Markus Palm

Co-founder & Growth @FeaturebaseHQ | The modern support & product suite for SaaS | Fully bootstrapped 💫

[Markus Palm @MarkusPalm_]

Here's the absolutely crazy 2025 recap for @FeaturebaseHQ 🎉🚀

Growth milestones:
• Crossed $1M ARR
• Grew revenue 4x
• Net profit up 6x
• Still fully bootstrapped, raised $0

Is this the new way to run startups? 🤔

Team milesones:
• Grew from just 3 founders to a team of 6
• Hired: Technical Support Engineer, Product Engineer, and AE
• Building the team has quietly become one of the most meaningful parts of the journey

Product milestones:
• Shipped 15+ major updates and hundreds of improvements
• Launched 4 entirely new product lines:
→ Omnichannel customer support inbox
→ Fibi AI support agent
→ Workflows to automate repetitive tasks
→ A mobile app to handle support on the go
• Completely reworked the Users Directory with company profiles, custom attributes, and more

Other wins:
• Bought the .com domain
• Got SOC 2 Type II certified (via @compai)
• Launched a new website
• Personally made a lot of new friends in the startup ecosystem

The coolest part is that Featurebase is being used by so many people & startups I look up to. @theo, @levelsio, @Lovable, @raycast, @n8n_io, @beehiiv, @WisprFlow, and so many more… still feels unreal.

I’m incredibly grateful to our customers, to my co-founders @bruno_hiis and @rohukas, and to our cracked team: Erik, Pavel, and Paul.

2026 will be the year of scale for Featurebase. And we’re just getting started 🚀

[Markus Palm @MarkusPalm_]

We’re the first customer support platform to bring API docs natively into the suite, right alongside your support and updates.

For completely FREE! 🔥

[Featurebase @FeaturebaseHQ]

New: Customer Portal redesign ✨

✦ API docs in Featurebase
✦ Unified portal
✦ Help Center tabs
✦ Custom fonts & footer
✦ New user profiles

One home for support, docs, feedback & updates.

Here’s what’s new 👇

[Markus Palm @MarkusPalm_]

Full update here: https://t.co/L8dHn7kHGu

[Markus Palm @MarkusPalm_]

Close the loop on feature requests, right where customers asked 💬

A lot of feature requests start in a support conversation. Then someone has to log them somewhere, remember who asked & find the thread again when it ships.

Now Featurebase handles the whole loop:

→ Autopilot suggests which feedback to track while you help the customer
→ Link the conversation to a Request or a Linear/Jira issue
→ Status changes add notes so your team knows when to follow up
→ Write one update and send it back to every linked conversation

Your support team never has to copy feature requests anywhere again, and customers hear back in the same conversation where they asked.

Finally we can start bringing the vision of @FeaturebaseHQ together! 🔥

[Markus Palm @MarkusPalm_]

@AntoineMinoux With the indie hacker customers that once were our main ICP, yes.

Thankfully, we started focusing on a slightly larger teams (still not enterprise).

[Markus Palm @MarkusPalm_]

The downfall of indie hacker ICP

[Antoine Minoux @AntoineMinoux]

And no, this isn't just a one-off. Just got another one literally 3 hours later.

"Rolling my own support solution that is simpler for my use case for now. Your product works fine."

[Markus Palm @MarkusPalm_]

Set it up here: https://t.co/a9atPHITSn

[Markus Palm @MarkusPalm_]

Customer calls now automatically become product feedback in Featurebase ☎️

Sales & customer calls hold some of your most valuable feedback. People tell you exactly what's missing, what's blocking a deal & what they wish your product did.

But it usually stays in call notes and recordings, away from the rest of your feedback.

Now it lands in Featurebase automatically:

→ Connect Fathom, Grain, Gong, Fireflies, Granola, or tl;dv
→ Autopilot extracts useful feedback from each transcript
→ It's automatically added to the right Requests, together with feedback from other channels
→ Anything uncertain goes to Triage, with the original transcript for review

Your sales team never has to forward feedback to product again, and product never has to dig through call notes to find it.

