IEG

When industry leaders seek sponsorship expertise, they turn to IEG.

[LakePoint Sports @LakePointSports]

We're going overtime on the Sports Media Consumption & Engagement panel from the #YouthSportsSummit, with @IEG's @pjlaatz, @Symone_Stanley & @JaidenFields.

📺 Watch the entire Youth Sports Summit: https://t.co/eDRya0QYoQ

[IEG @IEG]

@blkwomenshealth We sent you a DM! :)

[IEG @IEG]

Nonprofit sponsorships are an undervalued synergy. These partnerships align missions, brand goals & accelerate transformation. We're dedicated to enhancing nonprofits' impact by deploying valuable assets for brand partners. 

Reply or DM us to learn more. #NationalNonprofitDay

[IEG @IEG]

@blkwomenshealth Great - we will DM you!

[IEG @IEG]

It's opening day! @MLB had a healthy sponsorship season last year and is poised for even more growth, with jersey patches making their debut. #sponsorship #sportsbiz #sportsmarketing

[IEG @IEG]

Another jersey patch #sponsorship announced heading into the @MLB season. @Marlins @ADT #SportsBiz

[Kurt Badenhausen @kbadenhausen]

The Marlins are the 7th MLB team to sign a jersey patch deal. The deal with home security firm ADT is worth an estimated $5M/yr. https://t.co/jQRV2k5Gou

[IEG @IEG]

Alcohol brands (beer, wine & liquor) spend $860M+ on annual sponsorship rights fees. Subscribe to IEG Pro for exclusive access to a 23-page report detailing trends and activity in this brand sector. Learn how to get access here: https://t.co/WnyTSpqzGs
#sportsbiz

[IEG @IEG]

IEG Pro members have exclusive access to intel on top sponsors, brand categories and trends in @NFL sponsorship. Learn how to subscribe, here: https://t.co/WnyTSpqzGs

[Lev Akabas @LevAkabas]

All the data you'd ever need on the NFL's $1.9 BILLION in sponsorship revenue for 2022

Read the full article from @kbadenhausen via @Sportico:
https://t.co/0WvvhsBq04

[Kurt Badenhausen @kbadenhausen]

The NFL does not have jersey sponsors or crypto deals but still generates the most sponsorship revenue in U.S. sports per a new report from @IEG.

[Lev Akabas @LevAkabas]

Fascinated by this sponsorship data from @IEG:
• Only the NBA went all in on crypto 🪙
• Only the NFL has gone all in on betting 🎲
• MLB is late to the game on technology 💻
• What's with the NBA's aversion to beer 🍺?

Read more from @kbadenhausen: https://t.co/0WvvhsBq04

[IEG @IEG]

The Giants’ on-field product is catching up with sponsorship potential according to @IEG's Market Meter. Read more in the @SBJ article.
https://t.co/ePz470YVbb

[IEG @IEG]

According to a report by @IEG, the league had sponsorship gross revenues of $1.19 billion in 2022, marking a 5.6% increase over 2021. #sportsbiz
https://t.co/54EaER8mVk

[IEG @IEG]

IEG's Peter Laatz told Bloomberg @business that sports properties are going to be more cautious entering into #cryptocurrency sponsorships in the coming months. #sportsbiz
https://t.co/oQq5cAK3TJ

[IEG @IEG]

Major League Soccer sponsorship revenue grew by 7.5% year over year. Want to learn about the biggest sponsors in the League? The 2022 @MLS Sponsorship Snapshot is now available exclusively to IEG Pro members. Learn how to subscribe, here: https://t.co/WnyTSpqzGs

[IEG @IEG]

Many companies are taking a closer look at marketing budgets. IEG's Dan Kozlak explains how CMOs and sponsorship managers can make sure #sponsorship program investments are working effectively and efficiently. #SportsBiz
https://t.co/evBgYhsO0O

[IEG @IEG]

Want to know the top sponsors of music festivals? Become an IEG Pro member to access our latest intelligence report. Learn more about how to subscribe, here: https://t.co/WnyTSpr7w0

[IEG @IEG]

@seobrien @mediatechvent We actually just released a Music Festival Sponsorship report on IEG Pro, our subscription-based content portal. You can learn how to register, here: https://t.co/WnyTSpqzGs

[IEG @IEG]

IEG's Peter Laatz told @CNN that facility naming rights sponsorships pose the biggest challenge to unwind if cryptocurrency companies collapse. Read the full article, here: https://t.co/cEGezffQ4H #cryptocurrency #sportsbiz #sponsorship #namingrights

[IEG @IEG]

According to consultancy firm IEG, MLB generated $1.19 billion in sponsorship revenues for the year, a jump of 5.6% compared to 2021. Read more in @ForbesSports https://t.co/vERdLweNe0