Tono

Founder & Angel Investor in friends. @YCombinator alum.

[Tono @tonomandly]

Thrilled to announce Riogrande's $12M USD equity Seed round and what we've been building in the last 10 months! @fnaides & Ivan Amelong and I are beyond excited to build and scale the next generation of online brands in LatAm 🚀 https://t.co/SjKoDXl3yR…

[Tono @tonomandly]

https://t.co/99LbaOp9G5

[Jeff Morris Jr. @jmj]

I ran into an investor friend who was summering in California. He ordered a glass of Santa Barbara pinot and told me: “I didn’t drink for a year. Then on New Year’s I woke up and realized how boring my life had become. So I had a few drinks that day, and suddenly life had color again.”

When I asked why he quit in the first place, the answer was simple: better sleep, fewer distractions, full immersion in work.

He’s the type who goes all in, which is part of what makes him world-class. So when he discovered longevity, he didn’t dabble. He installed a hyperbaric chamber, bought an infrared sauna, and swapped happy hours for tennis matches.

A year later, he’d landed on a middle ground. Still disciplined, but now sipping a couple of glasses of wine. Nothing extreme. And he seemed lighter, even happier.

Listening to him explain his new regimen, I realized how far we’d drifted from our twenties. Back then it was shots of top-shelf tequila. Now it’s top-shelf supplements and IV shots of NAD+.

In Los Angeles, status used to mean a G-Wagon in the driveway, a Nobu reservation, a Riviera golf membership, or a Bird Streets house “next to Leo.”

That game isn’t gone, but the subtler flex now looks less like Rodeo Drive and more like a medical lab.

The question isn’t “What car are you driving?” It’s “What’s your protocol?”

Designer closets have given way to microdosing GLP-1. Hollywood Bowl tickets have been swapped for Hyrox race entries that sell out faster than Coachella.

Bryan Johnson, Andrew Huberman, and Peter Attia are the new A-listers. Nobody’s quoting movies anymore, but everyone’s comparing T levels.

In tech WhatsApp groups, biomarker screenshots now circulate with the same energy Porsche waitlist confirmations once did.

Even the biggest celebrities have joined in, turning their “health journeys” into content. In August, the Kardashians flew to Mexico for stem-cell therapy banned in the U.S., a ban that only made it more exclusive. Naturally, it became both an Instagram flex with a million likes and a tabloid headline.

Part of it is just age. My friends are getting older, and the ones with early-adopter instincts—and money—have found a new playground in personalized medicine.

The same people who once hunted obscure apps or underground music are now swapping supplement stacks and sleep hacks.

COVID accelerated it. Locked indoors, people built home gyms, experimented with diets, and turned longevity from a fringe hobby into a mainstream obsession.

The old signals also got boring. A Ferrari says money. A cold plunge says enlightenment.

And it’s not only millennials and middle age.

For younger New Yorkers, longevity isn’t about hacking DNA. It’s about escaping the chaos of city life and maybe finding a date.

On Saturdays, Bathhouse in Tribeca is the new brunch table. Forget bottomless mimosas. The real weekend move is sweating with strangers and hoping your soulmate shows up somewhere between the sauna and your third cold plunge. Contrast therapy is the new Tinder.

Sure, the longevity craze might look ridiculous from the outside at times. But it’s ridiculous with benefits. A Patek Philippe watch tells you the time, but an Apple Watch tells you your heart rate, sleep score, and how much stress you’re under.

At some point in my thirties, I realized health is the best ROI. Lose it and you’re only half-present at home, at work, and everywhere in between. I’d take a Prenuvo scan over another luxury purchase any day. Health compounds; things depreciate.

But like my friend who found a middle ground, I’ve come to see that joy matters too. Sometimes longevity means the glass of wine, the night out, the moment that keeps you human.

The old adage was that money can’t buy time. These days, that may no longer be entirely true.

Now excuse me, my biomarkers are waiting.

[Giuliano @Giuliano_Mana]

You don't need to be a genius to get genius-like results.

Find something simple that's subject to the joys of compounding and fully commit to it.

It's a mistake to think one needs complexity to scale.
Simple does fine and scales much better.

[Beff (e/acc) @beffjezos]

"LinkedIn is OnlyFans for middle managers"

[Andrew Wilkinson @awilkinson]

“Can you believe Jeff Bezos just dropped $165 million on what, his tenth house?” he said. “Unreal! He’s just so fucking rich!”

“Wait, aren’t you worth billions of dollars?” I replied, genuinely confused. “What can Bezos buy that you can’t?”

The billionaire thought for a moment, then his eyes went glassy.

