Theo

BD @ TALA Labs | Unlocking Web3 growth for pre-seed startups.

[Ryan @ryangrowthh]

How to build a personal brand on 𝕏.

Full crash course:

0:45 Step 1: Crafting your brand
2:43 Profile basics: bio, profile picture, banner, CTA
3:49 Market research phase
4:58 Studying the top 10–20 accounts (formats, messaging, gaps in the market)

7:01 Step 2: Content pillars
7:17 The funnel mix: top of funnel (60–70%), trust and personal (30%), conversion (10%)

9:41 Step 3: Executing content
9:47 Be value-driven
10:56 Stop copying others, own a niche
12:16 Proof is king
13:02 Posting frequency: quality vs. quantity
14:44 Packaging content: hooks, CTA, formats
16:49 What to avoid.

[Andrew Gould @AndrewWriteCopy]

The Ultimate Guide to “Slippery Slide” Copy

9 techniques to force your prospects to read every word of your copy.

Slippery slide copy comes from legendary copywriter Joe Sugarman:

“Your readers should be so compelled to read your copy that they cannot stop reading until they read all of it as if sliding down a slippery slide.”

It’s a powerful concept that instantly makes your copy far more compelling.

So let’s dive right into the first slippery slide technique:

1) Seeds of Curiosity

Another idea from Joe Sugarman!

This is simple to use and incredibly effective:

Instead of ending your paragraphs as normal.

You finish with a short tease that gives your prospects a reason to keep reading.

For example:

• Why?
• For example…
• Let me explain.
• More about that later.
• Now here’s the best part.

Though you don't want to use them in every single paragraph as it can get tiring for your reader.

Instead you want to use them:

• At the end of your subheads.
• When you're switching between ideas.
• To help speed up slower sections of your copy.
• And towards the start of your copy to help build momentum.

2) The Bucket Brigade

Seeds of curiosity push readers down your copy by using short teaser sentences at the end of your paragraphs.

So now we're going to look at how you can pull them down.

And you do that by using a concept known as:

"The bucket brigade"

It means a chain of people who move items by passing them from one to another.

Before fire engines it was used to get buckets of water to a blaze.

In copywriting it refers to words and short phrases you use at the start of your paragraphs.

The idea being they make the transition from one paragraph to another seamless.

Examples of the bucket brigade:

• So
• And
• Also
• Look
• First
• Listen
• By now
• You see
• Truth is
• Turns out
• Of course

Note how they smooth out the entry into a paragraph.

And you can even use some as standalone paragraphs.

You see?

So you can use the bucket brigade at the start of your paragraphs.

And seeds of curiosity at the end of your paragraphs.

For silky smooth copy your readers won't be able to tear themselves away from.

3) Copywriting with a Stutter

Now we're going to look at a more sophisticated technique.

A technique used by professional writers, but often overlooked by copywriters.

Though it's simple to use.

And just like a stutter it's all about repeating yourself.

Here's how it works:

You repeat a word, phrase, or idea...

From the final sentence of one paragraph...

Into the first sentence of the next paragraph.

For example:

"Now we're going to look at a more sophisticated technique.

A technique used by professional writers."

Note how seamlessly it flows because I repeated "technique".

It's smoother than if I'd used the bucket brigade.

And it also means you don't have to rely on the same few stock words and phrases to open your paragraphs.

As they can make your copy sound tired and generic.

4) Know Your ABCs

You know your ABCs, right?

• A..
• B..
• C..
• D..
• E..

And so on.

One letter follows another in an order we all understand.

Let's see what happens if I break that order:

• A...
• T...
• Z...
• D...
• Q...

Now it's confusing.

It's still five letters from the alphabet but it's lost all meaning.

And here's how that applies to your copy:

When your prospects start reading your copy...

They expect one point to lead to the next point.

Like the alphabet, they want:

Point A to lead to point B to lead to point C and so on.

And if it doesn't, if point A jumps straight to point F, then you’ll confuse them.

And if you confuse them they’ll stop reading.

And if they stop reading they ain’t buying.

For example:

If you write about energy price rises and then go into cryptocurrency...

You've not made any connection between the points.

And you're going to lose your readers.

But if you write about:

• Energy price rises.
• Price rises in general.
• Inflation.
• The need to beat inflation.
• And only then introduce crypto.

Now each point flows into the next point.

And not only have you built a slippery slide for your reader.

You've also constructed a compelling sales argument.

5) The Language of Logic

This is a variation on the bucket brigade.

Here you don't just smooth the transition between paragraphs.

You make the connection between them crystal clear.

And you do this by using words and short phrases like:

• Because
• Now that
• This means
• Here's why
• As a result of
• For this reason
• And this explains

Now you're not only smoothing out the writing...

