Here's my @EFDevcon talk from last week! 3 tactics crypto projects should employ when trying to 'cross the chasm' and onboard new users. Props to @tom_d_kerwin for the inspiration for this talk.
https://t.co/MKTT4jLO6T
👏 A round of applause for our incredible Module 2 mentors 👏
💜 @G_Rak, Founder of @OpenUX_xyz and one of the leading voices in Web3 UX research, who brought valuable insights from her decade of experience.
💜 @malytly , Founder and CEO of @Wondr_co who shared her deep experience in product and markeT research leadership across AI, Web3 and frontier tech.
And a big shoutout to all the Suisters who participated in Module 2. You showed up with energy, curiosity and discipline, proving once again that this community is full of rising product leaders. 🌸
Together we are building the future of Web3 on @SuiNetwork. Let’s keep the momentum going. ✨
Amazing class yesterday with @G_Rak from @MetaMask and the @SuisterDevs on how UX research and market research should be done in Web3 Product Management.
🗺️MAP MEN BOOK!!!📖
@jayforeman and I are excited to announce we are releasing a MAP MEN BOOK this Autumn - all about maps that went wrong.
We haven’t designed the cover yet.
Pre-order your copy here https://t.co/mUtsFimnVC
@HarperCollinsUK
@cburniske I do a lot of qualitative research with these types of users, and I'm not sure about the age range here. I've met plenty of degen 50yos trading memecoins. But it's true that they don't care about ideology, they want fast and cheap transactions.
state of crypto:
~ 10x as many engineers as marketers
~ projects with the best marketing, not the best tech, keep winning
~ marketers paid 25-50% as much as engineers
make it make sense
queenomics is a field of economic study that relies on the queening out and crashing out as the primary dynamics that undergird all human behavior (including market behavior) rather than relying on archaic neoclassical concepts such as supply and demand or rational choice theory.
Just signed up for the @aboutcircles waitlist. I remember trying the first version of circles. Now actually ready to design an experiment around it. Join me there
https://t.co/3sJWy11fI3
“Don’t make privacy feel like paranoia, make it feel like freedom” - the importance of positive symbolism to create movements by @eirenadesigns.
Great @EFDevcon talk!