Top Tweets for #EUPledge
We subscribe to industry codes of conduct on #ResponsibleMarketing, such as the #EUPledge and the @IFBAlliance policy.
Discover our actions on responsible communications, marketing and labelling 👉 https://t.co/80W5l6qNfg
As a leading producer of sweet, packaged foods, we must ensure our communications help consumers make responsible choices.
Our compliance with the #EUPledge is monitored annually by the @AdvertisingEASA 👉 https://t.co/RdMA5CUj5z
#Responsible #Consumption: #EUPledge annual monitoring showed 98.8% overall compliance rate for television 📺 advertising & 100% for online 📱 advertising. https://t.co/P05598b0B3
@nelleke_pldrmn of @beuc presented a nice video on why food marketing to children needs rules with teeth! She mentioned 87 complains to the #EUpledge, on which the #BEpledge on child marketing is also based. Unfortunately, with an illustrating example from our country, Belgium.
@nelleke_pldrmn of @beuc underlined that
children are bombarded by #advertisement on #unhealthyfood daily; self regulation fails to prevent #unhealthyfoodmarketing to children.
🇫🇷 consumer group @UFCquechoisir filed a complaint against @McDonaldsFrance for unfair commercial practice.
The fast-food giant is using kid influencers to push its products to their followers - without disclosing the partnership.
#stopmarketingtokids #EUPledge @AmandineGarde
🍔 Parce qu'@UFCquechoisir n’accepte pas une #communication qui fait avaler n’importe quoi aux #consommateurs, l’association dépose #plainte ce jour contre @McDonaldsFrance pour pratiques commerciales trompeuses.
▶️https://t.co/mMzSYMHHMm
#RSE #publicités #enfants #influenceurs
In case you missed it yesterday, @beuc’s new report unpacks the flaws of the #EUPledge, the voluntary initiative by food & drink companies to market their products responsibly.
⚠️ Spoiler alert: we need bolder action (regulation) to #StopMarketingToKids!
Day in, day out, children are targeted by unhealthy food ads. Industry self-regulation (a.k.a the EU Pledge) fails to adequately protect children 🍔🍩🥤, our new snapshot report shows. It’s time for rules with teeth: https://t.co/Ut7JNxl4a7 #StopMarketingToKids
Incisive report by @beuc provides compelling analysis, based on real-life examples, that the #EUPledge is not fit for purpose & #selfregulation will not deliver a healthier marketing environment for children.
Regulation is needed.
Watch this space!
#StopMarketingToKids
Day in, day out, children are targeted by unhealthy food ads. Industry self-regulation (a.k.a the EU Pledge) fails to adequately protect children 🍔🍩🥤, our new snapshot report shows. It’s time for rules with teeth: https://t.co/Ut7JNxl4a7 #StopMarketingToKids
🚨 L'@UFCquechoisir soutient l'action du @beuc et alerte sur la #publicité pour la "#malbouffe" ciblant les #enfants.
Le constat :
❌Matraquage publicitaire de l'industrie #agroalimentaire
❌Echec des engagements volontaires des entreprises #EUPledge
#StopMarketingToKids
Day in, day out, children are targeted by unhealthy food ads. Industry self-regulation (a.k.a the EU Pledge) fails to adequately protect children 🍔🍩🥤, our new snapshot report shows. It’s time for rules with teeth: https://t.co/Ut7JNxl4a7 #StopMarketingToKids
Promoting #ResponsibleConsumption is a key pillar of our #sustainability efforts:
👉65% of our products have a portion size of max 100 kcal🤏
👉#EUPledge monitoring = 98.8% for
📺& 100% for🌐ads
👉75 tests required by our Toys Testing Protocol🔎
Read more➡️https://t.co/kSdiTq9IHn
The European Snacks Association is a proud member of the #EUPledge. By changing savoury snacks advertising to children, we aim at supporting parental efforts to promote healthier snacking choices and balanced lifestyles.
#EUCodeofConduct #EUFarm2Fork
https://t.co/eYZWJuYcCa
Der #EUPledge und das Projekt wurden von @Roche Mitarbeiterin @Ioana_Stoenescu ins Leben gerufen. Sie berät @EU_opendata in der High-level Expert Group on B2G data sharing: https://t.co/Wb1kotbAt0
Study by the University of Bonn: Voluntary commitment of corporations shows at least partial success https://t.co/oghrSO82qt @UniBonn #FoodMarketResearch #SelfRegulation #EUPledge
Less advertising for high-calorie snacks on children's TV https://t.co/fYuglMgX7s @UniBonn #FoodMarketResearch #SelfRegulation #EUPledge
Between 48% (if analysed against industry #EUPledge criteria) and 68% (if against @WHO_Europe #nutrientprofiles) of food products analysed aren't #healthy enough to be eligible for #marketingtokids, new @EU_ScienceHub study shows.
➡️healthier food environment urgently needed!
Sugar? Salt? Fat? We can find too much of these in many popular packaged foods in the EU🇪🇺 .
Check out our latest study 👉 https://t.co/qWSMqCfOQG
#HealthyDiets @EFSA_EU @EU_Health
Our July newsletter is out! #EUpledge members display excellent compliance rate with their responsible marketing commitment; new @FAO DGE wants to engage with private sector, @Ferrero_EU gets kids moving, and more! https://t.co/UGX3lHygBX
Defiende @COFEPRIS #etiquetado realizado sin apoyo de expertos en #salud y #academia libres de #conflictodeinterés
Criterios de #azúcar en etiquetado actual fueron diseñados por #EUPledge (formado por McDonald's, CocaCola, Pepsico...y más)
https://t.co/3YDFddfnJY
The #EUPledge initiative on #responsiblemarketing is proof that self-regulation can deliver tangible results. More information => https://t.co/xDiubTFqSd #nannystateindex
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