Jeff Kupietzky

CEO @JeengOfficial, loving husband, and father of 5. Here to help publishers & brands leverage first-party data to send personalized content to their audiences.

[Jeff Kupietzky @CEOJeeng]

Introducing the Enhanced Jeeng Renderer: The Automated Solution for Inserting Native-Style Ads in Newsletters https://t.co/Mds9LyeiBJ via @LinkedIn

[Jeff Kupietzky @CEOJeeng]

There are five main types of email ads that brands can use to reach their customers and drive leads. Find out what they are in this @JeengOfficial article. ⬇️ https://t.co/IYMNEaOYCe

[Jeff Kupietzky @CEOJeeng]

Wondering about the latest trends in email marketing and personalization? Check out this report from @Digiday and @JeengOfficial that reveals some interesting data. ⬇️ https://t.co/7jbPcqMXVv

[Jeff Kupietzky @CEOJeeng]

How prepared is the advertising industry for a future without third-party cookies? This @MarketingDive article has an interesting overview. ⬇️ https://t.co/fqDmUcYZXY

[Jeff Kupietzky @CEOJeeng]

How have the iOS changes from last year impacted advertisers across various verticals? Check out this @Digiday article to find out and see what others are saying.⬇️ https://t.co/e3Bo9YjpTT

[Jeff Kupietzky @CEOJeeng]

How are publishers experimenting with more homepage personalization sections? AI is playing a big role in it. Check out what I have to say about content personalization in this @Digiday article. ⬇️ https://t.co/ysFfVZBG5V

[Jeff Kupietzky @CEOJeeng]

Google isn’t the only tech company changing how advertisers engage with customers without violating their privacy. Microsoft also has a privacy-focused framework for targeting & serving ads: Parakeet, which they recently updated. Read more in @Adweek. ⬇️ https://t.co/vzHUylb9Hc

[Jeff Kupietzky @CEOJeeng]

What's the difference between sponsored emails and dedicated emails? This @JeengOfficial article has a good overview. ⬇️ https://t.co/yWaWi9Q5GC

[Jeff Kupietzky @CEOJeeng]

Are your campaigns effective at reaching your target customers? Check out a few best practices advertisers should implement in @JeengOfficial's 2022 Digital Advertising Consumer Report. Access it here. ⬇️ https://t.co/0afQ3awQWm

[Jeff Kupietzky @CEOJeeng]

Ready for the end of third-party cookies? You can check 3 main things: Your data solutions, your ability to do contextual targeting, and your partnerships. This @advertisingweek article shares an interesting way of looking at it. ⬇️ https://t.co/B3rlnMKKge

[Jeff Kupietzky @CEOJeeng]

Recent research from @CDPdotcom confirms that " consumers are open to AI being used by marketing to deliver personalized recommendations about products and services, with some caveats." Check it out. ⬇️ https://t.co/n9DHQzQjZe

[Jeff Kupietzky @CEOJeeng]

Heard about zero-party data a lot lately? I wouldn't pay too much attention to it. "Zero-party data is a component of first-party data and will follow the rules needed to manage it — and should have similar benefits." Read more in this @cmswire article. ⬇️ https://t.co/PGvzpTsBme

[Jeff Kupietzky @CEOJeeng]

Here's a quick guide from @JeengOfficial that has everything brands should consider when it comes to email advertising — types of advertising in email, budget allocation, and best practices. Let me know if you have any questions. ⬇️ https://t.co/RntENrvDCX

[Jeff Kupietzky @CEOJeeng]

@Digiday and @JeengOfficial recently published new research about personalization in email marketing. Check out this report, it has some data that even surprised me! ⬇️ https://t.co/95FvfOutMf

[Jeff Kupietzky @CEOJeeng]

Implementing AI into your marketing strategy is a good idea, of course. But just hvaing the tech won't help you acheive your goals. You need to use it right. This @cmswire article has a good overview of some best practices. ⬇️ https://t.co/cMMBOFBXR5

[Jeff Kupietzky @CEOJeeng]

@JeengOfficial got mentioned in this great article on @wnip about how publishers can use personalization to build and engage their audiences. Take a look! ⬇️ https://t.co/ZccfYLYbIi

[Jeff Kupietzky @CEOJeeng]

Last week, my interview with @MarTechSeries was published! We had a chat about @JeengOfficial and a few digital publishing trends to keep an eye out for this year. Check it out and let me know what you think! ⬇️ https://t.co/j7X2TrDMb5

[Jeff Kupietzky @CEOJeeng]

The @JeengOfficial team recently published this guide with a breakdown of the key types of email advertising, best practices for building your campaigns, and steps for getting started with advertising in email. Check it out!. ⬇️ https://t.co/SJVdXM5LSM

[Jeff Kupietzky @CEOJeeng]

What's one thing most advertisers tell me they wish they had? Access to a large number of opt-in, engaged consumers. Find out how you can make that wish come true in @JeengOfficial's 2022 Digital Advertising Consumer Report. ⬇️ https://t.co/dVd0ibNNMX

[Jeff Kupietzky @CEOJeeng]

"Without the tracking cookies and targeted advertising...marketers will be exploring alternative strategies for collecting data and connecting with customers". Which alternative strategies are you testing out? Check out this @MarketingProfs article. ⬇️ https://t.co/aE35Re5IGG