Aleyda Solis 🕊️

SEO & AI search Consultant, Speaker & Author. @Orainti Founder. Finchling Co-Founder. @CrawlingMondays Host. SEOFOMO, more

[Screaming Frog @screamingfrog]

Little tip - Your AI assistant can fully adjust your @screamingfrog config. Use it for anything from the basics, such as enabling JavaScript rendering or switching user-agent, to more advanced setups like custom extraction, complex segments or custom JS.

[Sam Parr @thesamparr]

Would love to dive into this data.

But my observations:

1. you have a much higher chance of getting rich by bootstrapping.

2. if you raise money for something that isn't SUPER scalable, you just reduced the already very small odds by more (ex: media, community, many ecommerce businesses).

3. This doesn't mean raising is dumb or won't work. You can be an outlier for sure. Just low odds.

4. Raising is likely the best way to get big fast.

5. If being famous, powerful, or having huge impact is your goal...raising likely helps you get there faster.

6. If money and freedom is your goal, don't raise.

7. All of these observations above...there are plenty of examples where they are wrong.

[Aleyda Solis 🕊️ @aleyda]

🎥 A First Look at Businesses in ChatGPT 👇 We expected a search console, we were given a basic "Business Profile" for local biz blended with a basic "merchant center" for ecommerce, with an agent builder. My verdict? At this point, they get more insights from us, than us from them! Watch now.

PS: Have you had the chance to test it? What do you think?

[Aleyda Solis 🕊️ @aleyda]

@lilyraynyc @jonoalderson Ohhhh happy birthday @jonoalderson 🥳🥳🥳 have a wonderful day!

[Dan Fein @dfeinition]

We just added Whiteboards and Sheets to Claude, and Dashboards is now Claude Data.

Work with your team and Claude to:

• Sketch a plan and brainstorm live
• Ask for a formula in plain words
• Turn the numbers into a story

Sketch, sum, show it in Claude

[Claude @claudeai]

Starting to roll out today: Claude Whiteboards, Claude Sheets and Claude Data.

Think a plan through on a board, build a tracker in a sheet, and tell a story with your data.

[Aleyda Solis 🕊️ @aleyda]

Two weeks to go to the most festive search meetup ever: the @searchandstuff x #SEOFOMO Holiday London Meetup 🥳

Tickets are sold out already but you can still join the waitlist.

Besides the SEO & AI search trends and AI automations in Marketing panels we will have an open SEO mic and karaoke … the lucky winners will take one of these special edition #SEOFOMO mugs home 😌👌 see you there! 🥳🙌

Get on the waitlist now: https://t.co/M8p7BbXWF5

[Aleyda Solis 🕊️ @aleyda]

Unfortunately the businesses in ChatGPT is only available form local ones (with physical stores or offices to open to customers) or online stores …. Not yet service focused businesses yet - hopefully soon @OpenAI

[OpenAI @OpenAI]

Now in beta: Businesses in ChatGPT.

Claim your business, manage your information, and get insights on how people engage with you.

Eligible businesses can also build a Business Agent to answer customers’ questions and help them explore what you offer.

https://t.co/N2GEZX0mFT

[Aleyda Solis 🕊️ @aleyda]

The November Core Update is here too 👀 @googlesearchc

https://t.co/D0fXOu6Gup

[Aleyda Solis 🕊️ @aleyda]

It’s here: Claim your business, keep your information current, and understand how people engage with you in ChatGPT 👇

https://t.co/GgxzvHNDcX

/ht @rustybrick

[Aleyda Solis 🕊️ @aleyda]

Why Google is taking aggressive action on SERP data collection, and what to do about it 👇 An excellent, comprehensive analysis by @raygrieselhuber going through it:

* Why this is happening
* How it got here
* What you can do about it

Read it here: https://t.co/8QfOyYmzbG

[Aleyda Solis 🕊️ @aleyda]

🚨 6 traditional organic results… but an expanding AI Overview takes over the first screen ... Welcome to the fifth SERP Squeeze Monday! 👇

This week is a little different: instead of featuring YOY search and click trends, I’m showing today’s US SERP for “leather jacket women” and what happens as it loads: An AI Overview with product recommendations expands after loading, taking over the space above the fold and pushing traditional organic results further down.

What changed in the November 2025 vs. 2026 @ahrefs snapshots?

* AI Overviews: from 0 to 1
* Shopping Packs: from 2 to 3
* Top Stories: from 1 to 0
* People Also Ask: from 1 to 0
* Traditional organic results: 6

The same number of traditional organic results but very different visibility and traffic impact 🫣

#SERPSqueezeMonday

[tyler hogge @thogge]

There are shockingly few people who are elite in their career and elite at home.

