i just built a 24/7 AI video editor inside Claude Code
this was supposed to stay internal but f*ck it i'm leaking the whole thing..
you give it a reference video and your product info. it comes back with a finished AI UGC ad ready to post.
here's how it works:
the Higgsfield video analyzer MCP breaks down any winning ad you feed it. it pulls the structure, pacing, style, and timing from the reference so you're not guessing what made it work.
then a custom Claude skill takes that breakdown and generates all the video clips using Gemini Omni. which then it renders each scene, stitches them together, and adds captions all in one go.
you're not jumping between tabs or scrubbing timelines or waiting on editors anymore. the whole thing runs inside Claude and outputs a finished 9:16 ad
this is faster than any editor could ever do it and costs almost nothing to run..
i'm sharing the full video breakdown, which includes:
> the Higgsfield MCP setup for video analysis
> the custom Claude skill that handles generation and stitching
> the exact workflow for going from reference to finished ad
> how to batch this out at scale
RT + reply "EDITOR" and i'll send it over (must follow so i can dm)
i just built a skill that lets Claude Code actually watch and analyze any video you throw at it
the biggest limitation with Claude has always been that it can't actually watch videos. it just looks at individual frames and tries to piece together what's happening. which means you miss all the pacing, the audio, the flow, everything that actually makes a video work.
this skill fixes that. it gives claude native video understanding so Claude is actually watching the full thing, not just guessing from screenshots.
drop in a competitor ad, a viral TikTok, a UGC video, a screen recording, whatever. Claude watches it and hands you back a full creative teardown. hook breakdown, target audience, angle, beat-by-beat structure, on-screen text with timestamps, dialogue, everything.
here's how it works:
> drop any video file into Claude Code
> the skill routes it through Gemini so it actually watches the video (not just frames)
> you get back a full structured breakdown of the hook, angle, pain points, CTA, and on-screen text
> it generates hook variations you can steal for your own creative
this is super useful for anyone who constantly needs videos broken down fast
i wrote a full breakdown showing how i built this and i'm giving away the skill for free.
RT + reply "VIDEO" and i'll send it over (must follow so i can dm)
Looking at competitor ads can be valuable, when analysis is done well.
Our strategists have broken down top performers across the biggest players in every niche - supplements, pets, home, fashion, tech.
Patterns, learnings and exact strategies that you can lift from brands like iM8, AG1, OurPlace, REFY, PetLabCo, ButternutBox, Represent, and apply to your own creative process.
Retweet this post and comment below “competitor ads” and I’ll send it over.
I shouldn't give away this sauce... but it's life changing as a creative strategist.
Winning ads truly come down to this one thing.
Almost nobody talks about it because it takes about 1,000+ reps to notice the pattern.
And once you see it, you can never see a winning ad the same way again.
I'm talking about Internal Narrative Identity.
This DOES NOT mean personas. Because personas are what WE think of the audience. Internal Narrative Identity is what THEY THINK OF THEMSELVES.
You have to speak directly to the identity you're targeting from the music, to the background/setting, to the font, to the UGC creator's necklace. EVERY LITTLE THING.
Showing the popcorn ceiling with a smoke detector does more than you think.
Showing someone with a tattoo on their neck gives you an idea about how they think.
Showing a coffee mug that was handmade and hand painted gives the audience another thing to judge.
All of these things subconsciously signal who it's for.
Identity also shapes the messaging, the offer, the framing, the emotional triggers, everything.
That's why the foundation of any winning ad is identity.
And the best way to understand their identity is by doing deep research.
How to do this:
Collect hundreds of real audience comments with Perplexity, score them, find patterns, debunk fake ones, and put together a plan for targeting what people care about based on the proof. No guessing or assumptions based on how WE see people, but how THEY SEE THEMSELVES.
If you want my Internal Identity Research Report Prompt, REPOST and comment "ID."