Product @Facebook. Former @BCG, @LBS, Cofounder & #Emmy winner. Passion: #strategy+#growth. Einstein: Only a life lived for others is a life worth living. 我是老外。
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I've seen many PM Case Study exercises both as an applicant and an interviewer. With practice, you can solve them successfully.
Here are my learnings. 👇
How To Nail The Product Manager Case Study Interview - 5 Tips To Help You Pass This Stage
#productmgmt#ship30for30
Compassion is a data source.
The less of it you have, the less you're informed about what anyone else needs other than you.
Without that information, you'll feel much more lost and confused than with it. Especially if you are in product, sales, marketing, customer success.
A PM must play to the strengths of his/her team & fill gaps where needed. That’s why the work looks so different across companies & across teams within a company
But the core role should be the same: Define the product and orchestrate actions across the org to enable its success
Criticizing is fast and easy. Creating is slow and difficult.
The two hours you spent on a book or movie usually took two years to produce.
Anyone can tear down someone else's work. The true test of insight is whether you can help them improve it or build something of your own.
7 questions for better thinking
1) Is that a fact or my opinion?
2) What is my % confidence on this?
3) What do I care about most?
4) How might another person view this?
5) Is it truly a binary choice?
6) What would I do if I weren't afraid?
7) Am I deciding or justifying?
Six ways to manage the fast pace & sheer busy-ness of a PM leader role:
1) Use your time better
2) Work more (than you do already)
3) Focus your team on fewer things
4) Delegate more to team, peers, boss
5) Fixate on Optics (not Execution/Impact)
6) Get *a lot* better at the job
You know that iconic scene, at the end of The Matrix when Neo suddenly “gets it” and picks bullets out of thin air as if they are cute and curious little things? Been thinking: what’s the equivalent of “seeing the matrix” for product leaders?
10+ Realizations that come to mind:
Tip 3: People mention a lot of challenges. Not all of them are relevant. Most of them can be solved by very simple workarounds.💁🏽♂️
We then asked them why they haven't been able to solve these challenges yet & what do they use now to solve them.
A lot of challenges drop off here.
I love the "delegate until it hurts" guideline. Great way to think about Radical Delegation and whether you ought to delegate even more.
https://t.co/QVRkgGKilI
Major changes in product policies, privacy, pricing can go horribly wrong when they are solely driven by numbers & facts. Why? Because facts get trounced by users’ / regulators’ / reporters’ assumptions about your intent. So use your facts, but also account for their assumptions.
@joulee Great question! Earlier this year, I analysed hundreds of tweets to similar questions from other tech leaders...
Main traits:
- Give you opportunities
- Support you and have your back
- Empower you
- Sponsor you
- Guide your career
- Develop your skills
https://t.co/K2PWdfzJgw
Ultimately no digital marketing practitioner should be philosophical about platform changes like privacy restrictions: your job is to deliver results, not commentary. Change is the one constant in growth roles, especially on mobile. Adaptability is a competitive advantage (1/X)