Emma Ermek

D1 Athlete 🎾 Longwood Tennis ‘22

[Emma Ermek @EmmaErmek]

@EloraRakes @CopywriterBob I like how you explained that good memories lead to the purchase. I also said that nostalgia is still a tool that is going to be working for the next years and the future. #LWU482Strat #ICMKTG

[Emma Ermek @EmmaErmek]

@AllyWatson04 @CopywriterBob @Disney It’s interesting how most of the people thought about Disney and included in their examples. Probably yes, Disney is the first thing that come to the mind when talking about nostalgia. #LWU482Strat #ICMKTG

[Emma Ermek @EmmaErmek]

@CopywriterBob 2. For sure, nostalgia is still absolutely viable tool nowadays because it gives the audience a positive sensations and memories which can be a competitive advantage for the company. #LWU482Strat #ICMKTG

[Emma Ermek @EmmaErmek]

@CopywriterBob 1. @Nickelodeon has done a fantastic job in nostalgia advertising. Certainly, my peers or probably Gen Z every time remember a good times associated with Nickelodeon. #LWU482Strat #ICMKTG

[Emma Ermek @EmmaErmek]

@haley_kenney_ @Capitaldemarca @KhabyLame I like your point here and I said the same that @pepsi should have chosen someone else instead of @KhabyLame a person who has a better influence not just a guy who is always silent, even if it’s a trend in a younger audience. #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@Michael09069842 @Capitaldemarca @KhabyLame @pepsi #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@Michael09069842 @Capitaldemarca @KhabyLame @pepsi I disagree with you that Khaby is the perfect choice for promoting a new pepsi drink. I believe that there were other celebrities such as Leo Messi made a better result and a lot of people started to buy Pepsi just because of Leo, he identity worked for every target audience.

[Emma Ermek @EmmaErmek]

@Capitaldemarca @KhabyLame 3. To be honest, I like Pepsi but I wouldn`t try the drink because I simply don`t like @KhabyLame and I can say there are a lot of people who have the same opinion as me. So, companies should be attentive when choosing a celebrity to promote the product. #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@Capitaldemarca @KhabyLame 2. I think other food or drink-related products would benefit from using celebrities in their ads. I would say @LAYS is the perfect company to ask celebrities to participate and promote the product. #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@Capitaldemarca @KhabyLame 1. Using celebrities can be beneficial, however using TikTok celebrities is another case, older generation might not even recognize silent @KhabyLame unless the target audience is TikTok users. For me, it is better to use athlete celebrities. #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@rennerremily @CopywriterBob @TODAYshow Your second answer really took my attention. It’s interesting to know about their competitors and their offers, I wasn’t aware that they are cheaper than Netflix. #LWU482Strat #ICMKTG

[Emma Ermek @EmmaErmek]

@nathaniel_vara @CopywriterBob @TODAYshow I have been thinking about it too that Netflix just wants to make more profits and may not be realizing the consequences of losing their customers. #LWU482Strat #ICMKTG

[Emma Ermek @EmmaErmek]

@CopywriterBob @TODAYshow #ICMKTG #LWU482Strat #Netflix

[Emma Ermek @EmmaErmek]

@Michael09069842 @Capitaldemarca @espn @heydb @NBA Great point about @espn That’s for sure a positive thing to do for their platform, showing all of us of what women are capable of to achieve the goals. Very nice move which for sure made women appreciate this fact and making a great influence to others. #LWU482Strat #ICMKTG

[Emma Ermek @EmmaErmek]

@NathanDubberly @Capitaldemarca @adidas I also love @adidas and can say that you are right because having myself checking their website several times a month I can agree that most of their advertisements were mainly focused on female encouraging and guiding them. #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@Capitaldemarca 2. @KrisJenner made posts, tweets on her social media to urge women to celebrate 8th of March. She influenced a lot of female to follow the dreams, love and respect ourselves and living with passion. She is an great eat example in my opinion. #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@Capitaldemarca 1. I believe that @Dior has done a beautiful post on the #InternationalWomensDay congratulating women with this beautiful day and reminding all the women how important it is to have the opportunity to feel strong, independent, and beautiful. #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@deannacrumm12 @LaurelAynne I like how you came up with alternative solution, It is always better to argue about some point and providing a better alternative to prove a point and benefit. #ICMKTG #LWU482Strat

[Emma Ermek @EmmaErmek]

@j_hilliardd @LaurelAynne That’s true, the kids use social media mostly for the entertainment and have fun watching things that make them happy. #LWU482Strat #ICMKTG

[Emma Ermek @EmmaErmek]

@LaurelAynne Even if it will be beneficial and profitable for the company but it will create an ethical problem and the company might have a bad reputation after the advertising process, I believe it’s better to focus on the adults though. @ICMKTG #LWU482Strat