JS

[JS @tms_jss]

"A poorly thought-out design change can trigger a negative reaction from consumers, who may prefer competing products or remain attached to the old design."
@lets_NEUROmkt
#NMKTRCH #MKTINGNEURO #XperientialMkt

[JS @tms_jss]

The Gap brand, like Tropicana, decided to change its iconic logo which had been in place for over 20 years.
New logo was not well received by consumers and critics, who felt that it lacked originality and was generic.
@lets_NEUROmkt
#NMKTRCH #XperientialMkt

[JS @tms_jss]

A change in design can have a positive or negative impact on a brand's sales depending on consumer perception. An attractive design can encourage sales while an unattractive design can discourage sales.
@lets_NEUROmkt
#NMKTRCH #XperientialMkt

[JS @tms_jss]

#2SR : I am walking down the street and I see a person running towards me shouting = S1, I may think that this person is in danger
BUT
S2, I take time to analyse the situation before deciding how to act.
@lets_NEUROmkt
#NMKTRCH #XperientialMkt

[JS @tms_jss]

"The price of a product is a reflection of its monetary value, which is itself influenced by consumers' perception of its quality and usefulness." - Philip Kotler
@lets_NEUROmkt
#NMKTRCH #XperientialMkt

[JS @tms_jss]

@ARYANAR38899691 @lets_NEUROmkt "Tell me and I forget. Teach me and I remember. Involve me and I learn." Benjamin Franklin

[JS @tms_jss]

@LibertadFerrndz "Your brand is what other people say about you when you're not in the room." Jeff Bezos

[Deeksha Manju Prasad @NEUROmkt101]

It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.
~Warren Buffett

The same goes for brand images and how it’s ruined in minutes!
@lets_NEUROmkt #NMKTRCH #XperientialMkt

[Deeksha Manju Prasad @NEUROmkt101]

“Price” is the money the customers are ASKED to pay
“Value” is money the customers are WILLING to pay
@lets_NEUROmkt #NMTRCH #MKTINGNEURO #XperientialMkt

[JS @tms_jss]

@lucas35119254 @lets_NEUROmkt a marketing company can use subliminal persuasion techniques to influence consumers' choices by using subliminal images/messages that affect their subconscious

[JS @tms_jss]

@lucas35119254 @lets_NEUROmkt a good user experience can contribute to a company's reputation and credibility

[lucas @lucas35119254]

Usability in marketing refers to the ease of use and user experience of a product, service or website in the context of marketing.

#NMRTCH #MKTINGNEURO #XperientialMkt @lets_NEUROmkt

[Topaz Booysen @TopazB1]

While the user interface may be beautiful to its designers/creators, the target market may get the ass-end of the #userexperience when form is prioritised over function.

#NMKTRCH #MKTINGNEURO
@lets_NEUROmkt #XperientialMkt

[JS @tms_jss]

"The face is a book in which every man can read. - William Shakespeare
#NMKTRCH #MKTINGNEURO #XperientialMkt
@lets_NEUROmkt

[JS @tms_jss]

the quality of the user interface; the speed and fluidity of the interaction; the relevance of the information provided and the overall quality, summarise the UX
#NMKTRCH #MKTINGNEURO #XperientialMkt
@lets_NEUROmkt

[JS @tms_jss]

Fear of spiders: If a person has a fear of spiders, it may be due to a traumatic experience. Therefore, the memory of the experience is stored in the subconscious, while the fear is felt consciously when he sees a spider.
#NMKTRCH #MKTINGNEURO #XperientialMkt
@lets_NEUROmkt

[JS @tms_jss]

"The face is the mirror of the soul." - French proverb
#NMKTRCH #MKTINGNEURO #XperientialMkt
@lets_NEUROmkt

[JS @tms_jss]

In James-Lange's theory, emotion is derived from the perception of these physiological reactions.
#NMKTRCH #MKTINGNEURO #XperientialMkt
@lets_NEUROmkt

[JS @tms_jss]

@LibertadFerrndz This is because our attention span is limited and when we try to do several things at the same time, we lose focus

[JS @tms_jss]

@lucas35119254 Oh yes?! That would be useful for my future business