At Her Table | freelance copywriter & marketer

email marketing and copywriting support for businesses that want to connect with their customers, not just sell them stuff.

[Katelyn Bourgoin 🧠 @KateBour]

10 un-ignorable Black Friday campaigns that you may have missed:

[Katelyn Bourgoin 🧠 @KateBour]

It sucks when your website doesn't convert

It sucks even worse when a tiny copy change could have increased conversions by 30% (or even 300%)

A/B testing can help you stop losing sales

Check out these 6 simple test ideas to increase conversions 👇

[Neal Schaffer | ニール・シェーファー @NealSchaffer]

3 tips for building relationships with journalists on Twitter #twitter #marketing https://t.co/8wgIwilIBk

[At Her Table | freelance copywriter & marketer @at_her_table]

How to get press by Holly & Co - a quick read with some really helpful tips for small businesses 👉 https://t.co/WslPqAHz6k

[At Her Table | freelance copywriter & marketer @at_her_table]

@emmagannon Absolutely. Head to toe sequins feel like a totally acceptable daywear look right now…

[Sara Tasker @meandorla]

If you’re launching something right now, and it’s going more slowly than you expected... it’s not just you! Everyone I’ve spoken to lately has noticed the very same thing.

My theory is Zoom-fatigue and sunshine+friends mean people are ready for a break from the online world.

[At Her Table | freelance copywriter & marketer @at_her_table]

@meandorla Oh it looks wonderful Sara. So much goodness in the Insta Retreat - I absolutely loved it.

[Sara Tasker @meandorla]

Baffled by Instagram hashtag reach right now? Wondering if they’re worth the trouble any more?
Here’s my update on why things have changed, and how to navigate it:

https://t.co/zf2GtrLvlG

#instagramhelp

[At Her Table | freelance copywriter & marketer @at_her_table]

@meandorla Just had a read this over my lunch Sara, super useful as ever thank you.

[The Guardian @guardian]

Desperate sadness of travel restrictions that keep families apart | Letter https://t.co/WOHrIBRl3L

[Jay Baer @jaybaer]

The difference between helping and selling is just two letters. But those two letters are critically important to the success of businesses today.

[At Her Table | freelance copywriter & marketer @at_her_table]

Right now I’d really just like to see my family again 👉 Petition: Allow international travel to visit partners and family https://t.co/yySV51WB8L

[Katrina Burroughs @Kat_Burroughs]

Calling hand makers of necessities and treats for the home. We want to give our IG followers (@sundaytimeshome) a window on the workshops of designer makers who are still delivering anything from benches to blankets. Send me your pics, or nominate fellow makers? #journorequest

[Miss White PE @Miss_L_White]

What I have found interesting whilst in lockdown is the promotion of all the subjects that in school get the least appreciation; Art, Music, Sport. If they are all essential for keeping us sane in lockdown why aren’t they just as essential when it comes to funding?

[David Walliams HQ @davidwalliams]

I have had lots of teachers asking me if they can use my children’s stories to make online videos for their pupils. Normally you have to get the author’s permission but please feel free to do whatever you like with my books at this time. Use them at toilet paper if that helps. x

[Emma Jones @emmaljones]

Seven things you can do in your product business right now https://t.co/LRAMMpOUSZ

[Sara Tasker @meandorla]

Tonight in #theinstachat we’ll be talking about showing up online in the midst of coronavirus. How can we still serve our audiences? Is it appropriate to keep selling?
Join me at 8pm GMT over at @theinstachat

RTs welcome! 💚

[At Her Table | freelance copywriter & marketer @at_her_table]

Here’s hoping 🤞

[Philippa_Perry @Philippa_Perry]

Hello new educators, I think you are going to relish home schooling your amazing children. Here’s a bit of applied psychology that might help. Thread:

[Sara Tasker @meandorla]

Josie has articulated it so well. I was just thinking yesterday how my, many days stuck at home due to chronic illness has given me an odd sort of expertise in the navigating the cabin fever that’s awaiting us all