Craig Chris

[ESPN @espn]

Breaking: Folarin Balogun will be available to play in USA's Round of 16 match against Belgium on Monday, FIFA announced.

The FIFA Disciplinary Committee has suspended the red card issued to the USA striker during their Round of 32 win over Bosnia and Herzegovina.

[Merriam-Webster @MerriamWebster]

Why is it ‘cancelled’ in the U.K. but ‘canceled’ in the U.S.?

Because we gave them that L in 1776.

[Dan Go @CoachDanGo]

The best medicine on the planet is exercise and it’s not even close.

[Ryan @WritesToProfit]

Met a waiter at a steakhouse who probably adds $20k/mo to the restaurant.

Made me feel stupid because I thought he was just taking orders.

Legit assassin. No pressure in his voice ever. No fake smile. No hard sell. Controls the table like he’s done it 10,000 times.

He taught me something that changed everything about how I sell premium offers.

We sat down and my friend said he wasn’t going crazy tonight. Just wanted something simple.

The waiter looked at the menu, pointed at 3 steaks, and said:

“If you want a normal dinner, the sirloin is solid. If you care more about flavor, the ribeye makes sense. But if you came here for the full experience, that’s the tomahawk.”

Then he shut up as if nothing had happened.

No explanation. No recommendation. No “this is our best one.”

That hit me different.

People are trying way too hard to sell. You’re “explaining” your deliverables. You’re “proving” your value. You’re “justifying” why your premium offer costs what it costs.

Meanwhile killers don’t explain. They frame. They position. They let the buyer feel the gap.

My friend ordered the $280 tomahawk 60 seconds later.

Old me would’ve thought the waiter upsold him.

The new me saw what actually happened. He made the cheap steak feel basic, the middle steak feel safe, and the expensive steak feel like the only serious choice.

That is The Menu Frame.

Your prospect doesn’t need another 30-minute pitch about your process.

He needs to see the difference between the small fix, the partial solution, and the full outcome.

Because once the cheap option feels like a compromise, the premium option stops feeling expensive.

It starts feeling obvious.

Your pricing isn’t the problem.

Your frame is weak.

[Craig Chris @CraigDChris]

@Codie_Sanchez SMB

[Craig Chris @CraigDChris]

@SpinninBackfist I think Connor will feel like he is fighting a wood chipper.

[Craig Chris @CraigDChris]

@brainpickings Beautifully written! Well done and thank you for sharing it with us.

[Craig Chris @CraigDChris]

@ForTheWin Sincere question: Are people actually interested in this story? This FTW account seems kind of obsessed with this topic but is anyone actually reading this story?

[Dan Go @CoachDanGo]

Eat less than you burn.

Move more than you sit.

Give more than you take.

Spend less than you earn.

Listen more than you speak.

Create more than you consume.

This is how you live a damn good life.

[Craig Chris @CraigDChris]

@jbarrieault @CoachDanGo I had the same question.

[Craig Chris @CraigDChris]

@jesse_k_fox @GueroAudaz "I might be in the minority, but I firmly believe people can still have a strong relationship with God outside of the church."

Yikes. Hopefully you aren't actually in the minority.

[Craig Chris @CraigDChris]

@nikitabier This feature might make actually motivate me to upgrade.

[Dan Go @CoachDanGo]

Steve Jobs never let his kids touch an iPad. Bill Gates banned phones until age 14.

Chris Anderson, ex-Wired editor, called screens "more dangerous than crack."

And I agree. We used to let our oldest use an iPad and saw an increase in behavior issues. We stopped that and don't let our kids use smartphones or iPads.

If they do they're using a Daylight, which is a screen built without blue light. This turns down the addictive factor.

People in tech know exactly what these products do to a developing brain. They literally engineered them to be addictive.

I'm not saying to not let your kids near these things because every situation is different.

But the mounting evidence is damning. If I want my kids' brains to develop in a healthy way, I'm keeping them off til they get older.

[Craig Chris @CraigDChris]

@MurrayHillGuy1 Park City Utah should be on this list.

[Craig Chris @CraigDChris]

@SahilBloom @orangetheory. I go 3-5 times a week. I have gone for 8 years, have spent thousands on membership fees and it is worth 10X what I have spent.

[Dan Go @CoachDanGo]

One of the worst guys on the planet is the "it must be nice" guy.

"Oh, you're in shape? Must be nice to not have a job"

"Oh, you've got money? Must be nice to have rich parents"

He thinks everything is given and not earned. It is the highest level of cope on the planet.

[Mind Over Weakness @mindoverweaknes]

The brain doesn't burn out from stress, it burns out from emotional overthinking...

Here's the cure 🧵

[Craig Chris @CraigDChris]

Fascinating read.

[The Marginalian (formerly Brain Pickings) @brainpickings]

"All human experience is part phantom — the product of deep-set predictions."

A cognitive philosopher's fascinating investigation of the power of expectations: https://t.co/MxtxhKsank

[Craig Chris @CraigDChris]

Quick question for parents & supporters:

When a kid is raising money for their school fundraiser...

How likely are you to donate, in each of following scenarios?

A) The student approaches you directly

B) The parent shares the fundraiser link on social media

[Craig Chris @CraigDChris]

@SpinninBackfist Jake Paul.