Have you ever visit a page and leave directly?
@dmigroup give tips on how to pass the 5 seconds test and improve #CustomerExperience :
1. Design and the first few words must ensure visitors that they will find information
2. Improve page speed
3. Mobile optimisation
#uwamktg1
Online, first impressions matter. A lot. It's the point of no return–either your visitors want to stick around on your website and perhaps become a customer, or they want to leave.
https://t.co/CwpbAxkOn0
What is internal #linkbuilding?
@ahrefs - It is the practice of connecting internal page with other relevant internal pages. It gives hierarchy to the website and improve #SEO by helping #searchengine to understand what a page is about.
https://t.co/LhRudJbcxF
#uwamktg1
There are hundreds of #metrics out there: page likes, engagements, the website traffic and others. How to choose the correct metrics to use?
Check your campaign goals again! Your metrics should be based on your goals. @CMIContent#uwamktg1
54% of consumers regain interests in an abandoned purchase after receiving a reminder email - @Doggyloot
use #marketingautomation to create a reminder email by using a dog face and convincing language to add additional push.#uwamktg1
Source: https://t.co/i6LXZbO5qg
Because Doge is the one coin that people actually use for transactions. We take many others via @BitPay . But people spend their Doge and that means more businesses will start taking it. The greatest inhibitor to it's growth is that you can't spend the Doge you buy on Robinhood
When creating a #Website, it is easy to just input every piece of #information about the service there.
@semrush provided an effective page structure to fulfil customer's needs. In brief:
1. what is it?
2. proof that it works.
3. how does it work?
4. final nudge.
#uwamktg1
When your prospects land on your page, they have many different questions: what is it? How does it work? Does it really help? 🤔 So, they want answers. And your job is to provide them with these answers. Here's how https://t.co/AR4KT3tvEE by @StoriesWithGill
📈 A case study worth your time: how to increase organic traffic of a brand-new blog from 0 to 20,000 a month in 6 Months with minimal resources https://t.co/MLmatM7j5N featuring @egoditor
Thinking from the customer's perspective is not easy- @orbiteers conducted research to identify 'gap' between #Brands and #customers about websites.
Why the gap? Because there are differences in what visitors need and what brands want to show.#uwamktg1
https://t.co/PYMKBH65vY
Mobile App plays a big role in connecting with customers.
@neilpatel mentioned 60% of #mobile users prefer making a purchase through their phone from home.
The key is to prepare an innovative app idea and keep updateing it to optimise for #CX.
#uwamktg1
https://t.co/qtHeenJyAD
A good way to convert passive viewers to active participants is through #premiumcontent.
@zillow provides various #interactivetools such as Mortgage Calculator to attract website visitors, engage with them and convert them into users.
https://t.co/dRrHFIwJVu
#uwamktg1
How should I explain it to #SEO non-SEOs?
@orbiteers explains - To appear on top page of Google, you need relevance and authority.
Relevance is how related the content is to the #keyword. Authority is whether other sites cite the content.
https://t.co/Nf8sCbtcKV
#uwamktg1
When you post this image to your blog, do you think Google can see it?
The answer is NO.
Unlike us, Google does not have eyes. We have to give "alt text", which is a HTML code that describe the image to Google, which is "black converse shoe".
@semrush#uwamktg1#SEO
Content Mapping integrates your #contentmarketing with #Audiences by creating different types of content to each phase of Customer Journey
With this, your content will fulfill your different audiences' needs in their different journey
Source: https://t.co/WCsdHxOb2J
#uwamktg1
#SEO and #Contentmarketing have different points, but can't be separated.
The keys of SEO are keywords and backlinks, which can only be fulfilled through content - the only way to make Content Marketing works is by enhancing #CX through SEO Optimization @neilpatel#uwamktg1
The Invesco QQQ ETF, which tracks the Nasdaq 100, took in $4.9 billion on Monday, its largest one-day inflow since the dot-com boom in 2000 https://t.co/dz0Cs8Fbdg
@forbes published an article about #DigitalMarketing. No matter what your business goals are, digital marketing is one thing that no business can ignore. #uwamktg1 https://t.co/kztvswM8CO