CFB's data professor. Big 12 โข Big Ten โข Utah Utes. I show you the money ESPN won't. Weekly deep dives on YouTube. Don't flunk realignment ๐ โ @TheCFBMafia
UNC AD Bubba Cunningham was asked a question that should terrify every non-revenue sport in America:
"Is a starting WR who costs $2.5M more valuable [to an athletics department] than your men's and women's tennis programs?"
The uncomfortable answer โ YES.
New standard on the horizon? ๐
@GoHeels AD @BubbaUNC believes there will be a shift in non-revenue athletics: "I do think we'll get to a bifurcated system โฆ that will have two pay-per-play models. One is you will be paid to play your game and others you'll have to pay if you're going to play your game. And so that's where we're going to end up, I think, at some point."
Cunningham also offered a look into the transfer portal: "This past year, almost 50% of the Division I basketball players entered the portal. That just doesn't seem to be something that is good for the academy."
๐ฐ: https://t.co/Ihu7sGALWs
๐ง Just went live on @LockedOnUtes โ my view on why Senator Mike Lee filed to strip the PCSA's 19-school conference cap, and what it means for Utah and the Big Ten.
Plus: why Utah's $638M brand value now beats 6 SEC schools and 7 Big Ten schools.