JICREG is the industry currency for local media in the UK. It's used by publishers to demonstrate the size & quality of local media audiences in print & online.
New @JICREG data shows 40 million people now read local news media in print and digital every month, with a @newsworks_uk survey showing public trust in local news brands has grown sharply in recent years. https://t.co/4JccI2ZngQ #trustlocal#jicreg
Well done to @JCDecaux_UK@Posterscope @clearchanneluk for winning 'Research Effectiveness Award' with their collaborative study 'The Moments of Truth' #MMRAs
Best of luck to all the businesses shortlisted for the #mmras Research Effectiveness Award which is sponsored by JICREG. Winners announced at awards ceremony today. @TheMediaLeader
Just one week to go until the @TheMediaLeader Media Research Awards - which JICREG is proud to sponsor - showcasing the very best media research has to offer. #mmras
JICREG has partnered with @TheMediaLeader for the Mediatel Media Research Awards which celebrate the very best that media research has to offer as well as showcasing innovation, effectiveness and business impact. #mmras https://t.co/SrUDL9E7je
CEO of @omniGOV@paulknighty recently sat down with NMA chairman @FaureWalker to discuss why highly trusted local #media is so important for advertisers as audiences surge for the sector #JICREG#LifeisLocal. You can read more here https://t.co/v4aaEuRKjC
Very welcome news. As our Research Director Belinda Beeftink comments, “Trust is hugely important to advertisers and their agencies and is an invaluable asset provided by local media." https://t.co/VIxID3LbtS
.@OmniGov CEO @paulknighty has called on the advertising community to seize the opportunity to align with trusted local media as new numbers from #JICREG#LifeisLocal show public demand for trusted journalism has surged during the coronavirus pandemic. https://t.co/X2maQqkpVK
Charlie Makin: "Properly managed, strategic investment in local communication drives spectacular results, driving significant improvements in both attitudes to brands and ultimately, sales." https://t.co/TO74I3aLDo
Charlie Makin: "Most brands don’t focus enough attention on local audiences... however, every single purchasing decision in the UK is made locally, whether in-store or online." https://t.co/TO74I3aLDo
According to True Local, the new @JICREG@PAMCo_Ltd@comScoreEMEA audience data measurement system, a total of 40.6 million people read regional print and digital titles every month https://t.co/8cErJhqXhA