaderboard

@vellum_ai + @gauge_sh was all I used

playbook for people starting GEO/AEO + my assistant's skill 🧵

[Caelean @the1024th]

Has our swag gone too far?

[Caelean @the1024th]

The release from OpenAI: https://t.co/JCBuz1i3gU
ChatGPT ads in Gauge: https://t.co/UXA3TF7EZJ

[Caelean @the1024th]

ChatGPT ads are officially rolling out for everyone!

OpenAI announced the launch of their self-serve ads manager, CPC bidding, and enhanced measurement tooling. We've already been working with early beta users to help with targeting, competitive analysis, and more.

[Caelean @the1024th]

So far we've actually seen CPM/CPC be fairly in line with comparable Google keyword ads data.

Are you running ads in ChatGPT?

[Caelean @the1024th]

@VUamsterdam @ethanf_17 @gauge_sh @ycombinator @Heineken @ING_news @MiroHQ @Adyen @MolliePayments @Philips @JustEatTakeaway @ABNAMRO @TomTom @WeTransfer @messagebird Might even put on an event at one of the breweries @evandoyleDEV and I used to frequent :)

[Caelean @the1024th]

Almost ten years after studying abroad at
@VUamsterdam, I'm headed back with @ethanf_17 and @gauge_sh!

[Caelean @the1024th]

@VUamsterdam @ethanf_17 @gauge_sh Who should we meet up with? Already booked some time with the local @ycombinator folks.

So many incredible companies HQ'ed there - @Heineken, @ING_news, @MiroHQ, @Adyen, @MolliePayments, @Philips, @JustEatTakeaway, @ABNAMRO, @TomTom, @WeTransfer, @messagebird to name a few.

[Caelean @the1024th]

@benswerd reminds me of @rootvc's website https://t.co/UuqVeV4xZT

worth checking out https://t.co/KVMMRYbkCb as well

[Caelean @the1024th]

@evandoyleDEV @ycombinator Each idea was subjected to this test; many ideas didn't make the cut as a result.

[Caelean @the1024th]

What makes a good idea?

When @evandoyleDEV and I first got together, we had a huge blank space to explore. We built out a top list of ideas and started executing.

[Caelean @the1024th]

@evandoyleDEV @ycombinator - Is it easy for us to reach customers?
- Is the market growing?
- Can we leverage our skillsets?

[Caelean @the1024th]

If you're interested in learning how AI models talk about your brand, book a time here and we'll show you: https://t.co/wzuDAlgdvQ

[Caelean @the1024th]

Gauge now can tell you exactly how AI models talk about your brand.

When put in a head-to-head against your competitors, who wins?

In what ways are AI models bad-mouthing your brand? Talking up your competitors?

https://t.co/EUkeSd5UKX

[Caelean @the1024th]

In the video above, our founding PM Ethan Finkel walks through how this works!