Caitlin Kerfin-Smith

Communications @bayer focused on engaging communities across digital channels. Writer & @mujschool alum focused on health and religion news.

[Caitlin Kerfin-Smith @ckerfin]

Proud of my cousin, even though she’s going to the rival 🤣💕🎉⚽️

[Clara Roche @ClaraRoche13]

I’m excited to announce my verbal commitment to the University of Kansas! @KUWSoccer Thanks to my family, coaches and friends who have helped me in my recruiting process!! Go Jayhawks! #RockChalk @chiINTER @Inter06red @ImYouthSoccer @ECNLgirls

[Caitlin Kerfin-Smith @ckerfin]

This is beautiful I would love to visit some day!

[RNS @RNS]

On Thursday, Feb. 16, the United Arab Emirates officially opened the Abrahamic Family House, consisting of a mosque, church and synagogue that face one another on the same square in Abu Dhabi. https://t.co/mYwnr0Q67h

[Caitlin Kerfin-Smith @ckerfin]

Regardless if this app takes off or not, marketers/communicators should take note of what social media users are looking for: unfiltered, unedited, real life content. #socialmedia #Marketing

[Social Media Today @socialmedia2day]

Is it time to take BeReal for real? https://t.co/7MOkGJFG4F

[Religion News Association @ReligionReport]

Check it out and big congratulations to our past president on the book launch!

[Caitlin Kerfin-Smith @ckerfin]

@ChinskiTweets @Jasonplotkin @PennStHershey @byamypeiffer @BarbaraSchindo @scogilb @PedsTraumaMama I miss the YDR kickball games! Those were a blast

[Bayer AG @Bayer]

We're live! Join #TeamBayer for a very special concert by the Bayer Philharmonic on our Linkedin page now: https://t.co/0fmPUmWTde

[Caitlin Kerfin-Smith @ckerfin]

@KMOV @PelleGinaSTL it is the first time!

[Caitlin Kerfin-Smith @ckerfin]

Cheers to the front lines of brand management, community builders and advocates. Happy Community Manager Appreciation Day. Remember to take some extra time away from ques for some self-care and reflection today— it’s not always easy!
#CMAD #CommunityManagerAppreciationDay

[The Community Roundtable @TheCR]

Happy #CMAD, community friends! We know the hard work, long hours, and dedication #cmgr put into their roles, and WE SEE YOU! Take a moment today to look around at what you've accomplished - YOU are amazing! #cmad2022

[Ryan Reynolds @VancityReynolds]

Shout out to all the social media brand managers who live in a digital shit-storm each and every day in order to get the job done.

[Caitlin Kerfin-Smith @ckerfin]

@dawn_cherie @HollyAMeyer @kelsey_dallas The best!!!!

[Caitlin Kerfin-Smith @ckerfin]

How will the platform evolve?

[Caitlin Kerfin-Smith @ckerfin]

Linkedin is definitely growing

[Social Media Today @socialmedia2day]

LinkedIn user sessions were up 19% in the most recent quarter https://t.co/7ddXND3mjX

[Caitlin Kerfin-Smith @ckerfin]

Awesome job @AndySchaul ! Great panel today with @SMCSTL on social and data management. #socialmedia #TeamBayer

[NBC Olympics & Paralympics @NBCOlympics]

They've worked for this.
They've dreamed about this.
They belong here.

Couldn't have said it better ourselves, @taylorswift13.

The #TokyoOlympics women's all-around. 8 p.m. ET tonight. NBC and https://t.co/FmEtvutDRA https://t.co/iiPB5dK2jf

[Caitlin Kerfin-Smith @ckerfin]

“Customer service is marketing—if you have to, stop spending on advertising and invest in the contact center because that matters just as much if not more than advertising”
—@BlakeMichelleM @awwebinars

[Blake Morgan @BlakeMichelleM]

More insights on customer experience here 👉 https://t.co/GmDX4XiKru

[Caitlin Kerfin-Smith @ckerfin]

If someone comes back to talk to us over and over and we continue to act like we don’t know them and have never talked to them before, that’s not a good experience.

[Caitlin Kerfin-Smith @ckerfin]

Great stuff from @gradconn @Sprinklr on AI, digital experience and conversational marketing!

[ADWEEK @Adweek]

Up next at the #AdweekSpotlight is @Sprinklr's Chief Experience Officer, @gradconn. Join us as we dive deep into the new customer experience and how your brand can make the most of emerging trends. https://t.co/u3mKoeTR1L

[Caitlin Kerfin-Smith @ckerfin]

“By centralizing the entire customer journey within a conversation, brands simplify the path to purchase and empower shoppers with all the information they need without ever leaving the chat window." https://t.co/mmMLGGlfhZ
#cx #customerservice #DigitalTransformation

[Caitlin Kerfin-Smith @ckerfin]

@websteru But then we miss the main speaker that’s been advertised...