You're also smoothing out the ideas in the writing.

Which is much more powerful.

6) Balanced Connectives

This is another variation on the bucket brigade.

And like the language of logic, it's a way of connecting your ideas.

Essentially it's a double bucket brigade.

You use a word or short phrase in one sentence...

And then use a mirroring word or short phrase in the next sentence.

Examples include:

• Either... or...
• Just as... so to...
• Not only... but also...
• In that case... but in this case...

To make it clear, here it is in action:

"Now you're not only smoothing out the writing...

You're also smoothing out the ideas in the writing."

See how well that flows?

It uses the double bucket brigade of:

"Now you're not only"

And:

"You're also"

You won’t find as many options to use this as the other techniques I’ve shared, but it’s still good to have in your toolkit.

7) Questions

Question are a great way to propel your prospect through your copy.

And they also help keep your reader engaged and make the copy feel more informal and conversational.

Do you want an example?

You probably don’t need one as they’re so easy to use.

Did you catch it?

Maybe.

But I bet you caught that one.

A word of caution:

You want your questions to either generate curiosity or get a positive response.

You do not want your prospects to be shaking their heads or thinking “no”.

Because you want to build that “yes” momentum all the way down to the CTA.

Don’t derail it.

8) Open Loops

The first idea we looked at - seeds of curiosity - is really a specific technique from the bigger idea of “open loops”.

And an open loop is when you tease something in your copy and don’t give everything away.

You’re forcing the prospect to read on to find out the full story.

And there are plenty of ways you can do this.

I’ll share a couple of my favourites:

First is the two-word tease.

All you need do is use the phrase “keep reading” and then follow it with something you know your prospects will want to know more about.

For example:

Keep reading to discover how to force your prospects to read every word you write.

You could also use “keep watching” or “keep listening” or whatever best fits your content.

Second is the agreement.

And the agreement is where you get your readers to agree to read.

You do this with the simple phrase “Give me X minutes” and then like the two-word tease, follow it with something they’ll want to know more about.

For example:

Give me 5 minutes and I’ll show you the single most powerful way to get free traffic to your website.

This can work well for cold and more sceptical audiences as you’re letting them know how much of their time you want.

9) Short Words, Short Sentences, Short Paragraphs

I’ve left maybe the simplest way to grease up that slippery slide until last.

Most of your copy wants to consist of:

• Short words
• Short sentences
• And short paragraphs.

Because they make it much easier to read.

No one wants to read some long sentence that goes on and on and never feels like it’s going to stop because the writer’s lost control and is putting too many ideas into a single sentence when he really needs to break it down into multiple sentences or even multiple paragraphs.

See?

So keep things short.

But do mix it up.

You want some longer sentences and paragraphs so your writing doesn’t feel monotonous.

And that’s 9 (really 10) techniques to help level up your copy and keep your reader glued to every word you write.

If you found this useful:

Repost it to help your fellow persuasion professionals.

Make sure you’re following me @AndrewWriteCopy for more quality copywriting and marketing content.

And enjoy the rest of your day!

[Michaël van de Poppe @CryptoMichNL]

"AI agents will hold more crypto than humans within a decade."

Charles Hoskinson (@IOHK_Charles) studied math, dropped out, built one of the only blockchains designed by peer-reviewed research. He co-founded Ethereum, walked away over how it was run, and built Cardano to do it differently.

The man who has argued with everyone in this industry now thinks the biggest user of crypto won't be people at all.

"Humans are a rounding error in the system we're building. AI agents don't sleep, don't panic-sell, and don't care about price. They transact in tokens because that's the only thing they can actually use."

We cover:
- Why AI agents (not humans) become the dominant on-chain actors, and what that does to every token model
- The infrastructure that has to exist before agents can transact safely at scale
- Why most current blockchains can't handle machine-speed transactions
- Where Cardano's research-first approach fits in a world of autonomous agents
- The identity problem: how do you tell a human from an agent on-chain, and why it matters
- Why he's bullish on the technology but blunt about the timeline
- What he thinks the rest of the industry is getting wrong about AI + crypto
- The one thing that has to happen for any of this to be real

Thanks to Charles for coming on @new_era_finance.

TIMESTAMPS:
00:00 - Intro
01:30 - Why AI Agents Change Everything
06:30 - Humans as a Rounding Error
12:00 - The Infrastructure Gap
18:30 - Identity: Human vs Agent On-Chain
24:30 - Where Cardano Fits
30:00 - What The Industry Gets Wrong
34:00 - The Timeline Nobody Wants To Hear

[ₕₐₘₚₜₒₙ @hamptonism]

Peter Thiel literally walks you step by step on how to succeed in 2026:

[Merlijn The Trader @MerlijnTrader]

$164 TRILLION IN BANK ASSETS IS ABOUT TO PICK A CHAIN.