“I have nice yacht money. Bezos has superyacht money.”

I couldn’t believe what I was hearing.

This man had more wealth than the GDP of entire nations, but his demeanour was that of someone who believed he was falling short.

Chris and I sat by the pool of our host's palatial mansion, exchanging silent glances, both struggling to hide our disbelief.

It was the summer of 2021, and we were in the middle of one of the most exciting periods of our lives.

We were on the verge of taking our company, Tiny, public, having spent months in late-night strategy meetings and intense negotiations.

The highlight of it all? We had struck a deal with none other than Charlie Munger.

We met Charlie through my friend Andrew Marks, who had introduced us when Charlie needed help with a software company he owned.

What started as a casual connection evolved into a once-in-a-lifetime opportunity: Charlie suggested we merge our companies, making Tiny a publicly traded entity in the process.

It was exhilarating, a dream deal with our investing hero.

But little did we know, this very trip would cause us to reconsider everything.

Since we were newbies to the world of high finance and public markets, we spent weeks meeting with some of the most successful financiers and business leaders in our network. We wanted their valuable advice and guidance to help us on our journey.

As we looked through the names of people we were going to talk to, we realized that there had been a strange, almost comical, fluke in the scheduling: each meeting had been set up with someone who was progressively richer than the person from the prior meeting.

The first investment banker we met with, a guy who was worth around $50 million, immediately greeted us in his beautiful waterfront home by referring to it as his “shack.”

We didn’t know if he was kidding or what, but it turned out that his home, which was easily a $10 million property, was sandwiched between two other homes that were each worth around $25 million—and this bothered him, immensely.

We chatted over coffee about his career and potential investment opportunities. While he was pleasant and cordial, he kept mentioning his “shack.” Like his home was embarrassing.

His mood turned downright sad when he asked who else we were meeting with. It was clear he knew all of the people on our list and that they were all wealthier than him.

“If I’d invested in Airbnb when I had the opportunity, I’d be worth double what I am now,” he quipped sadly. “I’d be the guy in the house next door.”

Chris and I both noted the banker’s melancholic tone. But he wasn’t alone.

When we made it to Woodside in San Francisco, where the homes were even more expensive, we heard a similar sentiment.

“My neighbor won’t let me tear down those trees over there,” a startup founder who was worth over $250 million lamented to us, while standing in the foyer of his $25 million second home.

“I just need to buy the adjacent property and do it myself.”

Another investor in Silicon Valley walked us through his mega mansion and said, unironically, “You know, I could’ve gone for a bigger house. I just opted for something more modest.”

Not everyone we met on our trip was ostentatious with their wealth, and most were actually very nice people.

But each had their own uniquely surprising behavior and lamentations.

We had breakfast with one investor who was worth well over a billion dollars, but who lived in the same suburban home he had been in with his family since before he had made his fortune.

As we sat in his kitchen eating bagels, which he made clear he had personally picked up at the nearby bagel store, like he was just a regular Joe, he leaned in and whispered about his net worth to us, even though we were in his house, for fear that someone would hear him say it aloud.

He wanted people to think he was poor because he didn’t want to deal with the slew of problems that came with the wealth.

From people he had just met asking him to invest in some far-flung idea, or a distant family member needing help with some debt, or people simply treating him differently because they knew how wealthy he was.

To him, being rich seemed like the world’s worst burden, and the weight of it was clearly all he could think about.

And yet, he was obsessed with making more when he had many lifetimes’ worth.

Continuing to invest and buy businesses, obsessively counting his winnings.

Having learned something of this burden earlier that year, I nodded in sympathy.

We weren’t getting advice from these people. We were hearing the envy they had of other people’s lives, completely blind to what was exceptional about their own.

When we made it to Bel Air, where the homes are the same size as the hotels, the irony was truly astounding.

The investors and CEOs we met there, many of whom were vacationing in their second, third, or even fourth or fifth homes, complained about the idiocy of the super-super-super rich, who lived nearby.

An investor who had made a billion dollars investing in tech startups gave us a tour of his nine-bedroom, sixteen-bathroom home—yes, sixteen bathrooms, for what reason I don’t know—complete with a movie theater and indoor swimming pool, but spent the entire time complaining that a neighbor had a home with three swimming pools (yes, three).

“Who needs three swimming pools?” he asked, then, without the slightest bit of irony, changed the topic to one even more garish, asking, “What kind of plane did you guys fly down here on?”

We told him we had chartered a Challenger, a plane twenty years older than his $44 million Gulfstream G650.

“Oh... nice,” he replied as he fiddled with his phone. We’d lost his interest.