I save my highest admiration for those few are both.

[Aleyda Solis 🕊️ @aleyda]

@NickLeRoy Yup. I think you’re spot on!

[Aleyda Solis 🕊️ @aleyda]

How can you be so smart in some areas and so gullible in others? 🤦🏻‍♀️ also, what’s going on with billionaires and cheating?! (Bezos, Gates, Huang now) … is it the power they have and thinking they can also get away with this too? (Plot twist: No, it eventually blows up very badly!)

[The Kobeissi Letter @KobeissiLetter]

BREAKING: Nvidia, $NVDA, CEO Jensen Huang sends a company-wide email regarding his recently reported relationship with a Chinese spy.

[Aleyda Solis 🕊️ @aleyda]

@drgurner I initially thought it was a joke when I first read it… how can you be so smart in some areas and so gullible in others?! 🤦🏻‍♀️

[Aleyda Solis 🕊️ @aleyda]

🎉 This Week in SEO & AI Search [From #SEOFOMO - Nov 8, 2026] 👇

* Now we can monitor if AI agents can actually get things done on our sites: ​Agents act, LLMs recommend, and people browse. Microsoft Clarity connects all three journeys.

* One AI training preference across providers? Google plans support for 2027

* ​Google Brings UCP Direct Checkout To AI Mode In Canada

* OpenAI Working On ChatGPT Tools For Business For Analytics & Citations

* ​Google Lighthouse Update Changes How PageSpeed Insights Simulates Loading

* Google Can Temporarily Protect Important URLs From Being Deindexed

* Google Shopping, from the SERP to AI Mode: what a product must prove to be shown, then bought

* ​3 in 4 homepages lost organic clicks: An analysis of 110 sites

* ​How To Report SEO Performance When Analytics Data Is Incomplete

* ​Your CMS Is Still Failing SEO Basics – 11 Fixes To Demand

* How to Build an AI Search Optimization Roadmap

* ​We Opted Out of Google AI Search - Here's What Happened

* ​Why Your Org Isn’t Ready for a Platform-Only Approach to AI Search

* ​Authority Beyond Your Website: Why Brand Amplification Is Essential for AI Search

* Much more!

From specialists like @gfiorelli1, @sallymills, @CyrusShepard, @VeryWellVersed, @Lem4, @5eg, and more.

Read it here: https://t.co/X4YpaNaNJz

[Mordy Oberstein @MordyOberstein]

Announcing Foresight '27! 🚨 December 8th 🚨 - on the internet. You don't even have to move your tuchus out of your chair.

What's coming next for the web, and can we talk about it without using clichés?

We're offering genuine conversations about genuine problems (big problems). I know that's not how conferences are supposed to go, but we don't care.

We don't care that other platforms are telling you "agentic content is everything." We'd like to discuss whether we need more agentic insights before we just have the bots build whatever content.

We don't care that an end-of-year event like this should "predict what's coming next" - we'd rather talk about what's actually changing and what's actually the exact same thing but just got a new buzzword tied to it.

We don't care that our tool tracks AI Search, we will still talk about what happens if the AI bubble bursts, what that could look like, and mean for your job.

Join us for an actual conversation, not just one where we hope you sign up for our platforms (SE Visible, SE Ranking, & Planable)
I mean, if you do great! But I'm hosting, and I'm not here to waste your time or my time with anything but questions that get into the heart of the matter. The web is a mess, and it is going to get messier. We are not messing around with this lineup (well, I guess we are with Barry):

@CrystalontheWeb, Janine Anderson, @TheCoolestCool @Kevin_Indig, Graham Todd, Kiera Carter, Alex Wright, Scott Hircombe @kaleighf @NickleRoy, @garrettsussman, @rustybrick @CyrusShepard, Dayana CollazosIbarra, Jillian Ryan, Joe Glover, @Aleyda, Anthony Barone, Filipa Canelas, Yoel Israel

And of course, our own Peter Mollins & my esteemed co-host Andreea Ștefan!

Shout-out to our headline partner, @Wix

If you're a marketer who takes marketing seriously, this event is for you:

https://t.co/zbWTWqSEBa

[Michael Luo @AzianMike]

We must build more donut centers

[Aleyda Solis 🕊️ @aleyda]

Join me online at Foresight 27 by @SERanking on Tuesday, December 8 in a 🔥 panel: “Same thing, different day”: what's actually changing in 2027, and what just got a new name? with Joe Glover, Anthony Barone, Filipa Canelas, Yoel Israel, hosted by the one and only @MordyOberstein 🙌

Register now for free: https://t.co/ORZIsR0dMK