Xaver

🚀 Creator of @mailster. // ⓦ WordPress Contributor // 📬 Email Geek // ✨ Expert @codeablehq // 🇦🇹 Austria

⚪️

[Xaver @xaver_]

For over a year, I’ve been building CoverKit.

What started as a small replacement for an abandoned plugin slowly turned into something much bigger: a flexible image creation system for WordPress publishing workflows.

At least in theory. 😄

Now I’m opening early access for the first time.

If you publish with WordPress and creating images is part of your process, CoverKit might be exactly what you’ve been missing.

https://t.co/XYtFpHoJU4

[Xaver @xaver_]

Always great to hang out with @codeablehq people 🥰

[Xaver @xaver_]

@KatieKeithBarn2 @schmitzoide @learnwithmattc It was good, when you like cocktails.

The bar itself is in the basement and has some nice seatings.

[Xaver @xaver_]

Went to a „weird“ cocktail bar yesterday.

To get in you had to ring a bell and share a secret password. Once that was confirmed, you got picked up by the waiter which walked you through a rabbit hole and later served you delicious cocktails.

Thanks to @schmitzoide for the drink!

[Xaver @xaver_]

Another reason to not use a centralized closed system.

[Shopify Support @ShopifySupport]

We’re aware of an issue impacting admins, checkouts, and storefronts. We are investigating and are working to resolve it. You can find the most up-to-date information about the issue on our status page at https://t.co/TcJj5tJfYo.

[Xaver @xaver_]

@richtabor yes!

[Xaver @xaver_]

@learnwithmattc @WCEurope When?

[Xaver @xaver_]

@jessie_risch 👀

[Xaver @xaver_]

@MythThrazz I saw one popping out of a window.

[Xaver @xaver_]

Krakow looks nice 👌

[Xaver @xaver_]

On my way to #WCEU enjoying my window seat 😅

[Xaver @xaver_]

@mark_jansen Sorry about that Mark 🙁

[Xaver @xaver_]

@HadasGolzaker

[Xaver @xaver_]

I’m looking to talk to people who publish regularly with WordPress.

Not about “AI content” or another generic image generator.

I’m interested in the slightly annoying bit after an article goes live.

The post is published. The context is all there in WordPress.

But someone still has to turn it into:

- social images
- campaign snippets
- branded visual variants
- all the small assets needed to distribute it

I’m building CoverKit around that moment:

using the published post as the source of truth, then helping create the follow-up assets while the article is still fresh.

If you publish 2-4+ posts a week, work on a media/content team, or build editorial workflows for clients, I’d love to learn how you handle this today.

Especially curious:

- is this a real workflow pain?
- who owns it?
- what would make it useful?

If you’re at WordCamp Europe, I’d love to grab a quick coffee/tea/water:
https://t.co/CklHljtb1q

#WCEU

[Xaver @xaver_]

@ajaydsouza Sorry, that we can’t catch up this year. Didn’t know you are in Dubai and not UK!

[Xaver @xaver_]

Can you (technically) sell apps outside the App Store? If not it’s clear why it has to be good otherwise the whole platform would suffer.

Marketplaces use to be the “place-to-go” back then but this has changed. They should be a way for users to discover solutions they can trust and rely on not just a backlink where vendors fight for exposure.

The open nature of WordPress is a strength, but the downside is decentralized discovery. People have to find products across search, blogs, social, newsletters, and recommendations. That’s why a good marketplace still matters: not as a gatekeeper, but as a trusted discovery layer for solutions users can rely on.

[Xaver @xaver_]

@HadasGolzaker

[Xaver @xaver_]

@FriendlyWebGuy