This #VeteransDay, we pause to recognize the selfless men & women who have fearlessly protected our Nation’s freedoms. They bravely answered the call to serve & have earned the respect that comes with defending our great flag.
@Ashley75071060 @CopywriterBob I totally agree. A consent form that requires the participant’s signature would be taken much more seriously than a pop-up warning message. #ICMKTG#UToledoMarketing
@msbell_atlwu@CopywriterBob Good point Sally! While gambling doesn’t cause physical harm like tobacco products, it can cause mental health issues & financial problems. Once a person is hooked, it’s hard to have self control at times. I do agree that it cannot cause physical harm. #ICMKTG#UToledoMarketing
@courtney_bearer @Lindsey12321@CopywriterBob Agreed! In my response, I discussed how there should be warning requirements for gambling ads similar to the warning requirements for tobacco ads. Check out this page that describes the requirements for tobacco ads: https://t.co/NKhA5DH4ub #ICMKTG#UToledoMarketing
@SamueIDobbins@CopywriterBob I completely agree with your point. These advertisements clearly should not be targeting kids/young adults, but I don’t think that would be a big issue to begin with. #ICMKTG#UToledoMarketing
@CopywriterBob But if a celebrity who typically spreads goodness/kindness to their fans (like @Oprah or @TheEllenShow) randomly associates with a gambling company, I think it would ruin their personal brand by promoting a controversial behavior like gambling. (2/2) #ICMKTG#UToledoMarketing
@CopywriterBob 2. I think it depends on the celebrity’s reputation to begin with. For a celebrity who already has an on-edge reputation, it wouldn’t do any harm… (1/2) #ICMKTG#UToledoMarketing
@taylorhesdra@LaurelAynne Good point! Many people were not used to being at home for such long periods of time, and now after COVID-19, consumers realize the necessity of having comfort in their own homes. #ICMKTG#UToledoMarketing
@janieeh14@LaurelAynne This is a really great point! Companies that offer transparency are often the most trusted by consumers. In addition to that, most consumers will only make purchases through companies they can fully trust. #ICMKTG#UToledoMarketing
@LaurelAynne 2.I think we’ll see an increase in businesses promoting social movements to show support and help increase awareness. Having huge brands with thousands of followers promote these issues is a great way to bring people together and spread kindness. #ICMKTG#UToledoMarketing
@LaurelAynne 1. Marketing campaigns can be used to help promote awareness for non-profits, charities, social movements, disease awareness, etc. For example, here’s an article of some of the most powerful breast cancer awareness campaigns: https://t.co/s1VloImKC8 #ICMKTG#UToledoMarketing
@msbell_atlwu @JennLStevens This is a great point. COVID-19 has brought a huge shift to a more virtual world, and very quickly too. Thankfully we had the technology and resources from the start to do so. #ICMKTG#UToledoMarketing
@laurenwalk08 @JennLStevens Breast cancer has impacted my family & friends as well. According to @theNCI, breast cancer is the most common type of cancer, and it’s estimated that there will be over 280,000 new cases in 2021 alone. Breast cancer awareness is so important. #ICMKTG#UToledoMarketing
@JennLStevens 2. Concerns of Police Survivors @nationalcops is a non-profit org that supports families & friends affected by line-of-duty deaths. With the recent deaths of Toledo Officers Dia and Stalker, I’ve seen how harshly it can impact a community. #ICMKTG#UToledoMarketing
@JennLStevens With the increased stress this disease has brought to so many, rates for depression, anxiety, and suicide have skyrocketed. (2/2) #ICMKTG#UToledoMarketing
@JennLStevens 1. Mental health/well-being has been a huge trend in 2020/21. COVID-19 has brought up so many complications for everyone worldwide due to the drastic changes we’ve had to make in our daily lives. (1/2) #ICMKTG#UToledoMarketing
@malone_catie @CopywriterBob This is a great point I was thinking of as well. @Starbucks and others already have seasonal Peppermint items for Christmas, but they don’t do as well as Pumpkin Spice. PS is a flavor that’s compatible with so many products, whereas peppermint isn’t. #ICMKTG#UToledoMarketing
@CopywriterBob I just don’t think there’s any other seasonal flavor that could be compatible with so many different products. (2/2) #ICMKTG#UToledoMarketing
@CopywriterBob 2. I don’t think there will ever be a flavor that tops Pumpkin Spice. There are so many products made with a seasonal Pumpkin Spice twist. Candles, pastries, gum, candies, cereals, alcoholic beverages… you name it, there’s a Pumpkin Spice version. (1/2) #ICMKTG#UToledoMarketing