Brian Kaiser

Communications expert focused on helping healthcare brands engage with patients in more productive ways and an avid UNC hoops fan.

[Brian Kaiser @bdkais]

@AmericanAir I’m an AA advocate…but how you’ve handled this is very poor

[Brian Kaiser @bdkais]

@AmericanAir look at flight 5518 from
PHL to GSO today. Maintenance led to a 3 hr delay then flight crew timed out so waited over an hour for new crew, then after boarding pilot said that new flight attendants were timing out so we now wait even longer. What are you doing?

[Brian Kaiser @bdkais]

@AmericanAir I’m not hopeful as you’ve been saying that after the repair, the new pilots and yet we are still waiting 5 hours later

[Brian Kaiser @bdkais]

@TMobileHelp will you be issuing credits for former Lumos customers that were without internet service for nearly two workdays?

[Brian Kaiser @bdkais]

@TakisUSA Sunglasses at night… so he can, so he can …get his Takis…spokesperson potential 🤣

[Brian Kaiser @bdkais]

@TakisUSA you’ve got to see this shoutout (from my nephew) biking thru historic snowfall to get his Takis

[Brian Kaiser @bdkais]

@DrinkAriZona Congratulations you are now a meme! My nephew in Charlotte braved record snowfall on a bicycle to get three flavors of Arizona and it was caught live by a news crew.

[Brian Kaiser @bdkais]

@DannyDrinksWine Firefly (including the movie that wrapped it up)

[Brian Kaiser @bdkais]

@AmazingPopPod I want my two dollars!

[Brian Kaiser @bdkais]

@Espngreeny I look at it like this. For those in hunt for national title the playoffs are here. They are called conference championships. Georgia got a poor draw with Alabama but they lost in opening round. Washington beat Oregon or they’d be done. Michigan beat Iowa+OSU. Texas won too.

[Sahil Bloom @SahilBloom]

If you want to master any craft, read this:

The 4 Stages of Competence model was created by Matthew Broadwell in 1969.

It says we progress through stages when moving from total novice to expert at a given craft.

The stages are as follows:

1. Unconscious Incompetence

At this stage, you're a total novice and don't even know what you don't know. You lack competence and don't have an understanding of your own incompetence.

2. Conscious Incompetence

Here, you've become aware of your own incompetence, but you haven't addressed it yet. You know that there's a gap in your skills that needs to be filled.

3. Conscious Competence

At this stage, you've developed a level of competence at your craft, but it requires conscious effort and focus. You can do it, but it takes work.

4. Unconscious Competence

This is the pinnacle of expertise, where you have extreme competence and can execute without conscious effort. Few people ever reach this stage.

I visualize it most clearly as a hierarchy, with progress marked by a graduation up the pyramid from one stage to the next.

This model is useful as a reflection tool for providing clarity about where we sit on a given skill or craft at any given moment.

We tend to overestimate our own competency levels, so having a clear framework is helpful for cutting through the noise and delivering an honest personal assessment.

To determine whether you've graduated from one stage to the next, here are some simple questions to ask:

Stage 1 to Stage 2:

• Am I aware of how bad I am at [X]?
• Am I aware of what is required to learn and develop at [X]?

Stage 2 to Stage 3:

• Can I do [X] at a consistently average level?
• Have I avoided "rookie mistakes" the last 10 times I have done [X]?

Stage 3 to Stage 4:

• Can I do [X] at a top-1% level with my eyes closed?
• Do people tell me that I look effortless when doing [X]?

Most of us will spend our lives in Stage 3, where we can create results with effort.

But to reach Stage 4, we need to engage in deep, deliberate, focused practice.

Our brains have myelin, a fatty tissue that insulates our neurons and greases them for proper firing.

Stage 4 is where countless hours of effortful practice result in more myelin, allowing us to execute with ease.

Stage 4 is the level of Sprezzatura—studied nonchalance, earned effortlessness.

It's a state we can aspire to, but few will achieve across more than 1-2 areas in our lives (at best).

As you progress in any new endeavor or craft, use the 4 Stages of Competence to reflect on your growth.

If you enjoyed this or learned something, follow me @SahilBloom for more in future!

[Brian Kaiser @bdkais]

@AdamSchefter The Philadelphia Uggles

[Brian Kaiser @bdkais]

Eagles drafting so many Georgia players we should call the the Uggles! #FlyEaglesFly

[Brian Kaiser @bdkais]

@Liztishnova @DukeEnergy Didn’t answer question as to why 30 minute planned blackout has turned into dangerous 4+ hour outage?

[Brian Kaiser @bdkais]

@sepinwall Severance

[Brian Kaiser @bdkais]

Check out my son’s new release https://t.co/ugivLwoUhp

[Brian Kaiser @bdkais]

My son’s first studio EP just dropped. If you’re a fan of Pixies and Smashing Pumpkins give it a listen. https://t.co/1N9c281nJS

[Brian Kaiser @bdkais]

What LaMelo Ball's superstar rise means to Michael Jordan and the Hornets https://t.co/ucMCTY7KHY

[Brian Kaiser @bdkais]

@andrewkimmel The English Patient

[Brian Kaiser @bdkais]

@ThatKevinSmith Saga, “on the loose”