Strategy sold 3,588 BTC last week.
That's 112x more than the 32 BTC they sold a few weeks ago (which freaked out the market).
Here's what's happening and why they are doing this...
1. Last week = Strategy sold
Last week, Strategy sold 3,588 BTC and used all of the proceeds ($216m) to fund dividend payments on their suite of preferred equities.
Q2 dividend payments for STRF, STRK, STRD, and STRE... and June dividends for STRC.
Notably, BTC price opened last week at $59.5k. Strategy sold 3,588 BTC over the course of the week, yet BTC price went up to $63.5k.
2. The bigger picture = Strategy is NET buying
Strategy bought 85,296 BTC in Q2. Their combined selling for Q2 was 3,620 BTC (32 + 3,588).
In other words, they bought 22.5x more BTC in Q2 than they sold.
(For 2026 YTD numbers, Strategy has bought ~175k BTC and sold 3.6k BTC. That's a 48x ratio.)
3. The message in advance
Weeks ago, Saylor explained what they are doing, in an interview with @CryptoMichNL (see clip)
"On occasion, we'll buy 20 Bitcoin & we'll sell 1 Bitcoin... Then the credit investors will give us enough to buy 20 more Bitcoin."
Saylor further explained the strategic rationale of selling Bitcoin...
"Our credit investors expect that we're going to support the credit dividend and pay it (and our asset is BTC)... 'will you sell some Bitcoin to pay us the money?' They expect me to say yes, because if I'm not going to pay the dividend, they're not going to buy the credit & the credit agency won't rate the credit."
4. What Strategy is doing
Strategy is showing the market that they can and will sell BTC. They are doing this to gain access to more credit market capital... so that they can buy much more BTC.
Saylor has recently asserted that it's important to "buy more Bitcoin than you sell."
This is that in action. In Q2, they bought 85k BTC. They then used 3.5k BTC to fund the dividends on the Digital Credit that enabled them to buy 85k BTC.
They bought 22.5 and sold 1.
5. What to expect next
Saylor said they will "inoculate the market" by selling a little BTC.
This is the second dose of inoculation. They will keep doing it until the market expects it and no longer reacts to it.
They are not dumping their BTC treasury strategy for dollars. That is the click-bait headline for the uninformed.
What they are telling you is that they plan to sell 1 BTC so they can buy 20 BTC. Over and over.
.@LAGovJeffLandry on @TrumpAccounts: "We got a 529 account for our son when he was born and that has absolutely offset his cost of college nowโand so I think what @POTUS has done is absolutely genius."
๐จ NOW: President Trump reveals he REFUSED to back down and delay his America 250 Independence Day speech
"They said, we'll do it another time. I said, NO WE WON'T! We're doing it on the 4th of July!" ๐บ๐ธ
"They had 150,000 THOUSAND PEOPLE came back!"
"I think the 150,000 was more impressive of the original 425,000!"
๐จ๐บ๐ธ THE FED WILL INJECT $4.42 BILLION INTO THE MARKET AT 9:00 AM ET
RIGHT BEFORE THE U.S. MARKET OPENS
IF EVERYTHING WAS FINE
THE FED WOULD NOT NEED TO DO THIS BEFORE MARKET OPEN
SOMETHING IS BREAKING UNDER THE SURFACE
๐จ NOW: President Trump's Trump Accounts could obtain American children $303,000 THOUSAND DOLLARS by age 18 on max contributions
LFG! This is a LEGACY achievement for Trump ๐บ๐ธ
47 will now be ringing the NASDAQ and NYSE bell from the Oval Office ๐๐ป
๐จ THE NEXT FEW MONTHS COULD BE BRUTAL FOR BITCOIN
And the beginning has probably begun.
Today, Saylor announced that Strategy has sold $225M worth of Bitcoin.
This is the first major sale by Strategy since it adopted Bitcoin in 2020.
Most people think that this selling is normal, but it isn't.
Let me tell you why.
Most of the rally in Bitcoin has been driven by ETFs and Strategy.
ETFs are already selling Bitcoin at their fastest pace since inception.
And now, Strategy has also become a net seller of Bitcoin.
The reason is $STRC is still not at the peg, so they can't buy Bitcoin.
Since $MSTR has already dropped 80% from its peak, it can't be diluted any further.
Now, imagine an asset whose two biggest buyers have become its biggest sellers.
Prices will go down, as capitulation will intensify.
Most people will say Bitcoin is over, and news outlets will celebrate its death.
And that's precisely when I'll go heavy and make MILLIONS just like before.
๐ฅ WOW! President Trump just confirmed almost a HALF MILLION PATRIOTS showed up for the Freedom 250 fireworks show in DC last night, and over 150,000 REFUSED to go home after the event was evacuated
"When I heard that it was cancelled, I IMMEDIATELY overturned that decision."
That was 100% the right call! SO glad he overrode them.
The worldโs largest free hanging American flag is towering over North Ogden, Utah, celebrating 250 years of freedom. ๐บ๐ธ
Absolutely incredible. ๐บ๐ธ
Unfortunately, the weather may have disrupted parts of the @Freedom250 celebration, but we were grateful to open the beautiful @USDA building to provide shelter. And then this happenedโฆ these incredible patriots spontaneously broke into the National Anthem.๐บ๐ธ
I love my country.
I'm sure this cost a boatload.
I don't care.
(Democrats spent billions for sex changes in Africa, etc.)
It was a magnificent display of the power and strength of America.
It showed we are BACK.
And don't get me started on telling the story of America through its flags.
It had me crying, and I am NOT a cryer.
America (under Trump), baby! Land of the Free! And home of the baddest ass military history has ever known. Iโm so proud of our guys and girls. ๐ช๐บ๐ธ๐ฅ
Weather seems to be deteriorating quickly here in DC as we watch the USAF Thunderbirds perform. Dark skies, strong gusts of wind now starting to knock down fencing and anything not buckled down.
๐จ WOW! The crowds for President Trump's America 250 celebration have FILLED TO THE BRIM a nearby metro station, as THOUSANDS flock to the National Mall ahead of tonight's big address
WAY more than usual July 4th ๐บ๐ธ
The left is in shambles tonight!
If Tesla and SpaceX merge, the company will be on the road to become the first $100T company and many new millionaires & billionaires will be created bc of it