[Markus Palm @MarkusPalm_]

Insights from call transcripts, support, etc. now automatically connected to the correct issues in your backlog👇

[Featurebase @FeaturebaseHQ]

Introducing: Feedback 2.0 ✨

Feedback from your support conversations, public portal, and customer calls is now automatically organized and connected.

See what customers need, who's asking & the evidence behind it, all in one place.

Here's what's new 👇

[Markus Palm @MarkusPalm_]

@UQJoost @karlkiilaspaa @KevinAkkermann Congrats! 💪

[Markus Palm @MarkusPalm_]

@sobedominik Massive! 🙏

[@levelsio @levelsio]

✨ I replaced all these SaaS with my own vibe coded now, so about $25,000/mo savings:

- Weather API -> My own vibe coded weather service using Norway's meteorology API
- Image resizing API -> My own vibe coded image resizing API with NodeJS's Sharp + Redis (saves ~$1,500/mo)
- Google Vision NSFW detection -> My own $0/mo vibe coded NSFW detection service with Python's NudeNET (saves ~$2,500/mo)
- Cloudflare Streaming -> My own $0/mo Nginx VPS video streaming (saves ~$250/mo)
- API Flash -> My own $0/mo screenshot service (for social images) (saves ~$250/mo)
- New Relic + IPHub -> My own $0/mo error monitoring, DDOS blocking and fleet management service (called error2telegram) (saves ~$250/mo)
- Human moderators -> My own moderation on all my sites with @xAI (saves ~$10,000/mo)
- IFTTT -> Telegram bot (saves ~$100/mo)
- Photopea as editor inside Photo AI -> Vibe coded my own photo editor (saves ~$100/mo)
- Mapbox -> Vibecoded my own free replacement with OpenFreeMaps (saves ~$500/mo)
- Uptimerobot -> My own $5/mo Uptime Canary app running on Kuma (saves ~$50/mo)
- Ghost blog -> My own $0/mo blog platform
- Customer support -> @featurebasehq + AI support bot (saves $5,000/mo)
- Scrapingbee/SerpAPI -> My own $1/mo scraper with Patchright (save ~$250/mo)

I think I have reached my final limit of replacing my SaaS services as I have these left, but that'd mean becoming an ICANN registrar (I don't want 😁), managing my own email (I don't want), managing my own hard drives at home in a storage (I don't want) and managing my own servers at home too (I don't want) and running my own GPU rig at home (I don't want):

- Cloudflare Domains
- Cloudflare Email Sending
- Cloudflare R2 Storage
- Backblaze B2 for backups
- Hetzner for all my servers for all my sites (VPS)
- xAI for all LLMs for all my sites (so many things like moderation, writing emails, anything)

[Markus Palm @MarkusPalm_]

@WisprFlow It makes starting flow like 2x slower btw

[Markus Palm @MarkusPalm_]

@dudufolio Congrats in the launch!

Waiting for a couple of really small thing to replace 2 separate tools with this 💯

[Markus Palm @MarkusPalm_]

@Mike_Andreuzza Love the google search keywords addition - havent seen that in many others

[Markus Palm @MarkusPalm_]

@tobi yes pls xd

[Markus Palm @MarkusPalm_]

Having Copilot research your Help Center and draft replies straight from your phone is so powerful on the go! 🔥

[Featurebase @FeaturebaseHQ]

New: Mobile app native rebuild (iOS & Android) 📱

We rebuilt our app to be fully native, faster & designed specifically for mobile.

Also new:

✦ Copilot replies & research
✦ User & Company context
✦ Fibi performance
✦ Activity tab
✦ Workspace switching

[Markus Palm @MarkusPalm_]

@DataChaz @OpenAI What makes u say that?

[Markus Palm @MarkusPalm_]

@habibicode It will be dead in 3 days

[Markus Palm @MarkusPalm_]

@damonchen psychological barrier.

But also that AI agent has to be good - most are nowdays tho!

[Markus Palm @MarkusPalm_]

Such a banger update.

So many of our customers use one of these CRMs. Now you can sync customer data with Featurebase! 👇

[Featurebase @FeaturebaseHQ]

Introducing 2 long-awaited updates:

✦ Salesforce integration
✦ HubSpot customer data sync

Keep customer records & attributes synced between Featurebase and your CRM, so support, product & sales teams always have the same customer context.