@pspfrench Boring but functional answer:
Learning to know your customer on a deeper level.
And brainstorm a lot of technical ways (/mechanism) that resonate with them.
That needs a lot of research,
But that's exactly what we are paid for.
@nils100km The last company I coached on cold e-mail outreach was some boring corporate Real Estate.
I got them a 10.7% reply rate by literally putting a joke in the first mail,
And a Looney Tunes GIF as a follow-up.
Same old marketing trick: do the opposite of everyone
@basedbrickpush1 Regretting stuff is accepting having poor decision-making.
Always make the best choice based on the information you currently have.
And move on.