Madison

[Madison @Mkp0e]

@EmmaAdams525 @Capitaldemarca @PepsiCo @Fritolay @LaurelAynne I love the packaging that @Fritolay used for this! It is eyecatching, and bringing in limited time flavors will be something that consumers can use to celebrate this big event! #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@Capitaldemarca A local resturant that could benefit from campainging the World Cup is Press Club.They can use this event to bring in customers and make food deals or different drinks associated with the event.They also have a huge stage that they can use to project the game #ICMKTH #LWUstrategy

[Madison @Mkp0e]

@Capitaldemarca 1. While you may not associate the World Cup with Mcdonalds, they have a great cmapaign right now with Hisense that helps bring more traction to their loyalty app by giving consumers who use thier app a chance to win a ticket to the World Cup or a Hisense TV! #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@maddy_price2 @LaurelAynne This is awesome Maddy! Social media presence is a huge way for small boutiques to gain recognition #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@LaurelAynne I'm grateful for the abundance of technology that marketers have now compared to years ago.5 years from now, I hope to be making a meaningful contribution to the firm I work for and marketing ethically to my target audience #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@HoStackHammer @BryanTMcLeod I agree Rob! TOS can be lengthy and not as pleasant to read, but it is what helps moderate their platform and without that moderation, the platform could become more problematic #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@BryanTMcLeod 2. No matter the person, if a user violates a TOS, they should face the same consequence as every other user. Being a celebrity shouldn't give you a free pass. #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@BryanTMcLeod 1. I don't think social media holds power with violations of TOS. every user is aware of TOS when making an account, whether they violate it or not is up to them. #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@CDursa @CopywriterBob @AEO @Aerie Claire this is a great example! Aerie/ AEO has done a terrific job at promoting body positivity within their marketing, making them more consumer centric! #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@CopywriterBob 1.@Dove has done a great job at eliminating beauty standards and embracing natural beauty among their consumers. 2.A brand that doesn't have meaning anymore is Blockbuster.This company failed to innovate and listen to consumers, leading them to lost interest
#LWUstrategy #ICMKTG

[Madison @Mkp0e]

@Savannah7418164 @KarringtonDoyl1 @AlexKrallman @LaurelAynne Great point Savannah! Depending on the target market for brands can help to determine which platform would be most effective #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@AlexKrallman Instagram: @Lex_on_main

[Madison @Mkp0e]

@AlexKrallman 2.A great example of a brand local to Farmville that uses Instagram Live Rooms effectively is Lex on Main.This small boutique has a big social media following & they use it to their advantage by posting new products in their live room daily 2 entice customers #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@ryan_fortner @LaurelAynne Nice example! It is really clever that Crest leaned into promoting their kid's cavity toothpaste because it is not only enticing for parents but they also can make it a fun experience for the kids too #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@LaurelAynne 1. Mcdonald's bringing back "Boo Buckets" will not only be enticing for kids but also nostalgic for older consumers since it was introduced in 1986. 2. Fanta has done a great job with their seasonal branding as they change their packaging for Halloween #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@timjoyce46 @CopywriterBob I agree! Making students feel not alone and that getting help isn't something to be ashamed of is a great point of view. #ICMKTG #LWUstrategy

[Madison @Mkp0e]

@CopywriterBob https://t.co/5G7JmPl97k
Article^^

[Madison @Mkp0e]

@CopywriterBob 2.The University of Texas at Austin made a "self-care road map" with places around campus for students to promote self-care and take brain breaks.This can be beneficial for students that choose to use self-care rather than using only the universities programs.#ICMKTG #LWUstrategy