Ava Perona

University of South Carolina- Mass Communications
Retl 369 Section 2- Spring 2025
I love dogs, cooking and shopping!

[Ava Perona @AvaPerona]

@juliamiller231 @RetailPro369 This article provides a great explanation of geotargeting and its effectiveness! Thank you for sharing!

[Ava Perona @AvaPerona]

@MaddieMai369 @RetailPro369 This is so insightful! Companies should definitely model their strategy based on this graphic!!

[Ava Perona @AvaPerona]

@chloesundland @RetailPro369 Great use of humor in marketing strategies!

[Ava Perona @AvaPerona]

@Maddie369Weaver @RetailPro369 Loving Duolingo’s content! Always keeps me engaged!

[Ava Perona @AvaPerona]

@Abdel_bo20 This is a fantastic example of the benefits of social listening!!

[Ava Perona @AvaPerona]

@RetailPro369

[Ava Perona @AvaPerona]

X owner @elonmusk wants to end the use of hashtags (Fox5 DC). https://t.co/mROrRx2veH

[Ava Perona @AvaPerona]

Three reasons why hastags can improve your social media strategy:

📈Boosts Engagement- views, likes and shares

🥳 Increases your reach/audience

📖 Serve as keywords to categorize your content

https://t.co/tTSxnTryet

[Ava Perona @AvaPerona]

Nicole’s post highlights the importance of perceived quality and brand awareness. What factors do you think impact perceived quality and brand awareness? Comment below⬇️⬇️

[Ava Perona @AvaPerona]

@nicoledanysh I totally agree with your insights! Do you think social media had a substantial impact on Mr. Beast’s perceived quality and brand awareness?

[Ava Perona @AvaPerona]

Check out Michelle’s post if you want to learn the differences between social media platforms and how platform selection is important for your brand.

[Michelle Chen @MichelleChen369]

WHICH SOCIAL MEDIA PLATFORM YOU CHOOSE IS IMPORTANT! Why? If you don't post on the right platform, you are minimizing your chance to create impressions, long-last relationships, and overall just missing your target market. Here are the benefits of each social media platform:

[Ava Perona @AvaPerona]

@MichelleChen369 This is super insightful on the differences between social media platforms for brand usage! Brands need to tailor their content for each platform.

[Ava Perona @AvaPerona]

@RetailPro369

[Ava Perona @AvaPerona]

Entertainment and humor are two of the most valuable ways to connect with consumers via social media👯‍♀️

[Ava Perona @AvaPerona]

Click below to read more about @duolingo and their expertise in entertainment and shock value content ⬇️

https://t.co/hDBn6MOZ89

[Ava Perona @AvaPerona]

Tarte nailed this twitter ad! This post from Tarte is appealing because of the glamorous, eye catching nature. @RetailPro369

[tarte cosmetics @tartecosmetics]

Serving up lash cocktails this season of #trippinwithtarte First look at Lights, Camera, Lashes Platinum Mascara, infused with our lash serum cocktail for much more for fuller lashes 👀 Coming soon to https://t.co/vHB7ZKl79b on 12/6 and @Sephora & @Ultabeauty on 12/29

[Ava Perona @AvaPerona]

@RetailPro369 @DariaI369 Starbucks has a great loyalty program that keeps consumers coming back!!!