All of them seemed to be caught up in a game of Who Has What, and yet they had everything.

Even those who lived in normal-sized homes by most standards still managed to “leak” (a term Chris and I had come up with to describe when someone told us something they pretended they didn’t want us to know) the amount of money they had spent by making their yacht less grandiose.

“I kept telling the builder to make it 30 percent smaller,” one billionaire told us, while showing off photos of the custom superyacht he was building.

“Sherry and I don’t need all this stuff; we don’t need twenty staterooms and a helicopter.”

Ignoring the fact that he was still spending many tens of millions of dollars on a yacht he’d likely use a few weeks a year.

(Chris had started referring to this kind of “leaking” as “grandiose humility.”)

By the time we got to our last meeting with the richest of them all, a CEO worth several billion dollars, we were in shock at the amount of wealth we had been around in the past couple of days, and we both felt inadequate and gross all at the same time.

The last house we pulled up to told us this person was different. I’ve stayed in smaller hotels.

It was filled with glass and marble and massive, strange sculptures.

His home felt more like a sprawling office complex than a family home.

This CEO had a quality to him that I can only describe as being tiger-like, an apex predator incredible at what it did, charming, fleet-footed and regal, but still, four hundred pounds of brawn with adamantine teeth and claws as sharp as Ginsu knives.

You can’t get close, you can’t pet it, you certainly don’t want to step in the cage with it, because that tiger simply can’t help himself: he’s going to rip your fucking throat out.

He had a cabal of servants who waited on our every whim as he talked about his latest acquisitions and how he’d taken down this competitor or that one.

He also had a way of telling us how much everything cost without seemingly realizing how crass he sounded.

“Eighty-two Lafite Rothschild,” he said, motioning to the wine a servant was pouring me.

“Four-and-a-half-grand a bottle.”

“Wow, it’s... really something,” I said, unsure what else to say about the wine, which tasted like... wine.

Later, as I looked over at a huge painting that was just a solid flat color, he interrupted my gaze to let me know that it was an “original Newman,” and boasted that “we paid two for it. Two, can you believe it? It’s worth about twenty now.”

(Chris and I looked at each other, unsure if he paid two thousand or two million.)

It wasn’t until after dinner that he showed us his most recent purchase.

We walked through the house, and he opened a door to reveal a vast garage filled with all kinds of vehicles that he had probably only driven once or twice.

He walked us past a Bentley and a custom, completely blacked-out Tesla Model X until we came upon a Porsche 911 that was unlike anything I’d ever seen before.

“What is this?” I asked, mesmerized.

“A Singer,” the tiger said, as he opened the door and invited me to sit in the driver’s seat.

Nothing he had shown me had tweaked my desire, but this, this was different.

It was a custom, mid-’90s Porsche that had been restored with meticulous detail and glistened like a piece of automotive jewelry.

As we were told, it was as bespoke as a tailor-made suit with a molded carbon fiber body, hand-stitched leather, and a hand-crafted exposed manual shifter that looked like it might have been made from a rare, polished metal.

I had purchased a Porsche 911 Turbo a few years earlier, but I had never felt the need to upgrade it.

That was, until now.

“This only cost me $600,000,” the CEO said.

“It’s gorgeous,” I said.

“Yeah,” Chris echoed. “Never seen anything like it.”

“Maybe,” I thought to myself, “I’ll buy myself one as a present once the Munger deal closes.”

Half a million—the cost of an entire home for most people.
The CEO knew what I was thinking.

“I’ll give you the guy’s number who makes them,” the CEO boasted.

“There’s a five-year wait, but I’m sure we can get you moved up on the list.”

The following day, Chris and I drove to the airport in silence and boarded our jet back to Victoria.

We were both lost in thought about the trip.

We had set out to glean some wisdom from these business titans, which we did. However, we came away feeling that they lived in a bottomless pit of envy.

There was something that I couldn’t shake about these individuals: no matter what they owned, they were always comparing themselves to their increasingly wealthy peers—looking up, never down.

They never took a moment to appreciate what they had, obsessively trying to add more zeros than the next billionaire.

What could be more miserable than that?

More disturbingly, I was starting to realize that I might be no different. I often criticized the garishness and waste of owning a yacht while traveling in private jets.

Grandiose humility: “I’m not like those other rich people—that’s just silly.”

If I liquidated all my assets, I’d be worth close to a billion dollars, and yet I still wanted to be worth more. I could already afford to fly on a bigger jet if I wanted, but for what? There were already ten empty seats on the one I was currently flying in.

And ultimately, what about my kids? Would I, should I, give them my money? On this, I was torn. At fifteen, my parents had told me that if I wanted nice clothes or other non-critical items, I had to buy them myself.

