AG1 might be the most engineered paid funnel in DTC right now.
Weโre talking:
โข 400+ live creatives
โข 20% of ads = โLearn Moreโ (not buy)
โข Deep education before conversion
I mapped the full funnel end-to-end.
Comment โGreensโ + follow & Iโll DM it.
AI agents are here and they are production-ready.
Lorikeet is proving this right now. Three years old. $35M raised. Customers include @airwallex and @Linktree_ .
On @a16z's global AI spend ranking, they came in eighth. Nine places above @canva .
60% of Google searches end without a click. When Google shows an AI answer, this increases to 80%.
Most AU brands are not building content with this in mind yet. The ones that start now will be in a very different position in 12 months.
3 things I've learned from automating businesses:
1. Simple wins every time.
2. Ignore the noise. You don't need to chase every trending app. Go deep on a small stack, not wide on everything.
3. Adoption beats automation. Make sure people will actually use what you've built.
Great to see it @Google@Kickstarter ! ๐
Next Wave Fund is backing the next wave of big ideas with a $10k pledge to get your campaign up and running.
If you're considering applying, feel free to drop me a message if your application needs a sanity check ๐ง
In partnership with @google, weโre launching the Next Wave Fund, supporting early-stage tech startups and small businesses that are building bold ideas across hardware, software, gaming, and connected tech (1/2)
Most brands treat their email list like a Newsletter. We treated Box Divvy's like a nurturing campaign.
Segmented, sender-approved & trustworthy.
The result?
$1.1M raised via ECF from email alone.
Your email list isn't a newsletter. It's your highest-converting asset.
Brick & mortar SME's rarely get the same investor excitement as SaaS or AI.
No scalability story or recurring rev. Just a real product people can touch.
We raised $1M for Escape This in 72 hrs anyway.
Capital is there. The community just needed unlocking.
https://t.co/6Xfpj2ggJD
Funded in less than 7 minutes, with a 64X ROAS ๐ฅ
Great @Kickstarter project for Grolia earlier this year. Deep ICP research + Expert GTM strategy = Funded in minutes: https://t.co/wBIbWQdZDd
Will be sharing these strategies in our Newsletter soon.
https://t.co/9hyKIYGGXV