Hector

marketing hire #2 @wisprflow

[Hector @hectorserrranoo]

@notdwd yep

and most viewers are not from tier 1 countries

[Hector @hectorserrranoo]

clipping is one of the most overrated growth channels

few companies understand this and end up clipping random podcasts

then wonder why they have such high cpms

you can’t skip straight to distribution

without making something worth watching

[Hector @hectorserrranoo]

@darshanjajpara im head of content

i choose if we do clipping

[Hector @hectorserrranoo]

@BABS_INDUSTRIES we pay top dollar for editors

and retain our editor for a very long time

most drop their other projects and join us full time

[Hector @hectorserrranoo]

a good editor is harder to find than a good engineer right now

[Hector @hectorserrranoo]

@TheMasterTs works for a solo founder

but doesn’t cut it if you actually want to make top content

[Hector @hectorserrranoo]

the amount of companies reaching out to me for help with content is insane

seems to be the most valuable unfilled role in tech right now

[Hector @hectorserrranoo]

@TheMasterTs as in clipping?

probably one of the worst channels to focus on if a company doesn’t already have great content

[Hector @hectorserrranoo]

@benaratame love this

[Hector @hectorserrranoo]

@mikeylikesitt i live in puerto rico

and come to the office in sf once a month

[Hector @hectorserrranoo]

living somewhere walkable is the easiest way to 10x your life

the us makes this difficult though

[Hector @hectorserrranoo]

@mikeylikesitt proud to say I’ve only been in a waymo once

[Hector @hectorserrranoo]

@darshanjajpara

[Hector @hectorserrranoo]

@darshanjajpara only $100 referral bonus

you’re cooked bro

[Hector @hectorserrranoo]

@ericzawo thank you for…

[Hector @hectorserrranoo]

@hararidylan @CommnThreadCo @alexrudolphh @TylerBrechbiel @LukasPakter insane times

[Hector @hectorserrranoo]

looking for a nice house in sf, nov 11-15

6+ bedrooms

if you have one or know someone who does, send them my way

[Hector @hectorserrranoo]

@domschats sports x sneaker reselling x creator x fifa x adhd

[Hector @hectorserrranoo]

these replies prove my point

no disrespect, but most editors you’ll find aren’t good

editing isn’t just fancy motion graphics and captions

-it’s clip selection
-storytelling/pacing/retention
-understands your industry
-taste

find one you believe in and train them

[Hector @hectorserrranoo]

a good editor is harder to find than a good engineer right now

[Hector @hectorserrranoo]

@mangoster that’s what we do