&why

We create Digital Benchmarks.
Certified B Corp.

[&why @andwhy_studio]

@threejs Since the whole prototype is a React app, we're already working on implementing it in production.

As a first step, we already embed it in @payloadcms to allow editors to have a what-you-see-is-what-you-get way of creating different light scenes!

[&why @andwhy_studio]

Is #webGPU and physically accurate lighting in #threejs production ready?

We set to find out with @dswhyy developing a Light Studio as a prototype.

IES Spotlights provide physically accurate lighting at 60 FPS in the browser.

Safe to say it was a success!

[&why @andwhy_studio]

During this experiment, we even managed to fix a little bug in three's IES Spotlight implementation.

Thus, our first, hopefully of many, @threejs contribution was born 🎉

[&why @andwhy_studio]

Check out our amazing work.

https://t.co/7eaNWxsXB3

[awwwards. @awwwards]

We proudly present our INT member, @andwhy_studio !!

https://t.co/khkAZKXjDZ

A tech + design studio that turns brands into digital benchmarks. From strategy and branding to product and immersive development.

Show some ❤️ and check out their amazing work!

[&why @andwhy_studio]

&why team is here! Approach us!!! #ReactDayBerlin

(Alex also here but she just left us to grab something idk)

[🇫🇷 OFAJ_DFJW 🇩🇪 @ofaj_dfjw]

🏆 So stolz, dass #Cartorik, die digitale Karte der 🇩🇪-🇫🇷Geschichte, einen Bronze @lovieawards für "Excellence in Mobile" gewonnen hat

🏆 Tellement fier que #Cartorik, la carte numérique de l'histoire 🇫🇷-🇩🇪, ait remporté un @lovieawards de bronze pour « Excellence in Mobile »

[&why @andwhy_studio]

And just because I am the best CM in this company, I forgot to post our very cool design for this campaign. Please RT and like or they will fire my ass. Thank you.

[&why @andwhy_studio]

According to a recent study, #lastseen game players have the highest IQ out of all games tested 🧠🔝

And a #lastseen player would vote for it to win the @lovieawards, wouldn't them?
Then what are you waiting for!?!?

Vote here: https://t.co/rbtjArrADi

[&why @andwhy_studio]

And last but not least!

Lohhof as best Augmented Reality, in competition against... Barbie.

And somehow an app about the night sky is clapping both of ours (with all due respect). Are you going to allow this?

Vote for Lohhof. Now!! https://t.co/iNE5geGJgV

[&why @andwhy_studio]

@PedroAlpera @threejs @rive_app New necessity unlocked.

[&why @andwhy_studio]

Last Saturday we were invited by @TUMThinkTank to present the educational immersive web game we made for LastSeen in #FestivalDerZukunft by @1E9tech in Munich.

We had a good time showing that learning history can be fun too 😉

You can also play here 👉 https://t.co/Bg8kAqgPny

[&why @andwhy_studio]

We celebrate motion design by posting these non-motion static images 😍 😝

[&why @andwhy_studio]

Recently we hosted the Motion Design Munich Stammtisch in our Munich office 🥰

We had some world-class speakers like @MSLBVR @vincentschwenk and #Kreatives 🧨🔥

Thanks to Tim from MDMunich for organizing 😍

[&why @andwhy_studio]

End of sprint same day launch

[Grou_Grou_ (Quentin) @Grou_Grou_]

J'ai eu l'opportunité de travailler sur le site de l'agence @andwhy_studio , en me concentrant sur le développement du motion design. 🌟 Découvrez notre collaboration sur https://t.co/KYvt4K9YaN. Merci à toute l'équipe de &why!

[&why @andwhy_studio]

Friday but you're the only one in the company with a deadline today.

[&why @andwhy_studio]

Special mention to those who managed to do stuff that is not very showy and I can't post, and to the higher ups who were too busy to join.

[&why @andwhy_studio]

Last week we had our first Innovation Day, where we let our creatives and developers to play outside for a few hours.

Here's what they did.

Introducing: The &why innovation day thread #1! 🧵👇

[&why @andwhy_studio]

Last but not least, creative Lorenz created a pipeline in @Blender with #comfyUI to feed simple 3D renders as input for #genAI quick prototyping.

*accuracy of the above statement might not be 100% correct due to Lorenz being on holiday and the cm having memory issues