Milano Cortina Açılış Töreni’ne sadece bir hafta kaldı.
Her 5 X kullanıcısından 4’ünün, X kullanmayanlara kıyasla Kış Olimpiyatları için çok daha heyecan duyduğunu biliyor muydunuz? Üstelik ⛸️ artistik buz pateni, dünya genelinde X kullanıcıları arasında en çok beklenen etkinlik olarak öne çıkıyor.
via @Olympics
Over the last few months, we scoured the world for the top posters in every niche & country
We've compiled them into a new tool called Starterpacks: to help new users find the best accounts—big or small—for their interests
⬇️ Reply below with a topic you're most interested in
We'll be rolling out to everyone in the coming weeks.
We’re excited to share that, starting today, advertisers can now measure ad placements on X Profiles using post bid measurement from @integralads (IAS).
Brand Safety remains a top priority at X, and we’re proud to make this product enhancement widely available to all X and IAS clients. Expanding IAS measurement across X’s Profiles further strengthens transparency, advertiser confidence, and measurement consistency across the platform.
This launch represents another step forward in delivering industry leading brand safety performance at scale!
Awards Show season is officially underway, and the 2026 #GoldenGlobes owned the conversation:
› 7.3M posts
› 2.2B impressions
› 311.9M video views
When cultural moments break, audiences gather on X.
We’re trying something new: we’re giving $1 million to the Top Article of the next payout period.
We're doubling down on what creators on 𝕏 do best: writing.
In 2026, our goal is to recognize high-value, high-impact content that shapes conversation, breaks news and moves culture.
X was the place to be for all things Paris Fashion Week SS26! Our collaboration with @lefty_io reveals key insights:
› 37M posts globally (+48% YoY)
› Top mentioned brands: @Dior, @celineofficial, @LouisVuitton, @MaisonValentino, and @CHANEL
Stay tuned for the full report
X is where fandoms thrive! Leverage the moment and engage your brand with the passionate @FIFAWorldCup audience this season.
4 in 5 X users are excited for the 2026 FIFA World Cup
Get ready for Stockton Street! Tennis legends @serenawilliams and @Venuseswilliams co-host their new podcast, streaming exclusively on X.
Episode 1 is out now—tune in every other Wednesday for must-watch conversations with the iconic Williams sisters!
Şeffaflık bizim için önemlidir. Öneri kodumuzu açık kaynaklı hale getirerek, içeriğin X'te nasıl ortaya çıktığını gösteriyoruz. Böylece, herkese süreçte netlik ve güven sağlamış oluyoruz. Bu yaklaşımımız, şeffaf bir ortama olan sürekli bağlılığımızın bir parçasıdır.
Today, as part of our effort to make our platform transparent, we are open-sourcing the latest code used to recommend posts on the For You timeline.
Our algorithm is always a work in progress. We will continue to refine our approach to surface the most relevant content to our community.
https://t.co/fpnsBWGn0U