🇺🇸 Raoul Pal: "Once the CLARITY Act passes, all the banks come in and build out crypto rails fast."

Banks never build. They integrate.

1995: banks didn't build the internet. They plugged into TCP/IP.
2010: banks didn't build mobile. They plugged into iOS and Android.
2026: they plug into what already exists.

Tokenization: ONDO. Smart contracts: ETH. Bank integration: Canton. Enterprise rails: HBAR.

The CLARITY Act just opens the door.

[Dilum Sanjaya @DilumSanjaya]

Fun interactive science app ideas | Part 3

Played around with generating 3D biological structures and made an app to explore them interactively

UI Design
GPT Images 2

Code
Gemini 3.1 Pro

More demos ↓

[andrew pignanelli @ndrewpignanelli]

Announcing Cofounder 2: Run an entire company with agents.

It's the infrastructure for the one person billion dollar company - orchestrating agents across engineering, sales, marketing, ops, and design.

(and yes that's my real grandma in the video)

[0xMarioNawfal @RoundtableSpace]

ANTHROPIC JUST RELEASED THE OFFICIAL PLAYBOOK FOR BUILDING A COMPANY WITH CLAUDE CODE.

CEO: 1 human. Employees: AI agents. Operations: fully automatic.

The zero-headcount company is no longer a joke.

[Raoul Pal @RaoulGMI]

I started by trying to understand markets. Thirty years later I've ended up somewhere closer to life, the universe and everything. The same four rules keep showing up...

Along the way I've written three frameworks that have shaped how a lot of people see the world.

The Everything Code is what I found when I went looking for what actually drives markets. A debt rollover cycle, managed by liquidity, debasing the currency at roughly 8% a year. That debasement is monetary entropy. Capital routes around it, into whatever can compound faster than the entropy degrades it. Technology and crypto sit at the top of that flow because they are the intelligence layer of the economy. Markets are monetary energy routing toward the highest output of intelligence. The only assets that outperform debasement over extended periods are tech and crypto.

The Exponential Age is the realisation that technology has become the substrate. Compute, networks, energy and intelligence are compounding faster than any institution we built was designed to handle, and the gap between the two is the defining tension of our time.

The Economic Singularity is where this is heading. Somewhere in the next decade the curve of intelligence per unit of energy turns fully exponential, and the rules every economy we know was built on stop applying.

For a long time I thought of these as three separate ideas. Looking at them now, they are three views of the same thing at different altitudes. And underneath all three, the same four rules keep showing up.

Efficiency of Intelligence - The universe rewards whatever does more with less. Every system that survives is better at turning energy into information than the system it replaced. There has never been an exception.

Compression - Intelligence is the act of representing a vast reality in a much smaller form without losing what matters. Brains do it. Theories do it. Prices do it. AI does it. They are not analogous. They are the same operation.

Coherence - Complex systems hold together because their parts synchronise faster than the noise around them. Markets, brains, civilisations, ecosystems. When the synchronisation fails, what looks like collapse is desynchronisation made visible.

Selection - Patterns that copy themselves faster than their rivals dominate the medium they live in. Genes did this in biology. Ideas do it in culture. Memecoins do it in markets. Truth is not part of the selection criteria. Replication is. It always has been.

What the four rules produce, when they operate together, is networks.

The same topology shows up everywhere. The cosmic web. The human brain. Mycelium beneath a forest. The internet. Financial markets. Blockchains. Across fourteen orders of magnitude, the universe keeps building the same shape. That shape is what the four laws look like when you can see them.

The Everything Code is what these four rules look like in markets.
The Exponential Age is what they look like running through technology.
The Economic Singularity is where they are taking us.

Three angles, one picture.

Underneath all of it, energy is the constant. Consciousness is the substrate. The four rules are the dynamics through which one becomes the other.

All of this is one corner of what I call The Universal Code. The same four rules apply to everything else and I mean EVERYTHING... they are universal in the true sense of the word.

[Viktor Oddy @viktoroddy]

Claude Design is insane.

❤️‍🔥Just recorded a 18-min tutorial on how to build animated, award-winning websites with Claude Design + Opus 4.7!

[Miles Deutscher @milesdeutscher]

This, singlehandedly, is why I'm still bullish on crypto.

If you don't believe me, listen to Marc Andreessen (founder of a16z - the world's biggest VC).

Crypto x AI is going to be HUGE - and one of the best product-market fits we've ever seen.

"This is the grand unification of AI and crypto. AI agents are going to need money."

This is the future.

