transparency. In fact, using a field experiment, we show that being transparent doesn't increase opt-in. Gaming is higher for firms that exploit personal data more, but lower for firms that value their reputation. Details in the paper here https://t.co/37yw1KpJnV
How did firms react to GDPR requirements to obtain explicit opt-in from consumers? A new paper with #CaterinaDAssergio, #ElisaMontaguti & #SaraValentini analyzes over 1500 emails using text analysis to find that half of them "gamed" the system by relying on persuasion rather than