Default

Build and deploy agents across your go-to-market

[nico @nicoaferr]

For 5 years, we @withdefault have designed, built, and deployed the GTM systems for some of the fastest-growing companies in every market

Almost every company over-optimizes product relative to their GTM systems

The best know that distribution is the product

[Profound @profound]

We're partnering with @withdefault to host a GTM End of Summer Rooftop mixer in New York City.

Westlight, Brooklyn
Thursday, August 27
6:30-9:30 PM EDT

[nico @nicoaferr]

Hired our first AI SDR today!

[Stan @stanrym]

If you’re free tomorrow morning, stop by @withdefault's office for great coffee, an amazing breakfast, and some playtime with the robots.

We’re hosting 100+ sales and marketing leaders and we have a few spots left.

AND 1 lucky winner will get to take ones home (yes, you get to win a robot).

Comment below and I’ll send you the RSVP link.

[nico @nicoaferr]

Today, I'm incredibly excited to announce @withdefault's Series A led by @8vc and our new product.

We spent the last three years building the tools and orchestration layer companies like @owner and @AirbyteHQ have used to build infrastructure across their go-to-market functions.

Today, we're launching the first real-time data layer for go-to-market, a powerful new revenue agent, and a suite of tools for revenue teams and their agents.

It's Day 1.

[gtmfund @gtmfund]

Big congratulations to our portfolio company @withdefault on the Series A and new product launch!

[Jai Toor @jai__toor]

Hosting another GTM + AI Lightning Talks in NYC on May 20.

Speakers from @profound, @sequel_io, @withdefault & @OrdoSchools.

Real examples from people running AI agents in production with meaningful impact right now:

• @nicklafferty - Founding Marketing Engineer at Profound. Previously led growth at Loom ($1B exit) and Mailgun ($2B exit).

• @KathleenLBooth - VP Marketing at https://t.co/Si9ZnQEmeO & hosts the Inbound Success Podcast.

• Nandika Jhunjhunwala - GTM Engineer at Default, working on revenue-driving agentic workflows.

• @hrosenblume - Co-founder of Ordo. Scaled with a smaller team by automating the most operationally painful parts of selling into schools.

MY ASK: We still have one open speaker slot remaining. If you know someone in NYC doing cool, impactful work with AI + GTM, tag them below.

Co-hosting with @fletchrichman. We will also see a sneak peek of https://t.co/dFeJgDHGsh: the fastest way to deploy shared agents that collaborate with your whole team.

RSVP: https://t.co/CnLYuu5zga

[Default @withdefault]

Check it out for yourself here👇

https://t.co/YCY1jPIPVq

[Default @withdefault]

3 Product Updates in 1 week

Today we rolled out Default's new Field Manager 🚀

Now you can map attributes on People or Company objects in Default to the corresponding fields on objects across tools like Salesforce, HubSpot, Outreach, and more

GTM made easy

[Default @withdefault]

Yesterday was Forms SDK

Today we're rolling out updated Workflow Logs

No more tediously going through logs trying to understand the error

Default will now automatically summarize the error for you and suggest solutions

[Default @withdefault]

POV you just demoed Default and felt the pure SPEED of our workflows

[Default @withdefault]

Yesterday was Forms SDK

Today we're rolling out updated Workflow Logs

No more tediously going through logs trying to understand the error

Default will now automatically summarize the error for you and suggest solutions

[Default @withdefault]

The people asked for Forms SDK

So we launched it 🚀

Now your team can build high-converting form experiences directly into your site with Default Forms SDK

Here are 2 simple ways:

1. Use the Default Form Builder to set up and manage your fields, then use the SDK to insert these fields directly on your page to match your brand and style.

2. Use the SDK to customize your webform submission payloads and manage submission lifecycle events like:
- Scheduler displays
- Window closes
- Meeting bookings
- And more

Simple, yet powerful.

[Default @withdefault]

Start scaling your GTM motion faster here:

https://t.co/wvfKoyJzZD

[Default @withdefault]

The people asked for Forms SDK

So we launched it 🚀

Now your team can build high-converting form experiences directly into your site with Default Forms SDK

Here are 2 simple ways:

1. Use the Default Form Builder to set up and manage your fields, then use the SDK to insert these fields directly on your page to match your brand and style.

2. Use the SDK to customize your webform submission payloads and manage submission lifecycle events like:
- Scheduler displays
- Window closes
- Meeting bookings
- And more

Simple, yet powerful.

[Default @withdefault]

This week feels like a good week to launch some new features

[Default @withdefault]

Stop waiting and book a demo with our team👇

https://t.co/wvfKoyJzZD

[Default @withdefault]

🚨 QUICK PSA 🚨

We build custom workflows for every new customer just like this one

[Default @withdefault]

Check the full report here

No email required 👇

https://t.co/uA05BZiDca

[Default @withdefault]

We analyzed 12,221 demo request

And here are the 3 things we learned 👇

[Default @withdefault]

3. How does marketing influence the number of inbound demos per AE?

With Marketing: 18 demos per AE per month
Without Marketing: REDACTED demos per AE per month