#MessageMatch - Twitter Hashtag

almost 6 years ago

1️⃣ Before you start writing, you need to think about who you’re talking to. That means: 👉 Choosing the right page goal 👉 Positioning your offer *specifically* to your target audience 👉 Considering traffic sources & #MessageMatch 👉 Putting in all together into a value prop

unbounce's tweet photo. 1️⃣ Before you start writing, you need to think about who you’re talking to. That means:

👉 Choosing the right page goal
👉 Positioning your offer *specifically* to your target audience
👉 Considering traffic sources & #MessageMatch
👉 Putting in all together into a value prop https://t.co/4HDU3Fc4wm

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Apexure @apexure

almost 6 years ago

A strong message match can increase the chances of your visitor to continue with your call to action and don't exit your page. Know more: https://t.co/tIkihxjEEy #Apexure #LandingPage #MessageMatch #CRO

apexure's tweet photo. A strong message match can increase the chances of your visitor to continue with your call to action and don't exit your page.
Know more: https://t.co/tIkihxjEEy
#Apexure #LandingPage #MessageMatch #CRO https://t.co/HvTfOnOouZ

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unbounce @unbounce

about 6 years ago

@EliusSantos 💯! Can’t have a high-converting campaign without #MessageMatch. Great tip, Elius 🤩

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unbounce @unbounce

about 6 years ago

@brittanyrhyme 🤩 Great Q! Like how much #MessageMatch is *too much* message match. 🤔

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unbounce @unbounce

over 6 years ago

@soundslikecanoe @TC_Pool @fuelmade @joelamcdonald From @jenchinifer ⭐ Leverage #MessageMatch to match your ad copy w/ you LP copy. ⭐ Iron out any kinks on mobile, there's some overlapping. ⭐ Experiment with the CTA "Buy Now" vs "Join Now," can be confusing at first. More tips for ecomm LPs 👉 https://t.co/Ia620W517B

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unbounce @unbounce

almost 7 years ago

.@KatyaBovykina brought up the valid point that our #EcommLookbook email promised dogs in pants, yet did not deliver. 🙇‍♂️🙇‍♀️ We would like to rectify this issue with our deepest apologies and deliver on true #messagematch. We present: Benson the dog in pants.

unbounce's tweet photo. .@KatyaBovykina brought up the valid point that our #EcommLookbook email promised dogs in pants, yet did not deliver. 🙇‍♂️🙇‍♀️

We would like to rectify this issue with our deepest apologies and deliver on true #messagematch.

We present: Benson the dog in pants. https://t.co/bNoYr50NrR

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unbounce @unbounce

about 7 years ago

.@finge & @CampaignMonitor ran a test using #DynamicTextReplacement and found out that when they mirrored an initial search query from ad to #landingpage, visitors were better primed to click through and ultimately, convert. #MessageMatch FTW! Try it ➡️ https://t.co/FwzREeePAe

unbounce's tweet photo. .@finge & @CampaignMonitor ran a test using #DynamicTextReplacement and found out that when they mirrored an initial search query from ad to #landingpage, visitors were better primed to click through and ultimately, convert.

#MessageMatch FTW!

Try it ➡️ https://t.co/FwzREeePAe https://t.co/1kwAKIaeYo

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unbounce @unbounce

about 7 years ago

@semrush But, if you want to get into the nitty gritty, we also have a manual checklist that goes over 50 key LP elements, including the all-important #messagematch, and why “Submit” or “Click Here” has no place on any page. Get it here: https://t.co/L7CsCUiGN5 #SEMrushChat

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unbounce @unbounce

about 7 years ago

@revaminkoff #MessageMatch all the way!! #SEMrushChat

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Altos | Full-Service Digital Agency @altos

about 7 years ago

A4: I'm going to go back to a previous answer. Copy... yes #MessageMatch is uber important in the initial viewport... but the rest of the page has to deliver the goods! #SEMrushChat

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Altos | Full-Service Digital Agency @altos

about 7 years ago

A4: UB is going to mention #MessageMatch and I don't disagree. That is where DTR can come in to play. The other big factor is page speed. But don't get hung up on AMP! #SEMrushchat

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unbounce @unbounce

about 7 years ago

@semrush @Google 1️⃣ Convey the EXACT same message from ad to LP–remember #MessageMatch? A consistent message is key because it tells visitors they’ve landed in the right place, and that they’re on the right path to the outcome they searched for. #SEMrushChat

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unbounce @unbounce

about 7 years ago

@semrush 4️⃣ “Does the information pre-click match with the information post-click?” This is especially key in the header. We want visitors to know they’re in the right place after sending them to our LP. Read more about #MessageMatch here: https://t.co/HzCoGUGPma #SEMrushChat

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unbounce @unbounce

over 7 years ago

#MessageMatch, isn’t that complicated. It simply means your #keyword, #ad, & #landingpage should all be about the same thing 👌 BUT, if your ad offer doesn’t match your LP, visitors feel tricked, and they’re gonna be mad 😠 Turn that frown upside down 👉https://t.co/afT7NCk4xI

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