ATTENTION: Ecom Brands
If none of your ad angles are hitting, do this:
1. Find 5 reasons people want your product
Mine reviews and comments for repeated problems, desires, and objections
2. Turn each reason into 1 ad angle
Keep them separate so you know which message hits
3. Test with statics first
Make 3–5 per angle
They’re fast and cheap to test
Find the winning message
Then scale it into UGC, VSLs, and more statics
repetition is the only language your brain understands. neuroplasticity doesn't care about your potential or your dreams, it only counts how many times you fired the same circuit today.
You don't need to chant how amazing you are, or feel inspired by the person you are to win.
You just need to repeat successful actions longer and more diligently than any reasonable person would. And that - thankfully - has nothing to do with how you feel today.
"Every second you have on this planet is very precious, and it’s your responsibility to make sure you’re happy and interpreting everything in the best possible way."
@naval
People will defend a belief that isn’t there’s to begin with
Ask someone you know about something they believe
Than ask why do they believe what they believe
And watch them struggle to answer the question
Stop using AI to think for you
Use it as a second brain
Meaning, you learn some lessons
Apply those lessons
Then teach AI how to do the same
Because you can’t teach something you’ve never done before
AI is only as good as its mentor