Wendell Lansford

Co-Founder of Wyng

[Wyng @wyngdotcom]

Apple's iOS 17 update reinforces the inevitable end of #thirdpartycookies as privacy laws continue to restrict access to customer data. Building an effective #zeropartydata strategy is key for ethical and accurate collection of consumer insights.
https://t.co/WDJv5kBdiC

[Wyng @wyngdotcom]

Implementing preference-based #personalization was a game changer for LĒVO Oil. Are you asking the right questions at the appropriate time in the customer journey? ⌛

Read more on how LĒVO Oil doubled their engagement with #ZeroPartyData. https://t.co/VGltJoNwB5

[Wyng @wyngdotcom]

On April 6 learn why forward-thinking marketers and innovative customer-centric teams are leaning on zero-party data for their personalization strategies.

Register here: https://t.co/BXXG8EZlqg

#personalization #zeropartydata #customerexperience

[Wyng @wyngdotcom]

The Wyng drag-and-drop template library now includes a new marketer (and customer!) favorite - the Personality Quiz: https://t.co/S5djuBzp3K

[Wyng @wyngdotcom]

Welcome Collette - Wyng's newest customer!

"Wyng enables us to build our own customer data model, reducing reliance on third-party sources," says Victoria M., SVP of CX & Insights. "I'm excited as Wyng will be a central part of our data, privacy, & personalization strategies."

[Wyng @wyngdotcom]

#DataPrivacyDay is January 28. To celebrate, here's one of our favorite blogs about #privacy and #customerdata:

A Step-by-Step Guide to Delivering Customer-First Privacy Journeys: https://t.co/oWfGyzk96t

[Alex Cone @alextcone]

Ye olde “first-party data”

[Wyng @wyngdotcom]

Attention all marketers, brand builders, and data enthusiasts! You can now try Wyng for #free! Build unlimited experiences to drive opt-ins, collect #zeropartydata, and recommend products. Get started today: https://t.co/UAevc6WFF3

[Wyng @wyngdotcom]

AAA Drives Innovation with #ZeroPartyData. How @AAAnortheast uses simple surveys at key moments to learn customer preferences and create personalization with Wyng.
https://t.co/ZKNXUVqVXY

[Wyng @wyngdotcom]

The loyalty-data flywheel: How combining #zeropartydata with #loyalty programs creates more customer engagement, trust, and growth while saving money and reducing risk.
https://t.co/2AmNUhCev0

[Wyng @wyngdotcom]

One of the key ways to collect #zeropartydata is to earn it from customers with simple, helpful, and #privacyfirst experiences. https://t.co/2l8AiJVvv0

[Wyng @wyngdotcom]

Overheard from SVP/Head of Data & Insights at the @nytmedia Kendell Timmers "We no longer buy third party data for our site." This is the way. #privacyfirst #zeropartydata #firstpartydata @segment https://t.co/z4c1EzZrD3

[Wendell Lansford @wlansford]

On Tuesday, learn from the experts at AAA & Forrester about Zero-Party Data and Personalized Marketing Moments:
https://t.co/NwTRHRxoS7

[Wendell Lansford @wlansford]

Reveal-ed! The latest microexperience component from Wyng: https://t.co/LGYOhbyBAq

[Wyng @wyngdotcom]

Personalizing your CX is more than just creating customer segments and retargeting. Winning in modern #marketing requires perfecting the art of the Moment. Find out more next Tuesday! https://t.co/VksEpN6faP
#privacyfirst #zeropartydata

[Patrick Coffee @PatrickCoffee]

New: many brands and marketers didn’t realize California’s data privacy law would apply to them.

Now they’re rushing to comply after Sephora agreed to pay $1.2M in the first enforcement case last month. The law’s 30-day grace period disappears on Jan 1.
https://t.co/W9WtnoN8ZZ

[erin @erineve_de]

.@noom @gainful @laddersport @CurologyUSA I can't unsee what I've seen. These e-comm brand's zero party data collection strategies are killing it. Quizzes. Quizzes y'all. Quizzes. Killing it.

[Wyng @wyngdotcom]

October 4th at Noon ET! We'll explore how to connect with customers and build #personalization based on Moments and #zeropartydata. Join us as we talk with guests from Forrester and AAA Northeast! https://t.co/CkVh9KZr22

[Wyng @wyngdotcom]

Excited to be hosting @jessieliu_ of @forrester and AAA on October 4th. Great insights on #personalization and #zeropartydata https://t.co/YZXBbwN3GW Register now https://t.co/86JhSFFWr3

[Wyng @wyngdotcom]

A million here, five billion there...the costs of #privacy being last are mounting! Go #privacyfirst now or face the consequences sooner than you think.
https://t.co/EEgWQAP8vz