A man working as a welder at SpaceX for $28 an hour has just become a millionaire.
Juan Hernandez, who came from Mexico, welded rockets for SpaceX at $28 an hour.
SpaceX gave him $10,000 in stock when he went full time in 2015, and he bought more with every paycheck for 10 years.
$SPCX is now trading at $167, making his shares worth over $1 million.
‼️🇫🇷 MAJOR OPSEC FAILURE: The French aircraft carrier Charles de Gaulle was located by Le Monde journalists through the Strava app of an officer jogging on the ship's deck…
Mercedes-Benz Stadium is considered one of the most technologically advanced stadiums in the world, with 4,800 miles of fiber optic cable, 1,800 wi-fi access points, and the world's largest digital display, the Halo Board. It also has wide concourses, escalators, elevators, and two Sky bridges to help you navigate the stadium.
The stadium is also known for its sustainability features, including:
Energy
Uses 29% less energy than a typical stadium, and generates 6 million kilowatt hours of renewable energy every year from its 4,000 solar panels
Water
Uses 47% less water than standard venues, and has a 680,000-gallon cistern that collects rainwater for irrigation
Stormwater
Has a 1.1 million gallon underground water vault that captures stormwater and slowly releases it to prevent floods
The stadium also has a retractable roof with eight translucent, triangular panels that create the illusion of bird's wings when opened.
The stadium has over 20,000 parking spaces within a 20-minute walk, but parking often sells out before an event. Some recommend pre-purchasing a parking pass, and others recommend getting tickets in advance. Some say the parking setup is haphazard and the streets around it are congested, making it difficult to get in and out.
23 lessons from David Ogilvy:
1. Search all the parks in all your cities; you'll find no statues of committees.
2. The best ideas come as jokes. Make your thinking as funny as possible.
3. You are advertising to a moving parade, not a standing army.
4. Do not address your readers as though they were gathered together in a stadium. When people read your copy, they are alone.
5. Remember you are a human being writing to another human being. Neither of you is an institution
6. Tell your prospective client your weakness before they notice them. This will make you more credible when you boast about your strong points.
7. Avoiding excess in all things is a recipe for dullness and mediocrity.
8. A good advertisement is one which sells the product without drawing attention to itself.
9. There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50% more readers
10. Big ideas come from the unconscious. This is true in art, in science, and in advertising. But your unconscious has to be well-informed, or your idea will be irrelevant
11. People who think well, write well
12. The most important word in the vocabulary of advertising is 'test'.
13. On average, five times as many people read the headline as read the body copy.
14. When you have written your headline, you have spent eighty cents out of your dollar.
15. Tell the truth, but make the truth fascinating
16. Advertising is only evil when it advertises evil things.
17. Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.
18. Raise your sights. Blaze new trails. Compete with the immortals.
19. I am a lousy copywriter, but I am a good editor. So I go to work editing my own draft.
20. If you're trying to persuade people to buy something, use the language in which they think.
21. Insist that due dates are kept even if it means working all night. Hard work never killed a man. People die of boredom
22. If you are lucky enough to write a good advertisement, repeat it until it stops selling.
23. At the start of your career in advertising, what you learn is more important than what you earn.
Bonus one:
“When Fortune published an article about me and titled it: 'Is David Ogilvy a Genius?', I asked my lawyer to sue the editor for the question mark.” - David Ogilvy
The donkey told the tiger, “The grass is blue.”
The tiger replied, “No, the grass is green.”
The discussion became heated, and the two decided to submit the issue to arbitration, so they approached the lion.
As they approached the lion on his throne, the donkey started screaming: ′′Your Highness, isn’t it true that the grass is blue?”
The lion replied: “If you believe it is true, the grass is blue.”
The donkey rushed forward and continued: ′′The tiger disagrees with me, contradicts me and annoys me. Please punish him.”
The king then declared: ′′The tiger will be punished with 3 days of silence.”
The donkey jumped with joy and went on his way, content and repeating ′′The grass is blue, the grass is blue…”
The tiger asked the lion, “Your Majesty, why have you punished me, after all, the grass is green?”
The lion replied, ′′You’ve known and seen the grass is green.”
The tiger asked, ′′So why do you punish me?”
The lion replied, “That has nothing to do with the question of whether the grass is blue or green.
The punishment is because it is degrading for a brave, intelligent creature like you to waste time arguing with an ass, and on top of that, you came and bothered me with that question just to validate something you already knew was true!”
The biggest waste of time is arguing with the fool and fanatic who doesn’t care about truth or reality, but only the victory of his beliefs and illusions.
Never waste time on discussions that make no sense. There are people who, for all the evidence presented to them, do not have the ability to understand.
Others who are blinded by ego, hatred and resentment, and the only thing that they want is to be right even if they aren’t.
#614clinton
Real Madrid's new stadium is a game-changer.
It includes a fully retractable pitch that can be stored beneath the stadium with the push of a button.
The storage space includes ventilation, air conditioning, irrigation systems, LED lighting, control cameras, and ultraviolet light therapy to maintain the pitch.
But more importantly, it allows Real Madrid to host other events throughout the year, including concerts, basketball games, trade shows, NFL games, and more.
A couple of other stadiums have pitch removal systems — Tottenham Hotspur, Las Vegas Raiders, Arizona Cardinals — but none are this sophisticated.
This will help the club earn billions in additional revenue, and it will serve as the model for all new stadiums in the future.
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