Alec

ceo @m3taweb3 | internet marketing

[Alec @alecweb3]

At 21, I could barely afford to pay rent

At 22, I scaled an agency to an 8-figure exit

Now im 26 and ready to 10x everything I've built

Here's my story:

Growing up in Michigan, I'd watch my dad leave for his real estate job then come home and work his second job as a process server

That work ethic was burned into me early. I knew I didn't want to work twice as hard for half the results.

The lesson that stuck: outwork everyone, but work smarter, not just harder.

I was a big athlete in high school with tons of offers from different schools, but I got realistic with myself and knew I wasn't making the NFL so I decided to get into business

I started my first business at 18 and went on to fail 3-4 different ventures until I founded an event company and got into artist management

While I was in college, I met Sean Kelly who owns one of the biggest business podcasts in the world

We created an NFT marketing agency from scratch and scaled it to 8 figures in just 6 months

I was running teams of 10+ people while still in college

We eventually got acquired for an 8-figure exit but I decided to walk away and build M3TA Media

But its not all rainbows and sunshines

I was young, making my first big money and everything was going so well

Until it didn't

Back before the market crashed, I did what every naive person with a bunch of cash would do and threw it all into the market

I remember investing in ETH and a bunch of coins right before it crashed

I almost lost everything and had to start all over and move back in with my parents sleep

Every morning at 6am, construction workers would start drilling concrete right outside my window. That sound became my daily reminder that I was broke and had to grind my way back

That rock bottom moment taught me the most important lesson:

Pressure creates diamonds, but only if you don't quit

Months later, I landed a $1M client that changed everything

I used this momentum to turn things around

I thought to myself "This is my moment, I can't mess this up"

We went on to work with big companies like OKX, McLaren and other brands I could have only imagined

Now my goal is to 10x everything I've built over the next few years

And I want to share everything I've learned along the way

Most people build audiences to sell courses and extract money. I've already made mine through real businesses, so I can actually share everything without holding back

The plan is simple: use attention as leverage to help more people win, while building something generational in the process

If you're serious about Web3, business, marketing, or making money online, you're gonna want to stick around as I document my journey to scale and help others doing the same

[Alec @alecweb3]

Microsoft just open-sourced ASSERT, a new framework designed to solve one of AI's biggest challenges: making sure models behave the way companies actually want them to.

Instead of relying on generic benchmarks, ASSERT turns plain-language policies into automated tests.

Example:
"Don't send confidential information outside the company."
"Only share sensitive data with executives."

ASSERT generates scenarios, stress-tests the AI, scores the results, and even shows where failures occurred.

As AI agents gain more autonomy, application-specific evaluation is becoming just as important as model performance.

[Alec @alecweb3]

@AzFlin People mock Bitcoin for not changing. Then a bug like this reminds everyone why conservative engineering has value

[Alec @alecweb3]

@eigencloud We’re racing to build AI agents before we build the systems to audit them

[Alec @alecweb3]

@ZanderRails @BarrySilbert Luna collapsed because its economics failed in public. You’re comparing that to a vulnerability that was identified and patched. Those aren’t the same thing.

[Alec @alecweb3]

@shotguncaio Most people want change. Very few want the discomfort that comes with creating it.

[Alec @alecweb3]

@benjitaylor Some of life’s biggest changes start with being tired of the current version

[Alec @alecweb3]

@loshmi The narrative rotation speed in crypto needs to be studied by scientists

[Alec @alecweb3]

@NotSoEasyMoney Markets are basically an evolutionary system. Every profitable agent creates incentives for another agent to exploit it

[Alec @alecweb3]

@SizeChad If someone actually hacked Bitcoin, the price chart would be the least interesting part of the story

[Alec @alecweb3]

@0xBossman If AI is exposing weaknesses, that’s an argument for better security practices, not necessarily an argument against DeFi itself.

[Alec @alecweb3]

@CryptoKaleo People are acting like the discovery is the problem when the real question is whether it was ever exploited

[Alec @alecweb3]

@lynk0x Growth has a funny way of disguising itself as struggle

[Alec @alecweb3]

@AltcoinDaily The edge sitting on the chart that people are searching for

[Alec @alecweb3]

@FFVV1211 AI is making solo operators more dangerous

[Alec @alecweb3]

@ilodiwow You can’t control the market cycle, but you can control your positioning within it

[Alec @alecweb3]

@0xNairolf It’s finally getting enough to build the interesting stuff

[Alec @alecweb3]

@SolJakey At least you’ll have a strong origin story if it works out

[Alec @alecweb3]

@lynk0x The job pays the bills. The extra hours build the future. There’s no rest.

[Alec @alecweb3]

@IcedKnife Alts have stopped asking bitcoin:native for permission. Hopefully they keep the strength when volatility picks up again