Google drew a clear line around AI search optimization: it’s SEO.
On May 15, 2026, Google published its official guide, “Optimizing your website for generative AI features on Google Search.” John Mueller announced the release on the Google Search Central Blog, and Google added a new “Generative AI fundamentals” section to Search Central documentation.
The biggest takeaway: if your content doesn’t meet the quality and technical standards needed to rank in traditional search, it won’t win visibility in AI-generated answers either.
Google also shut down several popular GEO tactics. According to the guide, SEOs can ignore llms.txt files, AI-only rewrites, content “chunking,” and special Markdown or schema implementations built solely for generative AI visibility.
The broader message is even bigger: Google frames AEO and GEO as extensions of SEO – not separate disciplines with separate playbooks. AI visibility runs on the same foundations: strong technical SEO, authoritative content, and clear site structure.
Learn more: https://t.co/8owDPn4vww.
Google's latest spam update wiped sites from search & AI Overviews the same day
What it goes after, and how to fix it 👇
1/ It targets mass-produced pages, hundreds of near-identical ones
-> Writing with AI is not the trigger, trying to game Google with mass pages is
2/ It takes out a whole batch of similar pages at once, like all your "best X for Y" pages or all your competitor reviews
-> So some part of your website can still survive
3/ Recovery takes months in Google's own wording
-> Make the changes once now, then leave the site alone and re-check in November
4/ Fix: ask Claude to check your pages against the spam rules, humanize the mass-produced ones and make them drastically different
-> I put an MD file with the guidelines in the first comment, give it to your Claude and ask it to fix your site ⬇
5/ Small edits will not clear it
-> Delete those pages and ask Google to drop them, or merge them into fewer real ones
6/ It does not look at spam backlinks at all
-> So no need to worry about your automated backlinks this time
At Ryze AI we built an AI agent that runs these checks and fixes what fails
Both in the first comment ⬇
🚨 GOOGLE ACABA DE DEJAR OBSOLETAS LAS APPS DE ESCANEO
Google Drive acaba de mejorar su escáner nativo con funciones que antes requerían apps de terceros:
→ Escaneo multipágina en tiempo real
→ Detecta duplicados automáticamente
→ Modo continuo para escanear sin parar
→ Todo integrado directamente en Drive
Lo que antes era otra app en tu móvil, ahora está dentro de Drive.