Top Tweets for #BidCaching
L'adtech est de plus en plus complexe, le sera de plus en plus à l'avenir. #SPO #bidshading #bidcaching #throttling. Une action du sell-side provoque une réaction du buy-side (vice-versa). De l'importance de maîtriser la techno pr un éditeur ou annonceur. https://t.co/OJ9UrEm3AQ
Well for one thing it’d mean hacks like #BidCaching for latency constrained environments would no longer be required...
Maybe a daft question but here goes, 5G, how could this impact programmatic when it comes to existing infrastructure, time outs & auction mechanics? #progIO
All things demand related covered this morning at the @unrulyco
#TrustTalks #bidcaching #SPO even #blockchain with @vinnyflood @HavasMedia @PublicisMedia @MediaComUK @SimonJHarris
#BreakfastXchange de @SpotX à l'hôtel Marignan. On parle des tendances 2018 en #programmatique : #RGPD, #HeaderBidding, #FirstPriceAuctions, #AutomatedGuaranteed et #BidCaching. Sans oublier l'avènement du mobile en display vidéo.
In case you missed our trending article, read how bid caching had a measurable impact on Index. #bidcaching https://t.co/ah9RqYK8tQ
Loose #MatchTypes, #BidCaching, and Getting What You #Pay for in #DigitalMarketing https://t.co/IJ4bYN0ucy #PPC #GoogleAds via @sengineland
A final word on #BidCaching: Just Another Auction Game With Unknown Rules https://t.co/Dn8rMdJBPs @AdExchanger from @mattprohaska
Some in the ad industry are borderline justifying #bidcaching. Even gone so far as to call it innovative. There is nothing innovative about bid caching. Look @RubiconProject’s Estimated Market Rate feature. That’s innovative. Non-disclosed auction manipulation is fraud.
They’ve paused Bid Caching for the moment, as the current market reaction is quite severe considering the actual implications. It is planned that some form of auction or #bidcaching will resurface at some point. And here is why...
On annual leave but “Bid Caching” is keeping my 📞 ringing. Missus is now an expert on the subject... PwC are stirring w/ clients but were being cautious. Research is required before we jump to conclusions. Can’t target one SSP for an SSP wide-practice either. #bidcaching
What is Ad tech's #Bidcaching which Index exchange introduced recently? In the interest of transparency and brand safety, #Programmatic players needs to be transparent with the #Adtech ecosystem about any kind of innovations they want to introduce.
https://t.co/ottjopwaEH
Want a hand analyzing #bidcaching data across all of your ad partners? Get in touch. Viewex offers an automated reporting service to ease the process. #publishers #brands #advertiser #headerbidding
Wow. You go on vacation/ a mini twitter break and you miss kind of a lot in the ad tech space, huh? #bidcaching
Our industry is healthier today than it was a week ago. Bid caching ended on August 14th. Here's the data that proves it. https://t.co/k39LmDjHRf
OpenRTB https://t.co/A8Io1eG8Ft string; required; Unique ID of the bid request, provided by the exchange. https://t.co/eqUH24Q1K5 string; required; ID of the bid request to which this is a response. #noambiguity #bidcaching is not in the protocol
Over the past few days, we have noticed a number of misconceptions that have infiltrated industry dialogue around #bidcaching technology. @PubMatic's @HiKelvinP breaks down 5 misconceptions & the realities that led us to choose not to engage in bid caching https://t.co/gSispPJ5ra
Thanks @videoadnews for posting @TeamProhaska's quick take on the #BidCaching issue with SSPs for buyers and sellers - https://t.co/UcvO4KEv5Y
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