"If someone didn’t respond, you could just assume they were busy–at least it was a lot less uncomfortable than someone rolling their eyes or walking away from you in person." Here's a great article on the impact social media has on relationships: https://t.co/RJ9AzyzwTN #BUSM18
@IrenePan10@kiyongkim This is a great point, and even though our generation came up with technology, every generation behind us is being immersed into it at an even earlier age with toddlers having iPads and knowing how to watch movies on them with a few clicks. #BUSM18
@pfsmart@kiyongkim I definitely agree with this, and it's crazy how slang that would have otherwise been localized in one geographic location can become popularized overnight with one viral video. #BUSM18
@kiyongkim Sometimes I hesitate to say, "What's up" to someone in person when I follow them on social media but have never actually met them which makes me think, "I kind of know you but not really" and the hesitation is present with both parties. Surely I'm not the only one lol. #BUSM18
It can be tempting to use Google Analytics only for basic functions when, in reality, it's capable of so much more! Check out this article and start getting more out of your data: https://t.co/NiBzq2qDJ4 #BUSM18
@Abigail33454608 I haven't even seen this campaign but I can tell just by reading it that it would be a hit. Voice is definitely going to dominate in the future and the idea of a device "losing it's voice" is clever! #BUSM18
@CBear_Olson@kiyongkim I wrote about the same campaign. Buzz and word of mouth was created at an even more rapid pace because of the controversy effect. #BUSM18
@kiyongkim One of the best online advertising campaigns of the year was conducted by Nike in their "just do it" campaign with Colin Kaepernick, Serena Williams, and others. The campaign was controversial which created even more attention for the campaign and company. #BUSM18
On his site, SEO expert Neil Patel talks about simple ways companies can turn 404 pages into sales, and the idea that stuck out to me the most was offering some sort of coupon on your 404 page. Read the full article here >> https://t.co/QxBCcRgL6q #BUSM18
@_naturallytea@kiyongkim Yes! Staying on brand is something that many companies miss for their 404 page but instead choose something bland that does nothing to reengage the audience. Customers encountering 404 pages are doing so with their expectation not met, so engaging material is key! #BUSM18
@IrenePan10@kiyongkim I agree with you that humor is a great touch on 404 pages. Because the page a guest desired was not able to display, humor allows for a company to manipulate the reaction. #BUSM18
@kiyongkim Ironically, Hootsuite boasts an excellent 404 page that is simple, explains to visitors what may have caused the error, and most of all, redirects visitors back to the Hootsuite homepage! #BUSM18
Here's a great article about one of Facebook's most powerful features–one that beginners will often overlook... the pixel! It can work wonders to say the least. https://t.co/e8FjgmAX44 #BUSM18
@AshiaLee1 Great post! Going live is becoming an important element of business to give customers and potential customers a more personal type of engagement with the business or brand. #BUSM18
@kbean1499@kiyongkim I agree that timely postings can help your #SEO strategy tremendously as you have the opportunity to rank higher, especially in a niche. #BUSM18
@ijoyprich@kiyongkim I talked about something similar in my own post. Research is exponentially greater than guess work when it comes to #SEO! Great post! #BUSM18
@kiyongkim It's important to know that optimizing your content with #SEO means doing your research to see what terms are ACTUALLY being searched for rather than using titles and phrases in your content that 'only' look cool. #BUSM18