๐ Coming soon
- Over the next month, you can expect regular updates to Zaymo's UI to be more in-line with our new brand
- We will put more effort into marketing to get our name out there (btw - I'm hiring for a founding marketer. Come work with us!)
Zaymo is yellow now??
๐ Check it out: https://t.co/drXfdJmAE6
We're coming out with a brand refresh today. The new site, bright colors, and touch-ups to the product are a the beginnings of a new commitment to show up as a real brand that evokes meaning.
- While we want to have our own voice (our greenish-yellow is pretty loud), we want brands to easily see themselves with Zaymo. Our new https://t.co/TInjGJm7Rr site has a plethora of examples across different brand types so anyone can see themselves in our marketing
Santiago likes to celebrate every time we cross a $100k ARR line on the way to $1M by popping open a *Utah-friendly Martinelli's*. Attached is his celebration at $800k
This week's dose is about the top 3 things to focus on in Q1.
Outside of the initial offer, you can't miss by focusing on these three things:
1. Better cancellation questions and offers
2. Email segmentation, winbacks, and utilizing Zaymo (YC W24) for conversions
3. Payment processing
I dive into each and why they should be your focus, including some ideas on what to do with each of them.
Best way to kick off 2025!
PS - We'll be doing a live workshop at SubSummit this year, so read on to hear about that too!
https://t.co/biZEJQjQPr
Are you a KILLER in DTC? Iโm hiring Zaymoโs first employee.
๐ Lehi, UT (in-person)
๐ฏ Comp: Competitive base salary + equity
๐ด YC-backed
Starting out building the post-sales customer success/onboarding processes. Then, whatever Zaymo needs most
Progress:
What great tools unlock with the right strategy:
Easy revenue wins, boosting AOV and overall LTV without spiking churn.
Monthly subscription box client. We targeted a subset of monthly subscribers for upsells into one-time items. You can do this with Klaviyo + Recharge quick actions, but we've been using @zaymodotcom with this client, so used their actions instead.
Instant success. 2.14% opt-ins. From a single email send!
I love tools that make our tactics more effective. :)