There would be no handouts: money was something that had to be earned. It built a work ethic, but you know how that turned out. The difference was that I knew my parents were broke—it’s not like they were withholding anything from me; they flat-out didn’t have the money.

I’d recently bought my eldest son his first piggy bank and had started building little business lessons into our daily life. I explained that when we purchased things at a café, it came from my bank account, and that money came from working.

I then shared all the different ways that I made money. He nodded along sagely. I had just helped him put his first lemonade stand together, and he’d made $45.

Yes, I want my children to have a work ethic, to understand the value of money and the privileges it affords them. But was it not insane to make them go through the same, sometimes torturous path I had if we already had so much?

One friend had posed an interesting question on this topic: “If you came from a long line of subsistence farmers who had been toiling in the fields for millennia just to survive, with a total inability to pursue their true intellectual passions and interests, but you, due to luck and timing, built an industrial farm and went from a subsistence farmer to a millionaire, would it be logical to teach your children how to toil the soil and grow root vegetables?”

The answer seemed deafeningly obvious.

And then there was the potential resentment. If you have a warehouse full of chocolate chip cookies and your child asks you for one, it feels a bit harsh, and maybe even borderline psychopathic, to tell them to bake their own.

All this was bubbling in my head as our plane began its descent into Victoria.

“Did we learn anything from this trip?” I asked Chris, who sat across from me in the same melancholic state.

“How not to be a whacko?” he replied.

----------

This is an excerpt from my book, Never Enough.

If you want to keep reading, you can buy it on Amazon or get the first chapter free at the website linked on my Twitter profile.

Enjoy :-)

[Elon Musk @elonmusk]

Great explanation of inflation by @friedberg

[Nikita Bier @nikitabier]

It bothers me that schools—as well as parents—rarely tell kids about careers with uncapped upside, like tech or real estate. And instead, kids end up entering college thinking the best outcome is that they become a lawyer, a consultant or—even worse—thinking it would be cool to get a job at a government agency.

Every valedictorian from my hometown is now working a deadend job because of that poor guidance.

It’s not like parents and teachers aren’t aware of careers with uncapped upside: Microsoft and Apple were founded in the 1970s. What is the actual explanation for this?

[Naval @naval]

The great ones don’t do it for money or fame or power.

Or to build an institution, or to help others, or to save the world.

Like a child tinkering, they create it for its own sake.

Free of the burden of ambition.

Deaf to the demands of the world.

[Tono @tonomandly]

@snyatta You can easily train Zone 2 today (even if it’s not optimized)
Where can you do contrast therapy? Sauna + cold plunge

[Alfonso de los Ríos @ponchodelosrios]

If you have "Ex-Company" in your Linkedin please avoid reaching out!

[Naval @naval]

Imagine them at the moment of their deaths, and then treat them that way now.

[Andrew Wilkinson @awilkinson]

“Being enthusiastic is worth 25 IQ points.”

–Kevin Kelly

[Sam Blond @samdblond]

I get a message about once / day saying the outbound champagne campaign we ran at Brex, or a variation I suggest to the founder or sales leader, is the best performing demand gen campaign the company has ever tried. A couple examples attached.

Comment below with a 1 sentence description of your business, your buyer segment and persona, and your ACV, and I’ll reply with an idea for an outbound campaign for you. Example: corporate cards and expense management software, startup founders, $50k. I’ll respond to as many as I can while on this 8 hour flight.

[Paul Graham @paulg]

Them: Since the good old days of the mid 20th century, a few people have gotten richer and everyone else has gotten poorer.

The actual data:
https://t.co/IQmfr4EYnP

[Yuri Sagalov @yuris]

Fewer drunk drivers.
Fewer distracted drivers.
Fewer road rage drivers.
Fewer people needing to own cars.
Better vehicle utilization efficiency, leading to fewer vehicles on the road, leading to lower emissions.

But sure, other than that, "good question." 🙄

[Sam Altman @sama]

i failed pretty hard at my first startup--it sucked!--and am doing pretty well on my second.

the thing i wish someone told me during the first one is that no one else thinks about your failures as much as you do, and that as long as don't psych yourself out you can try again.

[Joshua Browder @Joshuabrowder]

Here is an unknown (until today) story that Warren Buffett told me when I was 21.

It has to do with the first ever lawsuit he was involved in. It is not previously reported anywhere, online or offline, and inspired me to change the direction of DoNotPay:

[gaut @0xgaut]

Remember the guy on Reddit who had to take 1.2M eggs in physical delivery?

He’s a billionaire now.