Brett Coker

[Brett Coker @BrettLotame]

Research Report from @Lotame: Accuracy is most important to marketers when purchasing demographic data (such as age & gender). But did you also know that... [Read on] #DemographicData #AudienceData #LDX #Lotame #PrecisionData #PrecisionAudiences https://t.co/gH0Lpa4jNe

[Brett Coker @BrettLotame]

This week, the short video series "Did You Know?" is all about @Lotame's Audience Splitting Feature for A/B Testing. Do you know the truth? It's time to set the record straight. #Lotame #DMP #AdTech #MarTech #SaaS #SwaS https://t.co/vHazjuWy1y

[Brett Coker @BrettLotame]

How does a DMP and its people help bring it all together for your organization? Find out from @AlexKTheriault, VP Client Success, @Lotame in this @ExchangeWire piece! #datastrategy #dataactivation #dmp #datasoftware #saas #swas #adtech #martech #lotame https://t.co/Lv3gQSB21c

[Brett Coker @BrettLotame]

India's largest newspaper group on @TheDrum: @DainikBhaskar Digital: "...these innovations should be leveraged by the media industry as a whole and [we] work with our long-standing partner @Lotame to make available..." #DMP #DataSuccess #DataInnovations https://t.co/XGUEQ03zNK

[Brett Coker @BrettLotame]

This week, the short video series "Did You Know?" is all about @Lotame DMP's Child-Parent Account Structure. Do you know the truth? It's time to set the record straight. #Lotame #DMP #AdTech #MarTech #SaaS #SwaS #1PD #FirstPartyData https://t.co/5QVbvjn98e

[Brett Coker @BrettLotame]

New study analyzing 86MM soccer fans by @Lotame: #WorldCup fans are mostly male, no kids, health-conscious. #InformedAdBuys #AdTech #MarTech #AdData #BigData #DMP #LDX #Lotame #SoccerFans #FutbolFans #DataSuccess https://t.co/HwpnJKXlAd

[Brett Coker @BrettLotame]

"Keep Evolving. Adapting. Innovating. And never ever follow the crowd. Trust your instincts, and that is precisely what I (we) are doing. Some call it 'Contrarian' & I call it logical." --@AndyMonfried, CEO @Lotame #DMP #SaaS #SwaS #AdTech #MarTech https://t.co/85PbkyHcFp

[Brett Coker @BrettLotame]

Client Success Manager sought at @Lotame's New York, NY office. Read on and let me know you're interested! #ClientSuccess #CSM #NYNYJobs #NYCJobs #AdTechJobs #MarTechJobs #DMPJobs #SaaSJobs https://t.co/1QvLiID2Nm

[Brett Coker @BrettLotame]

Case Study: @Mediacorp's Audience-Driven Strategies Increase CTR 570% with @Lotame #DMP. #Mediacorp #AudienceTargeting #CrossDevice #AudienceInsights #AudienceOptimization #AdTech #MarTech #CaseStudy https://t.co/bdomv2UJ7P

[Brett Coker @BrettLotame]

Ad Fraud losses topped $6.5B in '17, and 22% of video spend was a complete waste. Join @Lotame, @DISTIL, @Adscend, @614group, and @freestario on May 30th to understand fraud and take action against it. #AdFraud #AdWaste #CombatFraud #Lotame #You1Bots0 https://t.co/05Sa0cjKjv

[Brett Coker @BrettLotame]

Laurie Sullivan of @MediaPost, "Similar to Google, [Lotame]'s direction seems to influence the entire industry." #Lotame #PrecisionData #DataQuality #LDX #3PD - https://t.co/xhw1MW9bcu

[Brett Coker @BrettLotame]

Strategic Partnership Manager sought at @Lotame's Columbia, MD office. Read on and let me know you're interested! #ColumbiaMD #HoCoJobs #HowardCounty #MarylandJobs #MDJobs #PartnershipManager - https://t.co/VTNbUpprXi

[Brett Coker @BrettLotame]

Case Study: @GumGum Decreases 3rd Party Data Spend 25% and Increases ROI 35% with @Lotame DMP. #GumGum #DMP #SaaS #AdTech #MarTech #CaseStudy #3PD - https://t.co/BJ7BzDGXW2

[Brett Coker @BrettLotame]

Journey Optimization is not just a buzzword. Use 1PD to match your messaging to each stage of the customer journey for maximum engagement and conversions. Register for @Lotame's June 6th webinar now! #journeyoptimization #1PD #CustomerData #DataDriven - https://t.co/yXWutzsTl2

[Brett Coker @BrettLotame]

Alex Sibios, @Lotame's Managing Director APAC, reviews 3 suggestions for data-driven marketing in 2018. #Lotame #DMP #DataDriven #DataSuccess #MarTech - https://t.co/gkGz3PDngz

[Brett Coker @BrettLotame]

Jason Downie, @Lotame's VP & GM Data Solutions, reviews the top 3 challenges CMO's face re: #DataQuality. #PrecisionAudiences #PrecisionData #Lotame #LDX #LotameDataExchange #1PD #3PD - https://t.co/VYDBooqkZF

[Brett Coker @BrettLotame]

Exactly one month until @Lotame Ignite lands at @HighLineHotel in NYC. Have you registered? https://t.co/x3KFyABFsE #lotame #lotameignite

[Brett Coker @BrettLotame]

Great little (3 min) video featuring @Lotame's @andymonfried and the company story on @Bloomberg! #lotame #andymonfried #dmp #adtech #martech #saas #datamgmt - https://t.co/bqYIPWxmYK

[Brett Coker @BrettLotame]

Data-driven marketers, learn from @Lotame why a parent / child account structure is essential in your DMP account. #LotaLearn #Lotame #DMP #DataHierarchy #DataOrganization #DataCollection #DataActivation #DataGoals #AdTech #MarTech #SaaS #SwaS - https://t.co/fX31qARBJD

[Brett Coker @BrettLotame]

Omar answers, "What is the most common oversight marketers are making with their data in the programmatic space?" #DMP #AdTech #MarTech #Programmatic #ProgrammaticAds - https://t.co/aVV1UKbdMS