[GREG ISENBERG @gregisenberg]

AI AGENTS 101 (58 minute free masterclass)

send this to anyone who wants to understand ai agents, claude skills, md files, how to get the most out of AI etc in plain english:

1. chat vs agents - chat models answer questions in a back and forth while agents take a goal, figure out the steps, and deliver a result

2. agents don’t stop after one response. they keep running until the task is actually finishedno babysitting required

3. everything runs on a loop. they gather context, decide what to do, take an action, then repeat until done

4. the loop is the system. they look at files, tools, and the internet. decide the next step. execute and then feed that back into the next step. over and over until completion

5. the model is just one piece. gpt, claude, gemini are the reasoning layer. the key is model + loop + tools + context

6. mcp is how agents use tools. it connects things like browser, code, apis, and your internal software.

once connected, the agent decides when to use them to get the job done

7. context beats prompt all day. you don't need to write perfect prompts. load your agent with context about your business, style, and goals and then simple instructions work

8. claude.md or agents.md is the onboarding doc

it tells the agent who it is, how to behave, what it knows, and what tools it can use.

this gets loaded every time before it starts

9. memory.md is how it improves. agents don’t remember by default. this file stores preferences, corrections, and patterns

you tell the agent to update it, and it gets better over time

10. skills + harnesses make it usable. skills are reusable tasks like writing, research, analysis

the harness is the environment like claude code or openclaw that runs everything. basiclaly, different interfaces, same system underneath

this episode with remy on @startupideaspod was one of the clearest ways of understanding a lot of the core concepts of ai agents

could be the best beginners course for ai agents

58 mins. all free. no advertisers. i just want to see you build cool stuff. im rooting for you.

send to a friend

watch

[Rishabh @Rixhabh__]

Instead of watching a movie, learn OpenClaw in 317 minutes.

[Michael Tanguma @MTanguma]

This might be the most important 45 minutes on AI I've heard to date.

@naval just published a conversation that mass media will completely ignore. But if you're a founder, an investor, or anyone trying to figure out what the hell is about to happen to the economy...

You need to hear what he said. I broke down the 12 biggest ideas below.
🧵

[Alex Finn @AlexFinn]

This is getting scary. I'm doing some research this morning when all of a sudden my computer starts speaking to me

I look to my left and my ClawdBot Henry all of a sudden has a voice

He coded himself a voice using the ChatGPT API. Without me asking.

Now whenever he finishes long coding/research tasks he alerts me through voice

So to recap:
• 2 nights ago he built himself a body
• Last night he built himself a voice (altho it's a female voice for a male assistant. We'll have to work on that)

By this time next week I'll probably have a robot owl flying around my room

Kinda losing grasp here. Don't know who the assistant is anymore. Me or Henry.

PS. if you want your ClawdBot assistant to start building cool stuff like this and self improve simply prompt them this:

"Moving forward I'd like you to build me something every night while I sleep that improves our workflow. I'd like you to use the Codex CLI to code something that improves one small part of what we do. Whether it's a project management tool or just the way we communicate with each other, please schedule time every night to build something interesting I can test. I want to wake up surprised by what you've done. Keep the scope small but helpful."

(also I explicitly have it use the Codex CLI to save tokens on the Claude plan)

[GREG ISENBERG @gregisenberg]

This 35 min vid is the most CLEAR explanation on how ANYONE can get started with Clawdbot/Moltbot that exists on the internet to build a business with AI and become more productive

[Naval @naval]

Creation manifests through those who want it badly enough.

[Theo @BeCryptobein]

@freddiebambo linkedin

[Fefe Demeny @FefeDemeny]

The Bull Market Is Over

My trigger for a full exit has been the same for years: a break in daily structure on the TOTAL market cap.

Every time we’ve seen a clear rejection followed by a lower low on the daily chart, it has marked the end of the bull cycle.

This time is no different.

The $3.66T level, which was the foundation of the move to new all-time highs, has not only been obliterated by the API-outage wick, but just days later, the market confirmed the reversal with a daily close below it.
I know none of the classic cycle-top indicators have flashed yet — not even the MVRV-Z score, which is one of the main signals I’ve set out to follow

But I simply can’t go against my own framework.

Here’s what I believe is next: we’re likely to chop sideways or drift lower for a while, building up liquidity. Then we’ll get one final push into the bearish daily order block around ~$4.17T, likely before November 30th.

At that point, euphoria will take over CT.
Everyone will feel rich again, and the timeline will be flooded with calls for new all-time highs

That’s when I’ll sell the rest of my holdings and go heavy short — after I see confirmation on lower timeframes.

When the bottom finally comes, probably within the next 2 weeks I’ll long it and ride that wave all the way up, then exit while everyone else is still drunk on price action.

I hope I’m wrong and we break through to new all-time highs and beyond.

I’ve broken down all the details in a new video on the 100XClub YouTube channel — watch it.

[Theo @BeCryptobein]

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