Mercedes Cardona

Find me on BlueSky: @mercedescardona.bsky.social.

[Mercedes Cardona @MercedesCardona]

I’m not deleting my account, because I don’t want anyone else to have this handle. But I’m done with this X-cretion. Come find me on BlueSky https://t.co/s1eH1tO81w

[Mercedes Cardona @MercedesCardona]

@NYC_DOT It's bad enough the traffic light at the corner of Queens Blvd and 78th Ave has been blinking red all weekend, but during weekday traffic? It makes the intersection life-threatening.

[Mercedes Cardona @MercedesCardona]

Headlines say #AI threatens "carnage" on search #advertising as #GenAI lets users bypass searches. But insiders told @BrandInnovators: don't count #searchadvertising out. https://t.co/fAhCfYrzE6 @iab @Join1440 @RAPP @newsalliance #Marketing #ArtificialIntelligence #publishing

[Mercedes Cardona @MercedesCardona]

@BrandInnovators dropped in on @advertisingweek NY and found #marketing all in on #GenZ. Zoomers are coming of age as #consumers and they don't listen to #advertising so #brands must adapt. @Amtrak @Gatorade @billboard @Honda @GEEIQinsights
https://t.co/7LUPPFjqhm

[Mercedes Cardona @MercedesCardona]

It’s never too early to start thinking about the #SuperBowl
@BrandInnovators got @havasnyc @system1co @Affectiva @Ipsos and more to kick off the discussion on #SuperBowlLIX
https://t.co/q67CtIhFn9

[Mercedes Cardona @MercedesCardona]

Unexpected #brand pairings are not just #marketing stunts. Mining #ConsumerTrends can yield odd couples that can revitalize #creativity and show off #brands in new ways. @BrandInnovators @Unilever @MontesFineFood @StagsLeapCASK23 @Cirque https://t.co/iYqy2EJ9jF

[Mercedes Cardona @MercedesCardona]

The performance of women at the #OlympicGames showed #womensports are not niche anymore. #marketing leaders agree: #SponsorshipOpportunities involving female athletes and teams offer better ROI https://t.co/5mIor20LY0 #Advertising #sportsmarketing

[Mercedes Cardona @MercedesCardona]

Travel and hospitality companies have found a way to put to work two underappreciated assets: their owned media and their loyalty programs. #marketing #media #travel #publishing
https:/brand-innovators.com/news/latest-destination-for-travel-brands-retail-media-networks/

[Mercedes Cardona @MercedesCardona]

What do you do when @Amazon delivers the wrong item, then tells you they won't replace it, and "start chat" sends you back to the same useless help page that won't let you return it? @AmazonHelp anyone? #fail

[Mercedes Cardona @MercedesCardona]

Delivery 3 days late (one day beyond their own extended deadline) and veg that looks like it’s been in the truck since last year. Now I’m done with you @misfitsmarket #cancel

[Mercedes Cardona @MercedesCardona]

@Eric_Conn Sour grapes much?

[Mercedes Cardona @MercedesCardona]

On #givingtuesday2023, keep in mind it's been a tough yr, but it's been even tougher for many of our neighbors. Let's not throw up our hands and give in to nihilism. Find match offers and give what you can. Ck @CharityNav @CWtips or https://t.co/kIE5iyDkpx for help #givingtuesday

[Mercedes Cardona @MercedesCardona]

@FidelisCare Unless you’re reversing your decision, we don’t have much to talk about. Too much water under the bridge

[Mercedes Cardona @MercedesCardona]

As usual, @FidelisCare says it won't cover the orthotics my dr rx'ed. Good to know for #openenrollment 2024. Funny--they changed their name to @AmbetterHealth but you bet "ambetter" switching to another #healthinsurance #MedicareForAll

[Mercedes Cardona @MercedesCardona]

watch out for your black cats tonight #Friday13th #Halloween

[Mercedes Cardona @MercedesCardona]

NYC hive mind: It's almost Open Enrollment and I'm done with Fidelis (Don't) Care. @HealthfirstNY or @MetroPlusHealth are the same $$ range as @FidelisCare and similar deductible/copays. Recommendations? Warnings? Let me know in comments. #HealthcareForAll

[Mercedes Cardona @MercedesCardona]

@AllOfItWNYC Here's an Off-Bway theater recommendation, if you want to understand what moved some of those people on Jan 6. Catch it before it closes next week!

[Mercedes Cardona @MercedesCardona]

@BrianLehrer Here's an Off-Bway theater recommendation, if you want to understand what moved some of those people on Jan 6. Catch it before it closes next week!

[Mercedes Cardona @MercedesCardona]

@ACPNY If only. Your patient portal is down. #fail

[Mercedes Cardona @MercedesCardona]

@JohnLegere I’m only peeking in here once a day out of FOMO. Do like the rest of us and move to the “other” app. #RIPTwitter